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SMU MBA SEM 4 HCS FALL 2015 ASSIGNMENTS
MH0056 – Public Relations & Marketing for Healthcare Organizations
1 Explain the concept of service and marketing. Discuss the steps involved in healthcare marketing
process.
2 Discuss the various steps involvedin marketing research.
3 Describe the types of public relations research.
4 Discuss the current scenario of medical tourism in India.
5 Discuss the future of healthcare marketing.
6 Discuss the standard metrics to evaluate public relations in healthcare.
MH0057 – Management of Healthcare Human Resources
1 Discuss management development in healthcare organisations.
2 Describe recruitment in healthcare services.
3 Explain the objectives of HRM in healthcare.
4 Define performance appraisal. Describe the components of performance appraisal.
5 Discuss HR audit process.
6 What is collectivebargaining? Explain the principles and characteristics of collectivebargaining.
MH0058 – Legal Aspects in Healthcare Administration
1 What is professional secrecy?Discuss the exceptions to the rule of confidentiality.
2 Explain the followingconcepts:
a. Accountability to patients
b. Vicarious liability
3 Which are the 3 types of inquests in India? Explain.
4 Define abortion. Explain medical termination of pregnancy act in detail.
5 Explain medical negligence. List the various rights and responsibilities of the patient.
6 Discuss the important documents and ethical codes in medical ethics.
MH0059 – Quality Management in Healthcare Services
1 Explain the principles of quality in healthcare.
WWW.SMUSOLVEDASSIGNMENTS.COM
EMAIL US AT- solvemyassignments@gmail.com
2 Differentiate between Six sigma and Total quality management.
3 Explain the implementation of QMS in healthcare organisation.
4 Define accreditation and certification. List the benefits of accreditation and certification of
hospitals.
5 Define total quality management. Discuss the importance of TQM in healthcare.
6 Discuss the methods of performance evaluation in healthcare services.

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Smu mba sem 4 hcs fall 2015 assignments

  • 1. WWW.SMUSOLVEDASSIGNMENTS.COM EMAIL US AT- solvemyassignments@gmail.com GET SOLVED ASSIGNMENTS AT Rs.125 per subject or Rs.700 per semester VISIT WWW.SMUSOLVEDASSIGNMENTS.COM Or Mail us at solvemyassignments@gmail.com SMU MBA SEM 4 HCS FALL 2015 ASSIGNMENTS MH0056 – Public Relations & Marketing for Healthcare Organizations 1 Explain the concept of service and marketing. Discuss the steps involved in healthcare marketing process. 2 Discuss the various steps involvedin marketing research. 3 Describe the types of public relations research. 4 Discuss the current scenario of medical tourism in India. 5 Discuss the future of healthcare marketing. 6 Discuss the standard metrics to evaluate public relations in healthcare. MH0057 – Management of Healthcare Human Resources 1 Discuss management development in healthcare organisations. 2 Describe recruitment in healthcare services. 3 Explain the objectives of HRM in healthcare. 4 Define performance appraisal. Describe the components of performance appraisal. 5 Discuss HR audit process. 6 What is collectivebargaining? Explain the principles and characteristics of collectivebargaining. MH0058 – Legal Aspects in Healthcare Administration 1 What is professional secrecy?Discuss the exceptions to the rule of confidentiality. 2 Explain the followingconcepts: a. Accountability to patients b. Vicarious liability 3 Which are the 3 types of inquests in India? Explain. 4 Define abortion. Explain medical termination of pregnancy act in detail. 5 Explain medical negligence. List the various rights and responsibilities of the patient. 6 Discuss the important documents and ethical codes in medical ethics. MH0059 – Quality Management in Healthcare Services 1 Explain the principles of quality in healthcare.
  • 2. WWW.SMUSOLVEDASSIGNMENTS.COM EMAIL US AT- solvemyassignments@gmail.com 2 Differentiate between Six sigma and Total quality management. 3 Explain the implementation of QMS in healthcare organisation. 4 Define accreditation and certification. List the benefits of accreditation and certification of hospitals. 5 Define total quality management. Discuss the importance of TQM in healthcare. 6 Discuss the methods of performance evaluation in healthcare services.