Facebook F8 2015: What you need to know - Sound Bitessalomon dayan
This deck is a compilation of my notes and several articles related to the Facebook F8 Developers Conference 1st day keynote that took place in SF on 03/26
Breaking Destructive Habits in Online Marketing was a great session with Michelle LeBlanc https://twitter.com/michellebluesky at the HiMA annaul event Interactive Strategis Conference.
The session discussed the pressure to adopt shiny new online methods can force interactive marketers to forego strategic thinking in favor of a potential quick fix.
This version is the PowerPoint Note Pages of the presentation I created for the AMA Houston Seminar: Hispanic Millennials - Best Practices on May 8, 2014
You will learn:
1.- The importance of the Hispanic Millennial Influence Power
2.- Key best practices to leverage the Influence Power to influence older generations’ purchase decisions
Acknowledgement:
I would like to thank Jorge Zapien for the slide design. Also, Leonardo Basterra, Gustavo Foldvari, Henry Cadena and Alex Lopez Negrete for their contribution in the content
SXSW 2014 - Summary of a 2.5-hour workshop session with Nancy Duarte (@NancyDuarte)
The key learnings included how to:
Refine Big Idea: Improve your core message with a unique point of view.
Make your audience: Move From – Move To; define the audience transformation.
Make better Calls to Action: Clearly state what you want the audience to do.
Vdopia multicultural mobile marketing report 2013 salomon dayan
Vdopia, Inc.(mobile video and rich media advertising platform), announced the second installment in the Vdopia Mobile Insights (VMI) Series – VMI Multicultural Marketing Report. Focusing on African Americans and Hispanics 2013, the report takes an in-depth look at the mobile advertising ecosystem, including data related to mobile advertising trends, habits, spending power and more.
Facebook F8 2015: What you need to know - Sound Bitessalomon dayan
This deck is a compilation of my notes and several articles related to the Facebook F8 Developers Conference 1st day keynote that took place in SF on 03/26
Breaking Destructive Habits in Online Marketing was a great session with Michelle LeBlanc https://twitter.com/michellebluesky at the HiMA annaul event Interactive Strategis Conference.
The session discussed the pressure to adopt shiny new online methods can force interactive marketers to forego strategic thinking in favor of a potential quick fix.
This version is the PowerPoint Note Pages of the presentation I created for the AMA Houston Seminar: Hispanic Millennials - Best Practices on May 8, 2014
You will learn:
1.- The importance of the Hispanic Millennial Influence Power
2.- Key best practices to leverage the Influence Power to influence older generations’ purchase decisions
Acknowledgement:
I would like to thank Jorge Zapien for the slide design. Also, Leonardo Basterra, Gustavo Foldvari, Henry Cadena and Alex Lopez Negrete for their contribution in the content
SXSW 2014 - Summary of a 2.5-hour workshop session with Nancy Duarte (@NancyDuarte)
The key learnings included how to:
Refine Big Idea: Improve your core message with a unique point of view.
Make your audience: Move From – Move To; define the audience transformation.
Make better Calls to Action: Clearly state what you want the audience to do.
Vdopia multicultural mobile marketing report 2013 salomon dayan
Vdopia, Inc.(mobile video and rich media advertising platform), announced the second installment in the Vdopia Mobile Insights (VMI) Series – VMI Multicultural Marketing Report. Focusing on African Americans and Hispanics 2013, the report takes an in-depth look at the mobile advertising ecosystem, including data related to mobile advertising trends, habits, spending power and more.
Reaching Hispanic Audiences in Social Mediasalomon dayan
3 Key Facts to be considered in a
Social Media Plan for Hispanics
Reaching Audiences: Exploring Opportunities in Hispanic Media and Market Research
Texas Tech University College of Media & Communication brings together experts in market research and Hispanic-oriented media, Reaching Audiences will feature two days of panels that discuss trends and shifting demographics in the media industries today (Mar 4 - Mar 5, 2013)
Understanding the 3-Screen Hispanic User in Today’s Media Environmentsalomon dayan
3 Key Facts of the 3-Screen Environment of Hispanics; including Hispanics mobile user profile
Reaching Audiences: Exploring Opportunities in Hispanic Media and Market Research
Texas Tech University College of Media & Communication brings together experts in market research and Hispanic-oriented media, Reaching Audiences will feature two days of panels that discuss trends and shifting demographics in the media industries today (Mar 4 - Mar 5, 2013)
Startup Weekend Houston winners - iOS App prototype that we made with Keynotopia.
I developed the prototype to be tested. App was part f the presentation that made us won the 1st place
What Marketers need to know about new Facebook Brands Pagessalomon dayan
On Wednesday February 29th 2012, Facebook made timeline available to all pages
This capability will automatically roll out to all pages on March 30, but Admin can upgrade to timeline right now
Key changes include:
1.- Having a more visual canvas to present the brand history (story)
2.- Admin have more control of post
3.- More social, engaging and retail oriented ads
How Lopito Digital can help you in your digital strategysalomon dayan
The ride began in a garage in 1972. Led to a creative hot shop. Then to the largest 100% locally owned agency in Puerto Rico.
Our digital work includes Web Design, Social Media Marketing and recently Mobile Marketing, from ads to apps.
Also proud of winning the Puerto Rico Sales and Marketing (SME) Digital Award in 2011.
Clients includes AT&T, jetBlue, Doral Bank, Nestle among others.
More info about our agency in: http://lih.com
Workshop - How I start my company’s Social Media Plan?salomon dayan
Summarize several articles on how to set and what to consider for a Social Media plan/strategy.
Includes what marketers need to know about social media.
Thanks to all the resources and sources
Facebook Redesign - What marketers need to knowsalomon dayan
Summarize several articles on how the new Facebook redesign implies challenges in marketing and what marketers need to know and do.
What marketers need to know about Timeline, Ticker, OpenGraph, Applications, Facebook ads.