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bone dry
greetings
Cras id lacus. Maecenas sed lectus id nunc.
cards
                   for any
                   occasion
                   For Montréal writer Jessie Sternthal and creative director Jo-
                   Ann Munro, Bone Dry Greetings was a calling. A longing. A
                   craving to say exactly what’s on your mind—with unabashed ho-
                   nesty—using the driest humour possible. Bone dry humour.
                   With this new line, they’re bringing back the greeting card.
                   And clearly, creating more and more reasons to send one.
                   Don’t get us wrong. We’ve got nothing against birthdays, anni-
                   versaries, get well soons and even the passing on of a deepest
                   sympathy or two. But in the big bad world of greetings, those
                   arid grounds are covered. So, when we say Bone Dry Greetings
                   are perfect for any occasion, here’s what we mean.




TEMPLATE FANZINE                              TEMPLATE FANZINE
    - 4 -                                          - 5 -
TEMPLATE FANZINE   TEMPLATE FANZINE
    - 6 -               - 7 -
“ orryIcalled911.
 S
 Ididn’trealize
 youweredancing”
Pickanoccasion:

a. boss let loose at annual office bbq
b. brought first date to brother’s wedding
c. neighbour has no curtains




                        TEMPLATE FANZINE     TEMPLATE FANZINE
                            - 8 -                - 9 -
TEMPLATE FANZINE   TEMPLATE FANZINE
    - 10 -             - 11 -
“ ’mreally
                    I
                    goingtomiss
                    yourmoney”
                   Pickanoccasion:

                   a. they/you were cheating
                   b. 40 year age difference is just creepy
                   c. loaded uncle is dying




TEMPLATE FANZINE                           TEMPLATE FANZINE
    - 12 -                                     - 13 -
Soifyou’re
                   jonesingtosayit,
                   nowyoucan.
                   Happysending.




TEMPLATE FANZINE            TEMPLATE FANZINE
    - 14 -                      - 15 -
specs               specs




 TEMPLATE FANZINE    TEMPLATE FANZINE
     - 16 -              - 17 -
CONTACT INfOrmATION

Ateliers:	      Montreal
                75 Queen Street, Suite 1400
                Montreal, Quebec
                H3C 2N6
                Canada
                Phone: +1 514-282-2200
                Amsterdam
                Gerard Doustraat 72
                1072 VV Amsterdam
                The Netherlands
                Phone: +31 (0) 206 623030
                Paris
                12 rue du Sentier
                75 002 Paris
                France
                Phone: +33 (1) 44 88 83 90
                Toronto
                55 Mill Street
                Building 5 , Suite 500
                Toronto, Ontario
                M5A 3C4
                Canada
                Phone: +1 416 - 421-4200
                Austin
                Suite D-102
                3601 South Congress
                Austin, Texas 78704
                United States
                Phone: +1 512 - 444-3533

Websites:       sidlee.com
                sidleearchitecture.com
                jimmylee.tv



                                              TEMPLATE FANZINE   TEMPLATE FANZINE
                                                  - 18 -             - 19 -
I    aVR




                             II   aVL
fanzine
Another




          TEMPLATE FANZINE
              - 20 -

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SID LEE COLLECTIVE | Bone dry greetings

  • 1. bone dry greetings Cras id lacus. Maecenas sed lectus id nunc.
  • 2.
  • 3. cards for any occasion For Montréal writer Jessie Sternthal and creative director Jo- Ann Munro, Bone Dry Greetings was a calling. A longing. A craving to say exactly what’s on your mind—with unabashed ho- nesty—using the driest humour possible. Bone dry humour. With this new line, they’re bringing back the greeting card. And clearly, creating more and more reasons to send one. Don’t get us wrong. We’ve got nothing against birthdays, anni- versaries, get well soons and even the passing on of a deepest sympathy or two. But in the big bad world of greetings, those arid grounds are covered. So, when we say Bone Dry Greetings are perfect for any occasion, here’s what we mean. TEMPLATE FANZINE TEMPLATE FANZINE - 4 - - 5 -
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  • 5. “ orryIcalled911. S Ididn’trealize youweredancing” Pickanoccasion: a. boss let loose at annual office bbq b. brought first date to brother’s wedding c. neighbour has no curtains TEMPLATE FANZINE TEMPLATE FANZINE - 8 - - 9 -
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  • 7. “ ’mreally I goingtomiss yourmoney” Pickanoccasion: a. they/you were cheating b. 40 year age difference is just creepy c. loaded uncle is dying TEMPLATE FANZINE TEMPLATE FANZINE - 12 - - 13 -
  • 8. Soifyou’re jonesingtosayit, nowyoucan. Happysending. TEMPLATE FANZINE TEMPLATE FANZINE - 14 - - 15 -
  • 9. specs specs TEMPLATE FANZINE TEMPLATE FANZINE - 16 - - 17 -
  • 10. CONTACT INfOrmATION Ateliers: Montreal 75 Queen Street, Suite 1400 Montreal, Quebec H3C 2N6 Canada Phone: +1 514-282-2200 Amsterdam Gerard Doustraat 72 1072 VV Amsterdam The Netherlands Phone: +31 (0) 206 623030 Paris 12 rue du Sentier 75 002 Paris France Phone: +33 (1) 44 88 83 90 Toronto 55 Mill Street Building 5 , Suite 500 Toronto, Ontario M5A 3C4 Canada Phone: +1 416 - 421-4200 Austin Suite D-102 3601 South Congress Austin, Texas 78704 United States Phone: +1 512 - 444-3533 Websites: sidlee.com sidleearchitecture.com jimmylee.tv TEMPLATE FANZINE TEMPLATE FANZINE - 18 - - 19 -
  • 11. I aVR II aVL fanzine Another TEMPLATE FANZINE - 20 -