The document provides an overview of the 2015 Romanian Design Week event, which featured exhibitions, talks, and events celebrating Romanian design across various disciplines. Over 130 Romanian designers participated, with displays of architecture, fashion, graphic design, product design, and more. International guests from the Netherlands, Nordic countries, and Vienna also engaged through exhibitions, workshops and programming. The week saw over 700 attendees at its opening and included satellite events around Romania to spread appreciation of design.

1. THE DESIGN EVENT IN ROMANIA

2. 2015
overview

3. ///////////////////////
MAIN EXHIBITION
& VENUE
ARCHITECTURE
FASHION
GRAPHIC DESIGN
PRODUCT DESIGN
LIFESTYLE DESIGN
130
Romanian Designers
150
Projects in the
Main Exhibition
Gabroveni Inn,
Lipscani 84-90

4. EXPO DESIGNER:
Arh. Atilla Kim
ARCHITECTURE:
Adrian Soare
(SYAA)
FASHION:
Maurice Munteanu
Domnica Mărgescu
(ELLE)
GRAPHIC DESIGN:
Ovidiu Hrin
(SYNOPSIS)
PRODUCT DESIGN:
Mihai Gurei
(INTRO)
///////////////
CURATORS

5. Adelina Ivan
Andreea Bădală
Ioana Ciolacu
Olaf Gyarfas
Corvin Cristian
Dico + Tigănaș
Mihai Popescu
Nuca Studio
Prodid
Starh
Square One
Syaa
Alexe Popescu
Atelierul De Grafică
Maria Surducan
Matei Branea
Agnes Lukacs
Carla Szabo
Mădălina Andronic
Ubikubi
& many more
///////////////////
PARTICIPANTS

6. GUEST COUNTRY:
The Netherlands
3 EXHIBITIONS
1 WORKSHOP
1 SPECIAL MENU @THE ARTIST
SWEDEN, FINLAND, DENMARK:
NORDIC CORNER
VIENNA DESIGN WEEK:
INTERACTIVE EXHIBITION @RDW
/////////////////////
INTERNATIONAL
GUESTS

7. May 15th, 2015
700 guests (invite only)
Architects, designers and journalists.
/////////////////////////////
RDW GRAND OPENING

8. ////////////////////
RDW NUMBERS
Connected
Events

9. “PLAY & REWIND - Memories,
Games and Tales in Romanian
Design” was presented by
UNICREDIT at RDW Main Venue
////////////////////
PLAY & REWIND

10. THE EXHIBITION TRAVELED TO
CLUJ AND TIMIȘOARA
>>>>>>
>>>>>>

11. AFTERPARTY
@INSTITUTE, THE CAFE

12. /////////////////////
RDW HOTSPOTS
@HANUL GABROVENI:
CONFERENCES
WORKSHOPS
MOVIES

13. //////////////////////////
CONFERENCE HALL
by ING
DESIGN THINKERS / INTRO / INSTITUTUL
PENTRU POLITICI PUBLICE / ZEPPELIN /
MAKE A POINT / NOD / MATEI BRANEA /
FREYKE HARTEMINK /AURA LUZ MELIS /
PETRA LILJA / ATTILA KIM / PLUSMINUS

14. //////////////////////////////
MEET THE DESIGNERS
The designers in the main exhibition
were invited to meet the public in an
informal context @ Hanul Gabroveni.

15. ////////////////////////////
CONNECTED EVENTS
Top names from the creative
communities organized events
during RDW. They all gathered
their public and turned to life the
design Bucharest.

16. /////////////////////////////
CONNECTED EVENTS
ARHITEXT
DESIGNIST
DIZAINĂR
ECLECTICO STUDIO
GALATECA
INSTALART
ROD CĂRTUREȘTI
ZEPPELIN
& many more...

17. /////////////////////////////
RDW - The Newspaper
ROMANIAN DESIGN WEEK content
and program were also turned into a
newspaper – it gathered information
on the curators, participant designers,
international guests, connected events,
the main exhibition map and the
collateral events map – a publishing
project itself.

18. ///////////////////
RDW- The App
The map and program of all
RDW activities
Insider’s guide: must see @ rdw
– from the curators and bloggers
perspective.
2x silver & bronze awards @
creativity international awards

19. ///////////////////////////////
WHO’S WHO INSTITUTE.RO
by ING
Institute.ro built a ″who’s who″ section
of the creative industries in Romania.
It gathers portfolios of the studios,
designers, artists and practical
information about possible
collaborations, entrepreneurship and
creative businesses.
Institute.ro developed a very necessary
infrastructure to promote entrepreneurs
in the creative industries.

20. ///////////////////////
RDW 2015 ALBUM
A special issue of The Institute
magazine is a collectable album
that gathers all information on
the participant designers and
studios.
The album is a guided tour of
the main exhibition and of the
connected events for all those
that missed some of the RDW
2015 events.

21. ///////////////////////
DESIGN MUSEUM
We are working on opening a
permanent design gallery, that will
set the context to start the talk about
a Romanian design museum.
RDW 2015 invited to an imagination
exercise:
We chose 4 objects/projects that we
would include in a future permanent
collection of the museum and we
exhibited them at RDW Main Venue,
inside the main exhibition.

22. /////////////////////////////
CHECK-IN ROMANIAN
DESIGN WEEK
Due to our partnership with Bucharest
airports we also set up the exhibition
″Check In ROMANIAN DESIGN WEEK″
@ Aeroportul International Henri Coandă
București.
The partnership will continue throughout
the year with exhibitions signed by
ROMANIAN DESIGN WEEK.

23. ///////////////////////
RDW 2015 MEDIA
PARTNERS :
ELLE
ARHITECTURA
ARHITEXT
DEDESIGN.TV
GETICA OOH
FEEDER.RO
HOTNEWS
GLAMOUR
CAPITAL
EVENIMENTUL ZILEI
IQADS
MIXTOPIA
VIVA
WALL-STREET
OAR
ZEPPELIN
ORASUL MEU
DESIGNIST
GAZETA REFORMA

24. Piața Amzei, May 20th - June 5th

25. Romanian Design
Week Main exhibition
The exhibition presents some of the most important
recent Romanian design pieces, showing their
impact and relevant practices for the Romanian
creative industries in 2016.

26. Product design
This exhibition is an opportunity to talk about
local talents, about their efforts and their
attempts to build a career in the field.
We are talking about a difficult endeavor, as
local industry is vaguely aware of them, and real
public interest for this area is still modest.
We intend to capture each year the best of the
recent work from the product designers. We
look for the pragmatism and ability to create an
authentic item, with a commercial potential, with
available production means and in some cases
with the help of artisans and their craftsmanship
that may be transfered to a new generation.
Celebrated by
YOUR
LOGO

27. Fashion
Romanian Design Week appeared when we
wondered “Romanian design, where to?”.
At the moment, many Romanian designers
are more appreciated in the official fashion
capitals than locally. So an event that talks
about them and their work, that would
bring them all together closer to the general
public, is an idea not only desirable but
necessary.
Celebrated by
YOUR
LOGO

28. Architecture
In this section you will find architecture, urbanism
and interior design projects that could make a
difference in the way we think, we practice and
we understand architecture here in Romania.
There are projects showcasing the incredible
force of architecture, its ability to change the way
we perceive the world, the space and the human
history. The exhibition is a statement of good
architecture, negotiating with legacy constraints and
with our own indifference.
Celebrated by
YOUR
LOGO

29. Hybrid design
Romanian Design Week seeks and promotes
multidisciplinary projects that may represent examples
of best practices for collaborations between designers,
producers and distributors. Unconventional artistic
interventions, food and sound design, digital experiences
will be included in the selection of this multidisciplinary
section of Romanian Design Week.
Celebrated by
YOUR
LOGO

30. Industrial design
Industrial design brings together objects of beauty
and purpose, with both aesthetic and technological
characteristics. The category will exhibit products
that improve our way of living, enrich our culture and
contribute to our economy – from ergonomic furniture
to smart watches, from domestic appliances to smart
materials.
Celebrated by
YOUR
LOGO

31. Graphic design
Our graphic design area is the playground for
illustrators, typographers, graphic designers and
art-directors. Featuring a whole host of different
techniques and working processes, such as paper
craft, animation and typography, the exhibition
is full of vibrant and inspiring work by freelance
illustrators, creative agencies, collectives,
publications and print studios from across Romania,
giving graphic design the recognition it deserves on
the creative industries agenda.
Celebrated by
YOUR
LOGO

32. Connected
Events
For ten days, Bucharest is energized by creativity,
whether we are talking about architecture, interior
design, fashion, product design or graphic and
illustration. Besides the Main exhibitions dedicated to
artists and designers, a number of conventional and
unconventional spaces, art galleries, design studios,
workshops and showrooms will host conferences,
exhibitions, screenings, workshops.
Celebrated by
YOUR
LOGO

33. In 2016 we are launching
The Show Off
10 curated self-promotional projects
presented by business and brands, as part of our 10-day
main event, hosted by RDW Main Venue

34. Connected Events
This year we will bring a new approach on the collateral
events: 3 different categories to help audiences and
participants make better decisions when designing their
own way through RDW’s program and map:
BUY JOIN DRINK

35. The Romanian Design welcomes you!