This document provides information about the Professional Entrepreneurship Program (PREP) offered by iSEED. PREP is a 12-week practice-oriented program designed to provide exposure to crucial aspects of entrepreneurship for budding and early-stage entrepreneurs. The program includes modules on venture ideation, execution, and projection. It involves workshops, mentorship, and networking opportunities. The goal is to help participants develop business plans, identify risks/priorities, and gain functional knowledge to start new ventures. The batch size is limited to 30 participants.

1. Professional
Entrepreneurship
Program
PREP www.iseed-edu.in

2. What is PREP?
PREP is a practice-oriented program for budding
entrepreneurs who are on the verge of starting a new
venture and for early stage entrepreneurs who are seeking
clarity on aspects of their existing ventures.
The program is designed to provide exposure to crucial
aspects of the entrepreneurship experience.
Who is PREP for?
iSEED’s Professional Entrepreneurship Program is for
aspiring and current entrepreneurs who would like to
take on entrepreneurship and new venture creation; or
who would like assistance in formulating, developing and
commercializing/scaling their enterprises.
Program Takeaways
Specific problems ranging from ideation, teaming, funding, to
growth strategy are focused in the program.
Some of the learning objectives are:
l Know about your capabilities and aspirations and their fit
with your idea.
l Sharpen your idea by deconstruction and reconstruction to
recognize new dimensions to your ideas
l Learn how to create forecasts for a new business and
where and how early-stage businesses find capital

3. Time Table
Time Details
09:45 am – 10:15 am Social Tea
10:15 am – 11.45 am Session 1
11:45 am – 12:00 pm Quick Tea Break
12:00 pm – 01:15 pm Session 2
01:15 pm – 02:15 pm Networking Lunch
02:15 pm – 03:15 pm Session 3
03:30 pm – 04:30 pm Session 4
l Navigate the detailed process of business plan
preparation and presentation
l Identify the top priorities and the key risks for a new
venture management Team
l Acquire basic concepts and skill to address functional
aspects of new venture
Duration and Schedule
l PREP is a 12-week program designed for interaction one
day every week
l A full day interaction is planned on the designated day
generally on weekends,
l The weekday interactions if any are over a webinar and
focused towards applied learning
l 60 hours of contact over 12 weeks
l 30 hours of networking sessions over 12 weeks
l Five contact hours per week

4. Design: Induction plus Three modules
Venture Ideation and Knowing
Self Module
Venture Execution Module
Venture Projection Module
(Capstone)
– An assessment of the participant’s
capabilities and aspirations is done
using tools and frameworks
– An introduction to the venture
assessment & ideation framework,
discussion and its understanding is
facilitated with live examples.
– Participants will present the
assessment of their ventures based
on the ideation framework. Panel
assessment and guidance is provided.
– Time allocated: 15 hours spread over
three weeks
– The foundation module attempts to
give basic concepts necessary for
understanding and applying them to
the participants’ ventures or ideas.
– Each week a functional area is covered.
The session will cover theory and
frameworks that participants will apply
it on their ventures or ideas. The iSEED
panel will review and guide.
– Teaming , Start-up Marketing , Legal
and taxation , B Planning and Product
Development are the focus areas
– Time allocated: 25 hours spread over
five weeks
– The grand finale of PREP leads into
the presentation to a panel of experts
including domain specialists, investors
and iSEED practitioners.
– The participants pitch their business
to receive an on-the-ground feedback
on their progress and also receive an
in-depth assessment of their market
readiness.
– This involves a B Planning
specialisation week followed by mock
presentations and selected participants
actually making the pitch on the
capstone day
– Time allocated: 15 hours spread over
three weeks
Induction
This module starts with introductions of the institute, its faculty and the participants. We also undertake the alignment of
participant expectation with program objectives and share iSEED philosophy of entrepreneurship.
Time Allocated 5 hours spread over 1 week

5. Induction
Since peer-learning is an integral part of an entrepreneurial culture, iSEED endeavours to get a diverse cohort to enrich the
participant experience.
This innovative program provides exposure to the practical aspects of identifying, evaluating, and moving business ideas
forward. The program brings participants face-to-face with successful entrepreneurs, innovators, and subject matter experts
from the entrepreneurial ecosystem for learning as well as networking.
01
02
0304
05
06 IDEA SCULPTING
Chiseling of ideas to identify and
sharpen opportunity
INVESTOR READINESS
Readiness to pitch for investment
PROTOTYPING
Design thinking to evolve
minimum viable product
GO-TO-MARKET STRATEGY
Choice of channels, pricing and
costing
BUSINESS MODEL & PLAN
Testing market assumptions with
scenarios to evolve a working
B model
RESOURCE COLLECTION
Gathering resources for choice of team
and its dynamics
Benefits of PREP

6. Concepts, tools and techniques explained by iSEED core
faculty
l Access to ideation tools
l Framework base for key concepts
l B Plans and growth strategy presentation to panel
of experts
l Access to funding networks
l Guidance from mentors, investors and fellow
entrepreneurs
l iSEED entrepreneurial community support
Batch Size
The maximum batch size for the program is 30
Application Procedure
l Candidates can download the admission form iseed-edu.
in/PREP and submit the same online.
l An assessment is done based on a series of descriptive
questions which have to be answered and submitted
online by all candidates
l Shortlisted applications will be invited for an interaction.
l On offer for admission is made subsequent to the
interaction based on the assessment of the panel.

7. Venue
iSEED Campus
301-304, SS Plaza
Sector 47 Gurgaon -122006
Tel: +91 124 71777219
Program Cost
l Designed for a program fee of R 100,000
l iSEED is extending an inaugural offer of Rs 49,999 only
plus service tax
l A special offer of onetime payment is extended to
successful candidates
l The payments can be made online at www.iseed-edu.in/
PREP The payments can be made online at www.iseed-
edu.in/PREP
Important Dates
l The program commences July 2016
l Admissions to the program close on 30th
June, 2016

8. About iSEED
Introduction
The Indian School of Entrepreneurship and Enterprise Development
(iSEED) is a pioneering initiative committed to helping aspiring
and young entrepreneurs fulfill their potential. We use the best
of time-tested and innovative learning processes, enriched with
an interdisciplinary curriculum and dynamic content, developed
collaboratively by visionary academicians and successful
entrepreneurs from across the globe.
In the year 2013, a small group of academics and successful
entrepreneurs, each emerging from divergent paths became
a confluence of a shared dream, sincerely debating over a
way to bring a relevant and novel kind of education into the
world of entrepreneurs. Driven by a compelling philosophy that
‘entrepreneurs by nature are endowed with the potential to bring
novel solutions to emerging problems howsoever complex’,
these thought leaders united in their desire to harness such
limitless potential of aspiring entrepreneurs. Building on their
own broad learnings, they developed a unique methodology and
curriculum that could be highly effective for entrepreneurs.
It was envisioned that iSEED will nurture youthful entrepreneurs
engaged in pioneering new age ideas, around which highly aligned
teams can be built evolving to become enterprises which impact
societies.
Programs
Based on the proprietary methodology of Horizontal Learning
and the philosophy of Continuous Learning by Enlightened Doing,
iSEED has conceptualized and is launching several programs for
entrepreneurial community.
l Graduate Entrepreneurship Program (GEP)
l Start-up Resource Enablement Program (STREP)
l Professional Entrepreneurship Program (PREP)
l Women Entrepreneurship Program (WEP)
l Mid-Life Entrepreneurship Program (MEP)
l Self-Learning Entrepreneurship Program (SEP)
l Condensed Programs at iSEED

9. Dr. Harsh Mishra
Entrepreneurship & Business Strategy
For most of his career, Harsh has taught
entrepreneurship and business strategy
and mentored several student ventures
and initiatives working as a faculty at the
State University of New York, University of
Alabama, Temple University, MDI Gurgaon and other institutions in
US and India.
He has also mentored several entrepreneurs, start-ups, and internal
ventures of MNCs in New York region. He led various committees
and innovation groups of the Mid-Hudson Technology Council
with the mission to ignite a Culture of Innovation and enable
new ventures benefit from the entrepreneurial ecosystem of
enterprising business leaders, R&D centres¸ and policy makers of
New York.
Harsh has a Ph.D. from the Fox School of Business (USA), Masters’
from IIFT and SPA New Delhi, and BTech from IIT Delhi.
Deepak Pandit
Strategy, Technology Management &
Entrepreneurship
Deepak has completed his doctoral thesis
from MDI Gurgaon in the area of Innvovation
management and is a senior industry
professional with general management
experience. He has taught entrepreneurship, innovation and
technology courses at B-schools in Delhi NCR including the new
IIMs. Deepak is Co-Founder at iSEED, In-charge of Program Delivery,
Program Director (PREP), incubation, institution development,
teaching and research. In his entrepreneurial journey, Deepak
heads the education practice at his venture PRACSTRATs. As an
industry practitioner, Deepak specialises in market development
for high technology products and services, having worked with
organizations like HCL, Motorola, Intel and global start-ups like Gilat
Satellite Networks and Satellite Technology Management (STM).
His publications include a teaching case on entrepreneurship,
accepted by Harvard Publishing.
Deepak is graduate of the first full time batch from BIMTECH Delhi
and holds first class graduate degree in commerce honours from
University of Delhi.
Sidharth Tripathy
Business Modeling and Innovation
Sidharth Tripathy is a Co-Founder and the
Chief Evangelist at iSEED; He is also the
Program Director of Start-up Resource
Enablement Program (STREP). Sidharth
Tripathy is himself a serial entrepreneur
since 2003 having launched two global ventures successfully.
Sidharth has also had a decade long corporate career spanning
multiple verticals with global organizations like Fresenius, GE and
FedEx. Sidharth’s area of focus is Start-up Brand Equity Creation
and Business Modelling.
He is an Electronics Engineer and a Master’s degree holder from
Harvard University with special focus on Educational Innovation
& Social Entrepreneurship. He is an ultra-marathoner and believes
every start-up should be conceptualized and built for the long run.
Practitioners & Pracademics

10. Start Up Wizards
Ramesh V. Raghavan
Entrepreneurial Finance
An MBA from London Business School
and the Co-Founder & Partner of Tenshi
Peak Ventures, a Singapore-based global
angel investment, mentorship and business
development platform, Ramesh is an active
investor, mentor as well as an entrepreneur. His angel investments
have been in number of sectors such as online gaming, education,
clean energy, Internet of things to broader areas in ICT. He also holds
a Masters in International Business from the IIFT, New Delhi and a
Bachelors in Mechanical Engineering from College of Engineering,
Guindy (Chennai).
Ramesh is a member of the Advisory Board and a faculty at iSEED.
Samir Shah
Investor Preparedness
An active investor in early stage companies,
with investments in clean energy, technology,
water, education and health-care. Samir is an
MBA from Wharton School of Business and
has experience in global financial markets for
over 27 year across various firms, including Goldman Sachs, in New
York and Hong Kong.
Samir sits in the Investment Committee and is a member of the
Advisory Board at Contrarian Funds, an early stage investment firm.
He is also a member of the Selection Council at Venture Nursery, an
angel backed accelerator based in Mumbai.
Samir also serves as a Director with Waaree Energies Limited, a
leading solar energy company in India and on the Capital Markets
Committee at the Indian Merchants Chamber, Mumbai.
He is trained as a Chartered Accountant and a lawyer prior to
completing his MBA at Wharton.
Samir is a member of the Advisory Board and a faculty at iSEED.
K.C. Jacob
Mentoring Faculty & Marketing
Advisor
Jacob has a diverse and cross functional
leadership experience of over three
decades in marketing, strategic planning
and consumer behaviour across retail
finance, luxury retail, consumer goods and media. He has
worked with leading organizations like the Taj Group of Hotels,
Hotline, Reader’s Digest, Media Transasia, TOI & the Muthoot
Group. His forte is market acquisition, business turnaround and
strategic Growth coupled with Branding, Communication and
Business planning.
He is a Core team member at iSEED playing the roles of Head-
Corporate Relations, Program Director (WEP) & Mentor.
Rohit Mehra
IGB Capital Advisors–Director
Did his B. Tech from IIT Delhi (2002) and
MBA from IIM Ahmedabad (2005).
Diploma in Advanced Mgmt. Accounting
from CIMA, UK.
Interned with Dabur India Ltd, Shell and
Airtel while at IIT D & IIM A.
Joined Alghanim Industries (Middle East) after MBA as regional
manager (GCC) for their insulation business. Alghanim is a ME
conglomerate with worldwide operations and substantial assets
in Middle East, South and South-East Asia, Europe.
Came to India with the group to set up retail & wholesale
electronics operations of the group in 2006-07 (later sold off to
The Mobile Store - Essar).
Joined Financial Planning Department of the group back in
Middle-East in 2008 and has been in finance since - financial
planning, treasury and M&A.
Currently works with IGB Capital Advisors - an advisory
firm based out of Gurgaon providing funding solutions to
entrepreneurs - as director (Equity).

11. Prajakt was previously a part of the founding team of The Hatch
for Start-ups, where he established the brand as a leading player
in the early-stage entrepreneurial eco-system in India. Prajakt was
the face of The Hatch, and as its executive director, created the
outreach programs, deal flow management processes, productized
the offering for portfolio companies and built meaningful
partnerships with relevant stakeholders.
Prasanna Singh
Digital Expert
Prasanna is currently Director Sales & Impact
at Yur Story.com . He is focused on the
multi language initiatie at your stry He was
earlier head operations at Banyan Netfaqs
Pvt Limited as COO and Publisher. At AFAQs
He iwas responsible for revenues ct across all its products, and
related areas like events, special projects, etc. He is associated
as a well-wisher and advisor with Bookaroo Litfest, India’s biggest
literature festival for children and an advisor at HRkatha.com, a
fresh portal focused on the HR community and practices.
He has done his MBA from FMS, University of Delhi. He loves the
occasional opportunity to share and teach the fresh perspectives.
Sandeep Gupta- Operations & Supply
Chain
Education Management
He is Head(HR) at Punchh. Punchh is
a mobile CRM company based out of
California, US. He was previously Director
at Adena IT Solutions, which is an e-voting
company, with a focus on the medical fraternity. He teaches
strategy and operations management at institutes in NCR, Delhi
and is a visiting faculty at the Institute of Management Technology,
Ghaziabad. Sandeep is an engineer from NIT Jaipur and graduate
in management from Thuderbird , USA . He is currently pursuing his
PhD from IIFT, Delhi.
Ranjit Shastri
Funding for Success
Ranjit Shastri is a management consultant,
entrepreneur and angel investor. He
also serves as a member of the Review
Committee of the IIT Incubator at the Indian
Institute of Technology, New Delhi.
He has served on the boards of several companies, including
that of Vickers Systems India, a subsidiary of Eaton Corporation,
and continues to serve on the boards of several IT and IT-enabled
services companies like SmartAnalyst and Design Presentation
Associates.
He is an investor in at least a dozen early stage ventures, and the
joint venture partner in India for X-PM, a leading European project
and interim management company.
He has served as the Executive Director of the Indian Venture
Capital Association and co-founded PSi, an advisor to foreign
investors, including venture capital firms, private equity firms,
limited partners and strategic investors.
He earned an MBA in Finance from the Wharton School
of Business, and a B.Sc. in applied mathematics from Yale
University. He continues to work closely with Yale in expanding its
engagement with India.
Prajakt Raut
Business Planning & Entrepreneurship
Prajakt is an entrepreneur and
entrepreneurship evangelist. Prajakt’s
personal goal in life is to encourage
and assist a 100,000 people to become
entrepreneurs. He helps start-ups understand
the dynamics of business, and assists them in developing
meaningful business plans. He mentors start-ups on strategy,
business model & monetization, fundraising and on preparing the
company for growth.
Contact: PREP@iseed-edu.in | Or call us: 0124- 7177721 | Web: www.iseed-edu.in/PREP
Want to Know More, you can fix an appointment and meet us

12. Indian School of Entrepreneurship
& Enterprise Development
iSEED Campus
301-304, SS Plaza, Sector 47 Gurgaon -122006
Tel: +91 124 71777219