SlideShare une entreprise Scribd logo
6 years without emails at Cleverwood
Olivier Beaujean – Managing Director
Member of
2
3
« As discussed during the team
meeting, this is my last email to you…
You will receive in a few minutes your
login to the new social collaboration
platform and, from now on, you will
find me there »
“By the end of 2014 close to
65% of large European
enterprises in the business
sector will have adopted
social media tools for
business purposes, with
projected adoption for
European SMEs of just
under one in two.”
“108 billion business
emails are sent daily,
requiring employees
to check their inbox 36
times an hour and spend
up to four hours each day
on email alone. Only 14
percent of those emails
are of critical importance,
but you have to scan them
all to know which ones
might be hiding in that 14
percent.”
IBM : https://www.linkedin.com/pulse/20141118165633-133994-freedom-
how-ibm-verse-is-changing-the-email-game-for-small-businesses
“87% of the knowledge
workers feel disengaged.”
Gallup®, oct 2013
http://www.gallup.com/poll/165269/worldwide-employees-engaged-
work.aspx
Email
is a problem
2-3 hours per day 41 years old…
Meta info?
Date and time…
Knowledge in mailbox
To? CC? BCC? Reply to all?
Attachments
… forward emails to forward knowledge
Image source : http://ditisjouwtijd.blogspot.be/2014/01/cleverwood-de-belgische-e-mail-busters.html
10 Use cases (+1 bonus)
1. Continuous evaluation
2. Meeting management
3. CRM
4. R&D
5. #essentials
6. Homeworking check-in
7. Holiday handover
8. Lunch
9. Virtual assistant
10. No important info in the inbox
11. (even this is a result of a #socbiz process)
12
²
13
14
Key learning
Key learning #1
15
Take more time to define the communities
Key learning #2
16
Whenever info circulates, there is value
Key learning #3
17
Training = key, group community manager,
key users
18
Key learning #4
Measure your success
Key learning #5
19
Excellent feedback from ex-colleagues
Key learning #6
20
Techno/tool is not important, implementation and
change management is (it’s a project)
Key learning #7
21
Key = Usability, Mobile, Fast, Reliable, Personal
Key learning #8
22
Tagging & Meta = collaboration on steroids
Key learning #9
23
Clear name & visual identity for communities
Key learning #10
24
Space Managers
Key learning #11
25
Language is a challenge
Statistics
Statistiek(en)
Statistique(s)
Key learning #12
Management endorsement is a must
Key learning #13
Don’t forget IRL interactions
28
Source : http://loveforallthingsdigital.com/2015/02/email-is-not-dead/
Email good practices continues…
 Manage To: CC: BCC:
 Email title
 Inbox <> todolist
 Empty inbox at the end of the day
 No notifications, no push
 Check only a few times per day
 Email body : Actions / questions
 No attachments
 Unsubscribe, challenge notifications
29
30
Questions?
Practical Exercise
 Switch off all notifications, start checking
emails only once in a while
 Don’t fetch any email before 11 am (10
am)
 Measure how many mails you sent each
day during 10 days
 Unsubscribe from 10 sources
 Don’t send any email on 5/5 
31
Thank you !
32
Olivier Beaujean
Managing Director
+32 475 75 85 90
@olbow
www.cleverwood.be
Join us  https://www.facebook.com/cleverwood
Curious ? http://www.scoop.it/t/the-quest-for-zero-email-social-business

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Testimonial 6 years noemail at cleverwood for Elia

  • 1. 6 years without emails at Cleverwood Olivier Beaujean – Managing Director Member of
  • 2. 2
  • 3. 3 « As discussed during the team meeting, this is my last email to you… You will receive in a few minutes your login to the new social collaboration platform and, from now on, you will find me there »
  • 4.
  • 5.
  • 6. “By the end of 2014 close to 65% of large European enterprises in the business sector will have adopted social media tools for business purposes, with projected adoption for European SMEs of just under one in two.”
  • 7. “108 billion business emails are sent daily, requiring employees to check their inbox 36 times an hour and spend up to four hours each day on email alone. Only 14 percent of those emails are of critical importance, but you have to scan them all to know which ones might be hiding in that 14 percent.” IBM : https://www.linkedin.com/pulse/20141118165633-133994-freedom- how-ibm-verse-is-changing-the-email-game-for-small-businesses
  • 8. “87% of the knowledge workers feel disengaged.” Gallup®, oct 2013 http://www.gallup.com/poll/165269/worldwide-employees-engaged- work.aspx
  • 9.
  • 10. Email is a problem 2-3 hours per day 41 years old… Meta info? Date and time… Knowledge in mailbox To? CC? BCC? Reply to all? Attachments … forward emails to forward knowledge
  • 11. Image source : http://ditisjouwtijd.blogspot.be/2014/01/cleverwood-de-belgische-e-mail-busters.html
  • 12. 10 Use cases (+1 bonus) 1. Continuous evaluation 2. Meeting management 3. CRM 4. R&D 5. #essentials 6. Homeworking check-in 7. Holiday handover 8. Lunch 9. Virtual assistant 10. No important info in the inbox 11. (even this is a result of a #socbiz process) 12
  • 13. ² 13
  • 15. Key learning #1 15 Take more time to define the communities
  • 16. Key learning #2 16 Whenever info circulates, there is value
  • 17. Key learning #3 17 Training = key, group community manager, key users
  • 19. Key learning #5 19 Excellent feedback from ex-colleagues
  • 20. Key learning #6 20 Techno/tool is not important, implementation and change management is (it’s a project)
  • 21. Key learning #7 21 Key = Usability, Mobile, Fast, Reliable, Personal
  • 22. Key learning #8 22 Tagging & Meta = collaboration on steroids
  • 23. Key learning #9 23 Clear name & visual identity for communities
  • 25. Key learning #11 25 Language is a challenge Statistics Statistiek(en) Statistique(s)
  • 26. Key learning #12 Management endorsement is a must
  • 27. Key learning #13 Don’t forget IRL interactions
  • 29. Email good practices continues…  Manage To: CC: BCC:  Email title  Inbox <> todolist  Empty inbox at the end of the day  No notifications, no push  Check only a few times per day  Email body : Actions / questions  No attachments  Unsubscribe, challenge notifications 29
  • 31. Practical Exercise  Switch off all notifications, start checking emails only once in a while  Don’t fetch any email before 11 am (10 am)  Measure how many mails you sent each day during 10 days  Unsubscribe from 10 sources  Don’t send any email on 5/5  31
  • 32. Thank you ! 32 Olivier Beaujean Managing Director +32 475 75 85 90 @olbow www.cleverwood.be Join us  https://www.facebook.com/cleverwood Curious ? http://www.scoop.it/t/the-quest-for-zero-email-social-business