Personal Information
Entreprise/Lieu de travail
Baltimore, Maryland Area United States
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.linkedin.com/in/scotthample
À propos
My responsibilities include:
• Supporting Annual Giving/Alumni Association teams in direct mail/email fund raising programs
• Improving ROI by developing strategic donor segmentation practices
• Increasing profitability of direct mail, online, and email campaigns 10%+
• Creating dashboards to measure,and report marketing campaigns.effectiveness
• Developing and conducting A/B testing of creative assets to optimize campaign performance;
• Performing daily, monthly, quarterly analysis and reporting on campaign results;
• Working with campaign managers to review and test performance of new marketing tactics
• Monitoring academic donor landscape and stays current with...
Mots-clés
job search
job acquisition techniques
marketing yourself
Tout plus
Présentations
(2)Documents
(7)Personal Information
Entreprise/Lieu de travail
Baltimore, Maryland Area United States
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.linkedin.com/in/scotthample
À propos
My responsibilities include:
• Supporting Annual Giving/Alumni Association teams in direct mail/email fund raising programs
• Improving ROI by developing strategic donor segmentation practices
• Increasing profitability of direct mail, online, and email campaigns 10%+
• Creating dashboards to measure,and report marketing campaigns.effectiveness
• Developing and conducting A/B testing of creative assets to optimize campaign performance;
• Performing daily, monthly, quarterly analysis and reporting on campaign results;
• Working with campaign managers to review and test performance of new marketing tactics
• Monitoring academic donor landscape and stays current with...
Mots-clés
job search
job acquisition techniques
marketing yourself
Tout plus