SlideShare une entreprise Scribd logo
1  sur  24
Running Head: BUSINESS PLAN PROJECT
1
BUSINESS PLAN PROJECT
21
Pam Leight
Lester Gaither
Ryan Nelson
BUS – 485
Instructor Bennett
February 18, 2016
Executive Summary
Simple Clean is a company that will meet the niche that
organizations have been yearning for. How many times have
you had dry cleaning or wished that the cleaning company could
come to you and do everything that needs to be done? Instead of
organizations having to create multiple contracts to take care of
its needs; Simple Clean takes care of it all at your location,
residential or commercial. Simple clean will meet your needs at
a schedule of your choosing and with the cleaning supplies of
your choosing if you so desire. Simple Cleans’ operations will
mitigate the environmental concerns and training requirements
of its customers to ensure the customers are not worried with
the requirements. The marketing of Simple clean is straight
forward as the company will move into an arena where
numerous companies meet the multiple needs of our potential
customers. Simple Clean organization will be able to address
many of the concerns of its customers such as purchasing
cleaning supplies, training employees in compliance with
Government regulations, maintaining facilities, and/or finding
multiple vendors to meet their needs. The Simple Clean
organization will have managers that oversee specific sections
of the operations. The end result will be to create highly trained
employees that are empowered through servant leadership to
ensure the success of the organization by managing their own
time and relaying pertinent data to management. The suppliers
for Simple Clean are all global organizations that can provide
our assets anywhere in the world in a timely manner ensuring
we meet our customers’ needs on time. Simple Clean will be
able to meet the financial requirements be providing the needs
to our customers saving them funds in the long run and
eliminating the need for multiple contracts, and the need to have
the customer go to the supplier. This saves them manpower,
time, and eliminate training for their employees which helps
them focus on the tasks they were originally hired for. Simple
forecasts a continual rise in the net income helping to ensure
that not only will debts be met, and expenditures be paid for,
but the company will build not only the market base but the
funds to facilitate and expansion of operations in the
foreseeable future. Additionally, the company has a break-even
point of .00617 showing the company will make its money back
on debts rather quickly. Simple Clean will have a fully
operational business in less than 2 months allowing new
customers to transition to Simple Clean with relatively minor
issues. Simple Clean will create a sphere of influences to
mitigate leadership bias and listen to its employment team to
ensure that any hurdles will be alleviated quickly to influence
company success. Utilizations of the Servant leadership style
will ensure that company listens to is employees to keep the
company in the forefront of success and aiding in its national,
and global expansion plans.
Vision Statement
Simple Clean will make cleaning services simple for customer’s
one call does it all.
Mission Statement
Simple Clean will keep is simple for customers, as they do, we
will be known across the industry as customer will be happy.
All employees will be back ground checked, earn good wages,
display great work ethics, and customers will be notified of the
employees coming in their homes.
Environmental Analysis and Industry Analysis
Five Forces of Competition
Simple Clean must have the ability to offer cleaning products at
a cheaper cost, provide product quality that is superior the other
organization quality, and deliver performance of which is
superior to that of other organizations to keep a lower risk
threat of substitution for services and products. Maintaining an
adequate number of employees for completion of larger
businesses or homes within a timely manner will prevent the
threat of service substitution. “As the number of commercial
buildings and residential homes increase, the demand for
cleaning services is likely to enhance along with it”(Cleaning
Service Business Plan – SWOT Analysis Sample, 2015-2017).
Several factors for combating competition would require the use
of brand name or well-known products provided with the
services. The availability of capital investments upon starting
the business would lower the threat of new entrants. Due to the
nature of the business, the location of the business would pose a
high threat of entry for competitors because the business
provides mobile services which goes to the customer.
Consumers have the ability to negotiate a price, request
particular services, and request products to fit their environment
or allergy demands. Simple Clean has the right to negotiate
prices, agreements, and possible contracts with all or some
consumers, especially those that do not represent a larger
portion of the supplier’s sales. Simple Clean can make
recommendations on products utilized for cleaning to a
consumer. Competitors start seeking out other business’s
customers to offer more competitive rates, better products, or
service add-ons. Simple Clean has a variety of competitive
factors such as the products, hours of business, services
provided, and the distance of travel to complete jobs. Simple
Clean would need to keep their prices at a lower cost but still
pull a profit, offer a variety of business hours to accommodate
the needs of the customer, and throw in complimentary
cleanings for a variety of reasons. Simple Clean competitive
advantages aretheir packages, mobile services, mobile app,
cleaning chemicals, and ability to service any customer.
Customer Packages allow the customer to build a package they
need with the price they can afford that other companies will
not be able to meet due to Simple Clean being able to match
cost with 100% customer satisfaction. Mobile Services can and
will accommodate customers at their location which other
companies are unable to do so. Mobile App is an advantage for
Simple Clean “More and more small and midsize businesses are
following the mobile trend, understanding that an effective
mobile strategy involves more than a friendly website”
(Haselmayr 2014-2017). Simple Clean app is one that customer
can make changes to, choose cleaning products, check the status
of, and pay for their service.
External Environmental Analysis
The external environmental analysis for Simple Clean has found
the outlook of such a business to be very promising and
successful. The use of scanning and monitoring will allow the
business to see environmental changes such as homeowners or
business owners switching flooring, countertops, or other
surfaces. According to Steve Knisley, Wholesale Carpets, “And
so what I like to say in most carpets really do last you say 5 to 7
years is an average for when people do replacement” (Knisley,
2016). The changing in styles or modernization for all will
require annual education and training for all employees.
Marketing Plan
Target Market and Size
Simple Cleans’ target market is made up of end-users that will
use the products and services provided by our company (MaRS
Discoery District, 2009). The industrial/company clientele
encompass companies like hotels, restaurants, stores, medical
facilities, and other similar organizations. The domestic branch
of the organization provides services to homes such as large
homes and assisted care services. The services provided by
Simple Clean provides companies with qualified personnel,
specialized equipment, ensures compliance with Occupational
Safety and Health Administration requirements (OSHA), and
Environmental Protection Agency (EPA) requirements. Simple
Clean has a very large market who could be their potential
target market, the reason for this is due to that we are a mobile
cleaning company to come to its customers no matter where the
location is, or what time it might be during that day. Knowing
how big the market size is Simple Clean will look at their target
market to maintain focus on growing and keeping customers
happy. “The goal of this is to identify and prioritize the
customers that will accelerate your commercialization efforts”
(Bagley, 2013-2017). Also knowing that if Simple Clean can
make one CEO or Manger happy in the business of hotels,
stores, and medical facilities that it will be a foot in the door to
the market as they will talk among themselves.
SWOT Analysis
This is the Strengths Weaknesses Opportunities and Threats
assessment for Simple Clean Llc (Concept Draw, 2017).
Helpful
Harmful
Internal
Strength
-highly trained staff
-everything a customer would need on site
- phone app for ordering, changing, paying, and completing
surveys
- personal customer service for those customers that prefer not
to use the app.
Weakness
- market unknown, new concept different from anything else
- Insurance will be higher due to equipment moving from place
to place
- Staff will require extensive training, vetting and good pay to
lower turnover rate
External
Opportunities
- Local restaurants, Hospitals, Homeless shelters, convention
centers, assisted living programs
- ability to deliver customer specific needs in one day on site.
- one stop cleaning of anything and everything at one time from
one vender
Threats
- numerous companies can meet portions of what we can
provide
- these companies are established with customers
4P’s and 4I’s of Marketing
Simple Clean services can include but are not limited to
laundering, cleaning floors (sweeping, mopping, waxing,
vacuuming, shampooing, etc.), dishes, scrubbing (toilets,
showers, tubs, walls, base boards, etc.), cleaning out
refrigerators/freezers, etc. All services can be purchased
individually for a set price or as a package/bundle set for a
discounted price. Larger business or clients and repeated clients
have the option of signing a contract with negotiable pricing for
service and the option of products. Simple Clean is a unique
business in which the services provided will be brought to the
clients. The mobile business will conduct all services at the
location of the client’s discretion. Simple Clean will set a
radius for the area of clients to service and advertise via
internet, local television, newspaper, postal mail, and word of
mouth. The business will benefit from advertising by setting up
instrumental booths at fairs, conventions, or other public
entities with a high traffic volume. Due to the nature of the
Simple Clean business, providing a cleaning service is
intangible but the benefit of the service can be proven with the
use of before and after models or a complimentary cleaning of a
small area. Inconsistency is expected because as humans have
good and bad days. Simple Clean enforce policies and
procedures for all employees to be trained as well as a
secondary inspector at the completion of the job. Inseparability
is merely impossible for businesses of which provide a service.
“service companies have to uphold their business model
"service" and if the service isn't good then the company's name
isn't good”(Rivers, 2010). Providing excellent service and
correcting bad service with the clients is the best means for
Simple Clean to ensure the name and the company keep a
reputable reputation. Simple Clean, as a service provider will
have limited inventory of supplies whereas the main inventory
will be focused on the service provided and how well trained
each employee is. All employees will have annual training and
be required to attend seminars/webinars to enhance their skills
and abilities.
Organizational Plan
Management Comprise
The management team of Simple Clean, compiled of a variety of
well talented and skilled individuals from countless levels of
knowledge and disciplines. This team includes marketing,
accounting, creativity and human resources all of which are
held to a high level of responsibility and duties. The accounts
personnel will hold responsibilities to include handling
payments, schedules, setting up new accounts, etc. to ensure all
clients information and payments are posted correctly and in a
timely manner. The marketing team which holds the duties of
partnerships, sponsorships, contracts, etc. for all equipment and
cleaning supplies (Kleinbaum & Stuart, 2014). The creative
team of Simple Clean will be held responsible for the
development and innovation of new cleaning products and
cleaning packages to offer clients. Human Resources holds the
responsibility for the recruiting, hiring, termination, payroll,
sick time, etc. for all employees of the business. The strong and
profound comprised structure of the management team will
ensure the most effective services provided to all clients.
Fig. 1.
A simple Businessal chart of Simple Clean
McKinsey 7-S Model
The strategic plan involves conducting frequent open house
seminars and complimentary services for potential clients. It has
also partnered with various name brand (Clorox, Gain, Tide,
Swiffer, Dawn, etc.) to improve the level of cleaning quality
and disinfection services for all clients. The structured setting
of the business is that which the employees are expected to
manage their time per job appropriately. The managers are
expected to monitor employee’s performance and time length
per job at which then will report findings to the president of the
business. Simple Clean will have daily routine duties that will
require all employees to structure their daily duties based upon
the schedule of jobs which will also include stocking of
supplies, stocking of mobile units, and following up with clients
after job completion. The simplicity of the core values for the
business focus on promoting integrity and ethics in the
revolution and continual improvement of the employees,
services, and products provided by Simple Clean. Simple Clean
highly favors the leadership interaction in which every
employee, including managers, provide input in business’s
decision making process. Business decisions will be made after
bringing all employees opinions and suggestions to the table for
discussion. All employees will be hired according to their skill
set and experience but will also receive proper training handling
of all cleaning supplies, cleaning equipment, and cleaning
processes. Employees will be required to possess, practice, and
display a variety of customer service skills to include
communication, problem-solving, critical thinking, and
interpersonal skills.
Business-Level Strategy V. Corporate-Level Strategy
Being a mobile service the business-level strategy can be
defined as differentiated. The business’s main priority is
providing a service one step above other business’s in the
competitive market. The differentiation approach places a major
focus on ensuring the services provided allow the client to
choose the use of their own private equipment or the high tech
equipment of Simple Clean. (Jones & Hill, 2012). The
corporate-level strategy for Simple Clean is a value neutral
strategy. Due to the nature of the business, the value-neutral
strategy does not place much concern with constant competition
battles with competitors. Simple Clean will experience
regulatory lapse developed through creating connections
between the various departments, reduction of risks and
ensuring the steady supply of cash in the business (Sabherwal,
Hirschheim & Goles, 2013).
Operational Plan
Supply Chain
Simple Clean is a mid-way facilitating company. Our customers
are our end users of the products and services we provide.
Simple Clean provides two assets for our customers these are
qualified personnel that can candle specialized equipment, and
ensure compliance with Occupational Safety and Health
Administration regulations. It is this training and beyond
compliance that helps the company surpass its bottom line
preventing potential hazards and employee injuries
(Occupational Safety and Health Administration, n.d.). It is this
aspect that Simple Clean possesses that helps to cut overhead
for the end use customer by eliminating their need to maintain
all of the compliance equipment, facilities, and training.
Partners and Suppliers
Simple clean is a unique company in that it provides a service
to other companies saving them manpower, storage areas,
equipment, and needed compliance training. Simple Clean does
have numerous suppliers to meet the needs of the janitorial
services and the dry cleaning services offered. There are two
companies that are reputable and strong that will be used to
provide the janitorial supplies they are Global industrial and
Grainger. The benefit of these companies being global in nature
will aid Simple Clean in the Transition to other global markets.
The dry cleaning portion of the company be supplied by Garland
Supply Company and Fabric Clean Supply. These two
companies can be utilized on line via on line and in the states.
Optimize Operational Effectiveness
Simple Clean will focus on route optimization, quality,
forecasting, and customer service. Route optimization will help
Simple Clean daily and monthly stops effective for the company
and customer. Simple Clean staff will look which clients are
close in distance, and ways for the employees that are in
services the clients to get there in a timely matter to save on
gas, transportation wearing down, being on time to job site and
possible overtime for the employees. “The idea is to reduce
waste, and rework, saving money in the process, and to improve
results, making the company more effective.” (Sherman, 2014-
2017) Quality work will reduce rework and save money on
overhead. Forecasting is what will help Simple Clean grow as
our mangers and partners work together with the employees to
grow and help take advantages over the rivals in the market.
Simple Clean will work with it stakeholders and investors to
make sure they know that their ideas are important and their
support will help Simple Clean grow. Simple Clean will look at
data and results to see how they can grow and improve what
they need to do better. Customer Service is very important for
Simple Clean as we are able to please the customers we will be
able to build good relationships, and be able to grow as a
company. Simple Clean will make sure that customer are happy
as will make sure that their complaints are heard and handled.
Value Chain Perspective
Is that important in all areas for Simple Clean we will look at
how we can buy cleaning supplies, company cars or truck,
employees’ salaries, marketing, and other investments. Simple
Clean will look at the overhead cost compared to what they
make each month and year this will be good for us to see where
cost needs to be cut and where it needs to applied. It will also
be important for Simple Clean to see if it is better to buy bulk
and how much money will need to need to put into company
trucks, cars, equipment, and supplies. Simple Clean human
resources department will be very active in the company and
each employee will know who they are and that at any time they
can come to them about any matter. “The tasks they accomplish
are generally highly visible to your employees because they are
focused on the daily work issues attributed to the ongoing needs
of your team.” (Reynolds) The human resources department will
have control of all hiring, and employee needs. They will work
with mangers about matters that might come up. The technology
will be the key for Simple Clean mobile app as there will be
new updates that will come out to make the app better and more
customer friendly. The information systems management is very
important as it will keep simple clean up to date with the new
technology.
Financial Plan
Pro Forma Income Statement
This analysis is the indicator to the business and the banks of
the abilities to pay back any/all debt accrued within the
business. “The cash flow analysis shows how much cash is
needed, when it is needed, and where it comes from”
(Brinckerhoff, P., 1994). Such a plan is a substantial factor in
defining if the business plan will be financial sound and
successful.
Pro Forma Income Statement for Simple Clean for the years
2017, 2018 and 2019
2017
2018
2019
Revenues
2,900,000
3,100,000
3,254,000
Cost of Sales
2,250,000
2,265,000
2,338,000
Gross Profit
650,000
835,000
916,000
Advertising
20,000
22,000
22,500
Compensation
300,000
330,000
351,200
Insurance Premiums
2,200
2,300
2,350
Loan Repayments
650
670
695
Office and Cleaning Supplies
3,600
3,650
3,900
Security
800
820
835
Telephone
2,900
2,935
2,965
Rent
2,700
2,734
2,775
Total Operating Expense
332,850
365,109
387,220
Net Income before Tax
317,150
469,891
528,780
Depreciation
6,200
6,200
6,200
Income Taxes
30,000
48,500
53,750
Net Income
280,950
415,191
468,830
Break Even Point
Total Variable Costs for Simple Clean = 327,300 + 359,405 +
381,400 = 1,068,105
Total Sales for Simple Clean = 6,853,000
Contribution Margin = 6,853,000 – 1,068,105 = 5,784,895
Fixed Costs for Simple Clean = 8,209 + 6,850 + 2,015 + 18,600
= 35,674
BEP for Simple Clean is = 35,674 / 5,784,895 = 0.00617
Possible Sources for Investments Capital
Simple Clean will look for Investors, banks loans, and
government grants. Bank loans will be available, but Simple
Clean will look at the interest rate and only apply for the
amount that is needed to get the company started. Simple Clean
will complete applications for grants from the Small Business
Innovation Research Program which will allow Simple Clean to
start the business.
Use of Financial Information to Craft Business Strategy
The importance of the financial information for Simple Clean
will allow management to obtain the gross profit margin, return
on investment, debt ratio, liquidly, profitability, operating
performances, monthly and yearly financial statements. All of
that data will be utilized to know we are setting and looking at
Simple Clean Business Strategy. Financial questions needs to be
asked to put together the business strategy such as “Before you
seek financing, ask yourself if your business is ready to take on
new debt. Do you know exactly what you will use the money
for? What would be the consequences if you default?”
(Frontinelle 2015-2017) Knowing the debt ratio it would tell
Simple Clean if it would be a good idea or not to spend more
money on getting newer equipment, which could be part of their
business plan to get new equipment in so many years.
Preferred Timing and Milestone Schedule
The preferred timing is like the goals and objectives of the
company business plan in order to stand up the company in a
timely manner and achieve operations in minimal time (Ernst
and Young LLP, 1997). Once these accounts are set up the
company can use the funds in these accounts to set up the rest
of the infrastructure of the organization. The setting up of these
accounts should take less than a week baring any problems. The
second stage actions include setting up a P.O. Box, licensing
through city and state government agencies, paying rent for a
facility to operate from, purchase vehicles to facilitate
operations, and computers and software for the management of
the organization which should take an estimated time line of
one week or less to complete. The third stage of company
development can start which includes phone lines to operate the
business from, purchase and delivery of specialty cleaning
equipment and supplies to facilitate training of employees and
operations of Simple Clean and should take a week or less to
complete. As soon as Simple Clean has everything in place for
the company, management can complete training to become the
initial core training team for all future employees which should
take two weeks or less. Advertising, hiring of employees,
training of employees, and expansion of the company’s
customer base. The Gantt Chart provides a visual picture of how
the project should progress and in the order of process.
task
earliest start datelengthdepends onexpected completion
datestatus
A) SET UP P.O. BOX FOR COMPANY
WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY
APPROVAL
B) APPLY FOR LICENSING
WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY
APPROVAL
C) SET UP ALL COMPANY BANK
ACCOUNTS
WEEK 1ONE WEEKNONEWEEK 2AWAITING COMPANY
APPROVAL
D) PURCHASE ACCOUNTING SOFTWARE
TO MAINTAIN ALL ACCOUNTS
WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY
APPROVAL
E) PAMELA, LESTER, AND RYAN
COMPLETE ALL EQUIPMENT USAGE AND
MATERIAL HANDLING TRAINING
WEEK 4TWO WEEKSJ/KWEEK 6AWAITING COMPANY
APPROVAL
F) AQUIRE FACILITY TO OPERATE FROM WEEK 2ONE
WEEKCWEEK 3AWAITING COMPANY APPROVAL
G) SET UP PHONE LINESWEEK 3ONE WEEKC/FWEEK
4AWAITING COMPANY APPROVAL
H) BEGIN ADVERTISING PROGRAM (TV,
WEB SITES, NEWSPAPER)
WEEK 5NEVER STOPSE HALF COMPLETEON
GOINGAWAITING COMPANY APPROVAL
I) PURCHASE VEHICLES FOR MOBILE
OPERATIONS
WEEK 2ONE WEEKC/FWEEK 3AWAITING COMPANY
APPROVAL
J) PURCHASE SPECIALTY CLEANING
EQUIPMENT
WEEK 3ONE WEEKC/FWEEK 4AWAITING COMPANY
APPROVAL
K) PURCHASE CLEANING SUPPLIES
WEEK 3DEPENDENT UPON USAGEC/FON
GOINGAWAITING COMPANY APPROVAL
L) HIRE EMPLOYEES
WEEK 5DEPENDENT UPON TURNOVERE HALF
COMPLETEON GOINGAWAITING COMPANY APPROVAL
M) PAMELA, LESTER, AND RYAN TRAIN
EMPLOYEES ON EQUIPMENT USAGE AND
MATERIAL HANDLING
WEEK 6TWO WEEKSEWEEK 8AWAITING COMPANY
APPROVAL
(mindtools essential skills for an excellent career.,n.d.).
TASK
WEEK 1WEEK 2WEEK 3 WEEK 4WEEK 5 WEEK 6WEEK
7WEEK 8
A) SET UP P.O. BOX FOR COMPANY
B) APPLY FOR LICENSING
C) SET UP ALL COMPANY BANK ACCOUNTS
D) PURCHASE ACCOUNTING SOFTWARE TO
MAINTAIN ALL ACCOUNTS
E) PAMELA, LESTER, AND RYAN COMPLETE
ALL EQUIPMENT USAGE AND MATERIAL
HANDLING TRAINING
F) AQUIRE FACILITY TO OPERATE FROM
G) SET UP PHONE LINES
H) BEGIN ADVERTISING PROGRAM (TV, WEB
SITES, NEWSPAPER)
I) PURCHASE VEHICLES FOR MOBILE
OPERATIONS
J) PURCHASE SPECIALTY CLEANING
EQUIPMENT
K) PURCHASE CLEANING SUPPLIES
L) HIRE EMPLOYEES
M) PAMELA, LESTER, AND RYAN TRAIN
EMPLOYEES ON EQUIPMENT USAGE AND
MATERIAL HANDLING
(Westland, 2013).
Contingency Plan for Major Problems or Setbacks
“A contingency is an unexpected event or situation that affects
the financial health, professional image, or market share of a
company.” (Duff, N.D.). Simple Clean could face several major
problems or setbacks all of which have the potential of causing
a negative impact on the business such as not having a very
good strategy for target markets, low funding, too much
overhead, and manufacturer backorders with cleaning supplies.
“Your target market isn’t clearly defined so we try to sell
everyone.” (Chowning 2015-2017). Simple Clean does not look
at areas of interest and who they are going to target for their
potential clients there could be a major setback.
Simple Clean faces low funding and if unable to get those
grants, we would have to look at how much we will be able to
get from donations from people we know, and be very smart if
we get a loan from the bank to get started. An additional
problem or setback that Simple Clean could face is too much
overhead. Simple Clean will need to have staff members and
employees when they get started. Hiring too many people to
quickly and not making enough income in return would not
allow Simple Clean to grow as they would be paying all of their
staff members and not making any money in return. A major
problem or setback on the basis of the cleaning provided would
be the unavailability of the product. Manufacturer backorders
occur from time to time and it is unfortunate for the consumers.
Strategic Leadership and Entrepreneurship
Leader’s Sphere of Influence and Bias
The job of the leader is to address the external environment,
ensures the team has everything they need to do the job at hand,
and sets the standard for all to follow (Reynolds, 2017). If the
Leader falters in any way of providing the proper work
environment, motivation for success, and mitigating the external
environment the organization is doomed to fail. If the
leadership team provides this positive and supportive work
environment for its employees, they will have a vested interest
in Simple Cleans success because they will feel as if they are a
vital part of the Simple clean team. The largest potential bias
that could face Simple Clean is that aspects of the leaders
thinking that their way is the only way of accomplishing the
cleaning task, and that their employees cannot provide any
incite to a better way.
Hurdles
The mobile cleaning may be a good idea of a business, although
it may be met with challenges (Folbre, N. (1986). Due to
advances in technology, Simple Clean has to go online to reach
out to most customers. The government is also a source of
anticipated hurdle in mobile cleaning services by making
changes concerning and affecting the effectiveness of the
business. Competition is threat when the competitor offers
better cleaning services than offered by Simple Clean.
Leadership Styles
In the case of the anticipated business, the leader will have to
demonstrate team leadership following the number of people
that he will be working with (Obschonka 185). The leader will
be better placed to distribute the respective interested parties in
different locations with each team being with a leader that will
be guiding them on a daily basis hence simplifying the work of
the final leader at the end of the day as they will need to report
to him at the end of the day to record their daily findings.
Servant leadership, on the other hand, is more of creating an
environment or rather an atmosphere where the less privileged
are provided given an opportunity to do something that they can
always count on at the end of the day and get a living out of it
at the end of the day (Heinonen 660).
Potential Strengths and Weaknesses
The potential strengths to Simple Clean are mobility,
technology, and well trained staff members. A strength for
Simple Clean is that we are mobile company we come to the
customer with our equipment to ensure their needs are taking
care of without regards to time of day. Simple Clean technology
is the mobile app that the market has not seen before. Simple
Clean will have well trained staff with the ability to grow and
represent the company in a positive matter. The potential
weaknesses of Simple Clean are lack of funding, target market,
and marketing. “A business owner is intimately aware of how
much money is needed to keep the day to day operations
running.” (Horton 2015-2017) Simple Clean will make a budget
of needs to also include a safety net for emergency funds. The
target market could be a weakness for Simple Clean due to the
size of the cleaning market, the number of cleaning companies
and number of people with a demand for cleaning.
Impact, Influence, and Delivery of Results
Simple Clean will have good leaders, proper training, and hold
our employees accountable. That will help gain respect and
respect comes results. “Putting together strong teams that work
well is another trait of good leaders. The opposite is also true, if
a team is weak it is generally a failure in leadership.” (Brisk
2017) Simple Clean leadership can influence their employees to
be better and in return the company would be better as we
would have better results and happier employees.
References
Bagley, Rebecca. (2013-2017). How to Identify Your Market
and Size Up Competitors. Retrieved January 13, 2017 from
http://www.forbes.com/sites/rebeccabagley/2013/10/02/how-to-
identify-your-market-size-up-competitors/#215d89f62463
Brinckerhoff, P. (1994). How to prepare financial information
for your business plan. What key financial information do you
need to assure a solid business plan for your new venture?.
Nonprofit World, 12(3), 19-21.
Brisk, On behalf of Notre Dame Edu. What makes an effective
leader (2017). Retrieved February 12, 2017 from
https://www.notredameonline.com/resources/leadership-and-
management/what-makes-an-effective-leader/#.WKDVuvkrLIU
Chowning, Kyle., (2015-2017), 10 Way Small Business Struggle
& How To Fix Them. Retrieved February 4, 2017 from
http://kylechowning.com/10-ways-small-businesses-struggle-
fix/
Cleaning Service Business Plan – SWOT Analysis Sample.
(2015-2017). Retrieved January 6, 2017 from
http://www.profitableventure.com:http://www.profitableventure.
com/cleaning-business-plan-swot-analysis/
Concept Draw. (2017). SWOT Matrix Template. Retrieved Jan
12, 2017, from ConceptDraw:
http://www.conceptdraw.com/How-To-Guide/swot-matrix-
template
Duff, Victoria. (N.D.), What Is a Business Contingency Plan?.
Retrieved February 3, 2017 from
http://smallbusiness.chron.com/business-contingency-plan-
1081.html
Ernst and Young LLP. (1997). harvard.edu. Retrieved Feb 5,
2017 from Outline for a Business Plan A proven approach for
entrepreneurs only:
http://isites.harvard.edu/fs/docs/icb.topic944195.files/Outline%
20for%20a%20business%20plan.pdf
Folbre, N. (1986). Cleaning house: New perspectives on
households and economic development. Journal of Development
Economics, 22(1), 5-40.
Fontinelle, Amy. Business Plan: Your Financial Plan (2015-
2017). Retrieved January 28, 2017 from
http://www.investopedia.com/university/business-plan/business-
plan7.asp
Haselmayr, Melanie. Here Why Your Business Needs Its Own
Mobile App. (2014-2017). Retrieved January 8, 2017 from
http://www.forbes.com/sites/allbusiness/2014/11/17/heres-why-
your-business-needs-its-own-mobile-app/#610f8ece5c76
Heinonen, Jarna, Ulla Hytti, and Pekka Stenholm. "The role of
creativity in opportunity search and business idea creation."
Education+ Training 53.8/9 (2011): 659-672.
Horton, Melissa. The 4 most common reasons a small business
fails (2015-2017). Retrieved February 12, 2017 from
http://www.investopedia.com/articles/personal-
finance/120815/4-most-common-reasons-small-business-
fails.asp
Jones, G. R., & Hill, C. W. (2012). Strategic management
essentials. Boston, MA: Cengage Learning.
Kleinbaum, A. M., & Stuart, T. E. (2014). Inside the black box
of the corporate staff: Social networks and the implementation
of corporate strategy. Strategic Management Journal, 35(1), 24-
47.
Knisley, Steve. How Long Does Carpet Last?. (June 28, 2016).
Retrieved January 6, 2017 from
http://www.wholesalecarpets.net/how-long-does-a-carpet-last/
MaRS Discoery District. (2009, Dec 6). Marketing strategy for
startup success: Identifying and Understanding Your Target
Customer and Market Segments. (M. D. District, Producer, &
MaRS Discoery District) Retrieved Jan 11, 1017, from MaRS
Library: https://www.marsdd.com/mars-library/marketing-
strategy-for-startup-success-identifying-and-understanding-
your-target-customer-and-market-segments/
Mindtools Essential Skills for an Excellent Career. (n.d.).
Retrieved Feb 3, 2017 from Gantt Charts Planning and
scheduling team projects:
https://www.mindtools.com/pages/article/newPPM_03.htm
Obschonka, Martin, Rainer K. Silbereisen, and Eva
Schmitt‐Rodermund. "Explaining entrepreneurial behavior:
Dispositional personality traits, growth of personal
entrepreneurial resources, and business idea generation." The
Career Development Quarterly 60.2 (2012): 178-190.
Occupational Safety and Health Administration. (n.d.). U.S.
Department of Labor. (U. D. Labor, Producer) Retrieved Jan 21,
2017, from Help for employers:
https://www.osha.gov/employers/
Reynolds, Michelle. Operational Hr Management Vs Strategic
Hr Management Retrieved January 20, 2017, from:
http://smallbusiness.chron.com/operational-hr-management-vs-
strategic-hr-management-62125.html
Reynolds, S. (2017, Feb 11). Leadership 101 . Defense
Acquisition Research , 15(2), 16-20.
Rivers, C. (2010, June 16). Marketing Services - The Four I's of
Service. Retrieved January 11, 2017,
from http://ezinearticles.com/?Marketing-Services---The-Four-
Is-of-Service&id=4494283
Sabherwal, R., Hirschheim, R., & Goles, T. (2013). 11
Information Systems—Business Strategy Alignment The
dynamics of alignment: insights from a punctuated equilibrium
model. Strategic Information Management, 311.
Sherman, Eric. Optimize Your Business Operations with These
Five Strategies (2014-2017). Retrieved January 20, 2017, from:
http://www.middlemarketcenter.org/expert-
perspectives/optimize-your-business-operations-with-these-five-
strategie
Westland, J. (2013, Jan 10). 4 Alternatives to Gantt Charts.
Retrieved Feb 3, 2017 from PM - project manager:
https://www.projectmanager.com/blog/4-alternatives-to-gantt-
charts

Contenu connexe

Similaire à Running Head BUSINESS PLAN PROJECT 1BUSINESS PLAN .docx

Customer rating software Sample Pages Support
Customer rating software Sample Pages SupportCustomer rating software Sample Pages Support
Customer rating software Sample Pages Supportlucascyrus
 
Running head BUSINESS PLAN1 BUSINESS PLAN5.docx
Running head BUSINESS PLAN1 BUSINESS PLAN5.docxRunning head BUSINESS PLAN1 BUSINESS PLAN5.docx
Running head BUSINESS PLAN1 BUSINESS PLAN5.docxtoddr4
 
An introduction to Lean for service organisations
An introduction to Lean for service organisationsAn introduction to Lean for service organisations
An introduction to Lean for service organisationsOEE Consulting
 
Powerpoint Labor Ready (3)
Powerpoint Labor Ready (3)Powerpoint Labor Ready (3)
Powerpoint Labor Ready (3)bretaplin
 
Raising the bar new responses to marketing law firms
Raising the bar   new responses to marketing law firmsRaising the bar   new responses to marketing law firms
Raising the bar new responses to marketing law firmsSarah Bagnall
 
How to Select the Right Office Cleaning Firm in Your Region
How to Select the Right Office Cleaning Firm in Your RegionHow to Select the Right Office Cleaning Firm in Your Region
How to Select the Right Office Cleaning Firm in Your RegionAndre Peterson
 
Client Onboarding The Ultimate Guide amp Free Template
Client Onboarding The Ultimate Guide amp Free TemplateClient Onboarding The Ultimate Guide amp Free Template
Client Onboarding The Ultimate Guide amp Free TemplateKashish Trivedi
 
Digitizing the Customer Experience within a Utility
Digitizing the Customer Experience within a Utility Digitizing the Customer Experience within a Utility
Digitizing the Customer Experience within a Utility Robert Simon
 
Outsourced Customer Care for Healthcare Innovators
Outsourced Customer Care for Healthcare InnovatorsOutsourced Customer Care for Healthcare Innovators
Outsourced Customer Care for Healthcare InnovatorsSuranjanShome
 
Service business synergy
Service business synergyService business synergy
Service business synergyMOMOCACO
 
Universal marketing solutions
Universal marketing solutionsUniversal marketing solutions
Universal marketing solutionsdineshsiwakoti
 
ACCENTLINE BROCHURE PROPOSAL (1)
ACCENTLINE BROCHURE PROPOSAL (1)ACCENTLINE BROCHURE PROPOSAL (1)
ACCENTLINE BROCHURE PROPOSAL (1)Ryan Smith
 
Sudhamrit Service Catalogue
Sudhamrit  Service CatalogueSudhamrit  Service Catalogue
Sudhamrit Service CatalogueSUDHᾹMRIT
 
Service design - Introduction
Service design - Introduction Service design - Introduction
Service design - Introduction For Hire
 
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docxaulasnilda
 
Customer Experience Makeover: A Practical Approach to Differentiated Service
Customer Experience Makeover: A Practical Approach to Differentiated ServiceCustomer Experience Makeover: A Practical Approach to Differentiated Service
Customer Experience Makeover: A Practical Approach to Differentiated ServiceRightNow Technologies
 

Similaire à Running Head BUSINESS PLAN PROJECT 1BUSINESS PLAN .docx (20)

Customer rating software Sample Pages Support
Customer rating software Sample Pages SupportCustomer rating software Sample Pages Support
Customer rating software Sample Pages Support
 
Confirmit B2B eBook_US
Confirmit B2B eBook_USConfirmit B2B eBook_US
Confirmit B2B eBook_US
 
Running head BUSINESS PLAN1 BUSINESS PLAN5.docx
Running head BUSINESS PLAN1 BUSINESS PLAN5.docxRunning head BUSINESS PLAN1 BUSINESS PLAN5.docx
Running head BUSINESS PLAN1 BUSINESS PLAN5.docx
 
An introduction to Lean for service organisations
An introduction to Lean for service organisationsAn introduction to Lean for service organisations
An introduction to Lean for service organisations
 
Powerpoint Labor Ready (3)
Powerpoint Labor Ready (3)Powerpoint Labor Ready (3)
Powerpoint Labor Ready (3)
 
Part 3 (Merged).pptx
Part 3 (Merged).pptxPart 3 (Merged).pptx
Part 3 (Merged).pptx
 
Proactive Customer Service
Proactive Customer ServiceProactive Customer Service
Proactive Customer Service
 
Raising the bar new responses to marketing law firms
Raising the bar   new responses to marketing law firmsRaising the bar   new responses to marketing law firms
Raising the bar new responses to marketing law firms
 
How to Select the Right Office Cleaning Firm in Your Region
How to Select the Right Office Cleaning Firm in Your RegionHow to Select the Right Office Cleaning Firm in Your Region
How to Select the Right Office Cleaning Firm in Your Region
 
Client Onboarding The Ultimate Guide amp Free Template
Client Onboarding The Ultimate Guide amp Free TemplateClient Onboarding The Ultimate Guide amp Free Template
Client Onboarding The Ultimate Guide amp Free Template
 
Digitizing the Customer Experience within a Utility
Digitizing the Customer Experience within a Utility Digitizing the Customer Experience within a Utility
Digitizing the Customer Experience within a Utility
 
Express-Maid-proposal
Express-Maid-proposalExpress-Maid-proposal
Express-Maid-proposal
 
Outsourced Customer Care for Healthcare Innovators
Outsourced Customer Care for Healthcare InnovatorsOutsourced Customer Care for Healthcare Innovators
Outsourced Customer Care for Healthcare Innovators
 
Service business synergy
Service business synergyService business synergy
Service business synergy
 
Universal marketing solutions
Universal marketing solutionsUniversal marketing solutions
Universal marketing solutions
 
ACCENTLINE BROCHURE PROPOSAL (1)
ACCENTLINE BROCHURE PROPOSAL (1)ACCENTLINE BROCHURE PROPOSAL (1)
ACCENTLINE BROCHURE PROPOSAL (1)
 
Sudhamrit Service Catalogue
Sudhamrit  Service CatalogueSudhamrit  Service Catalogue
Sudhamrit Service Catalogue
 
Service design - Introduction
Service design - Introduction Service design - Introduction
Service design - Introduction
 
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx
1Running head CHANGE MANAGEMENT6CHANGE MANAGEMENT.docx
 
Customer Experience Makeover: A Practical Approach to Differentiated Service
Customer Experience Makeover: A Practical Approach to Differentiated ServiceCustomer Experience Makeover: A Practical Approach to Differentiated Service
Customer Experience Makeover: A Practical Approach to Differentiated Service
 

Plus de susanschei

Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docx
Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docxSrc TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docx
Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docxsusanschei
 
SPT 208 Final Project Guidelines and Rubric Overview .docx
SPT 208 Final Project Guidelines and Rubric  Overview .docxSPT 208 Final Project Guidelines and Rubric  Overview .docx
SPT 208 Final Project Guidelines and Rubric Overview .docxsusanschei
 
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docx
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docxSsalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docx
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docxsusanschei
 
Spring 2020Professor Tim SmithE mail [email protected]Teach.docx
Spring 2020Professor Tim SmithE mail [email protected]Teach.docxSpring 2020Professor Tim SmithE mail [email protected]Teach.docx
Spring 2020Professor Tim SmithE mail [email protected]Teach.docxsusanschei
 
Spring 2020 – Business Continuity & Disaster R.docx
Spring 2020 – Business Continuity & Disaster R.docxSpring 2020 – Business Continuity & Disaster R.docx
Spring 2020 – Business Continuity & Disaster R.docxsusanschei
 
Sports Business Landscape Graphic OrganizerContent.docx
Sports Business Landscape Graphic OrganizerContent.docxSports Business Landscape Graphic OrganizerContent.docx
Sports Business Landscape Graphic OrganizerContent.docxsusanschei
 
Spring 2020Carlow University Department of Psychology & Co.docx
Spring 2020Carlow University Department of Psychology & Co.docxSpring 2020Carlow University Department of Psychology & Co.docx
Spring 2020Carlow University Department of Psychology & Co.docxsusanschei
 
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docx
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docxSPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docx
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docxsusanschei
 
Sport Ticket sales staff trainingChapter 4Sales .docx
Sport Ticket sales staff trainingChapter 4Sales .docxSport Ticket sales staff trainingChapter 4Sales .docx
Sport Ticket sales staff trainingChapter 4Sales .docxsusanschei
 
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docx
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docxSPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docx
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docxsusanschei
 
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docx
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docxSponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docx
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docxsusanschei
 
SPM 4723 Annotated Bibliography You second major proje.docx
SPM 4723 Annotated Bibliography You second major proje.docxSPM 4723 Annotated Bibliography You second major proje.docx
SPM 4723 Annotated Bibliography You second major proje.docxsusanschei
 
Speech Environment and Recording Requirements• You must have a.docx
Speech Environment and Recording Requirements• You must have a.docxSpeech Environment and Recording Requirements• You must have a.docx
Speech Environment and Recording Requirements• You must have a.docxsusanschei
 
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docx
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docxSped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docx
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docxsusanschei
 
Speech Recognition in the Electronic Health Record (2013 u.docx
Speech Recognition in the Electronic Health Record (2013 u.docxSpeech Recognition in the Electronic Health Record (2013 u.docx
Speech Recognition in the Electronic Health Record (2013 u.docxsusanschei
 
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docx
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docxSped Focus Group.m4aJodee [000001] This is a focus group wi.docx
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docxsusanschei
 
Specialized Terms 20.0 Definitions and examples of specialized.docx
Specialized Terms 20.0 Definitions and examples of specialized.docxSpecialized Terms 20.0 Definitions and examples of specialized.docx
Specialized Terms 20.0 Definitions and examples of specialized.docxsusanschei
 
Special notes Media and the media are plural and take plural verb.docx
Special notes Media and the media are plural and take plural verb.docxSpecial notes Media and the media are plural and take plural verb.docx
Special notes Media and the media are plural and take plural verb.docxsusanschei
 
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docx
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docxSPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docx
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docxsusanschei
 
SPECIAL ISSUE CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docx
SPECIAL ISSUE  CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docxSPECIAL ISSUE  CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docx
SPECIAL ISSUE CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docxsusanschei
 

Plus de susanschei (20)

Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docx
Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docxSrc TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docx
Src TemplateStandard Recipe CardName of dishSpanish Vegie Tray Ba.docx
 
SPT 208 Final Project Guidelines and Rubric Overview .docx
SPT 208 Final Project Guidelines and Rubric  Overview .docxSPT 208 Final Project Guidelines and Rubric  Overview .docx
SPT 208 Final Project Guidelines and Rubric Overview .docx
 
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docx
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docxSsalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docx
Ssalinas_ThreeMountainsRegionalHospitalCodeofEthics73119.docxR.docx
 
Spring 2020Professor Tim SmithE mail [email protected]Teach.docx
Spring 2020Professor Tim SmithE mail [email protected]Teach.docxSpring 2020Professor Tim SmithE mail [email protected]Teach.docx
Spring 2020Professor Tim SmithE mail [email protected]Teach.docx
 
Spring 2020 – Business Continuity & Disaster R.docx
Spring 2020 – Business Continuity & Disaster R.docxSpring 2020 – Business Continuity & Disaster R.docx
Spring 2020 – Business Continuity & Disaster R.docx
 
Sports Business Landscape Graphic OrganizerContent.docx
Sports Business Landscape Graphic OrganizerContent.docxSports Business Landscape Graphic OrganizerContent.docx
Sports Business Landscape Graphic OrganizerContent.docx
 
Spring 2020Carlow University Department of Psychology & Co.docx
Spring 2020Carlow University Department of Psychology & Co.docxSpring 2020Carlow University Department of Psychology & Co.docx
Spring 2020Carlow University Department of Psychology & Co.docx
 
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docx
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docxSPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docx
SPOTLIGHT ON STRATEGY FOR TURBULENT TIMESSpotlight ARTWORK.docx
 
Sport Ticket sales staff trainingChapter 4Sales .docx
Sport Ticket sales staff trainingChapter 4Sales .docxSport Ticket sales staff trainingChapter 4Sales .docx
Sport Ticket sales staff trainingChapter 4Sales .docx
 
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docx
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docxSPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docx
SPOTLIGHT ARTWORK Do Ho Suh, Floor, 1997–2000, PVC figures, gl.docx
 
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docx
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docxSponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docx
Sponsorship Works 2018 8PROJECT DETAILSSponsorship tit.docx
 
SPM 4723 Annotated Bibliography You second major proje.docx
SPM 4723 Annotated Bibliography You second major proje.docxSPM 4723 Annotated Bibliography You second major proje.docx
SPM 4723 Annotated Bibliography You second major proje.docx
 
Speech Environment and Recording Requirements• You must have a.docx
Speech Environment and Recording Requirements• You must have a.docxSpeech Environment and Recording Requirements• You must have a.docx
Speech Environment and Recording Requirements• You must have a.docx
 
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docx
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docxSped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docx
Sped4 Interview 2.10.17 Audio.m4aJodee [000008] And we are .docx
 
Speech Recognition in the Electronic Health Record (2013 u.docx
Speech Recognition in the Electronic Health Record (2013 u.docxSpeech Recognition in the Electronic Health Record (2013 u.docx
Speech Recognition in the Electronic Health Record (2013 u.docx
 
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docx
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docxSped Focus Group.m4aJodee [000001] This is a focus group wi.docx
Sped Focus Group.m4aJodee [000001] This is a focus group wi.docx
 
Specialized Terms 20.0 Definitions and examples of specialized.docx
Specialized Terms 20.0 Definitions and examples of specialized.docxSpecialized Terms 20.0 Definitions and examples of specialized.docx
Specialized Terms 20.0 Definitions and examples of specialized.docx
 
Special notes Media and the media are plural and take plural verb.docx
Special notes Media and the media are plural and take plural verb.docxSpecial notes Media and the media are plural and take plural verb.docx
Special notes Media and the media are plural and take plural verb.docx
 
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docx
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docxSPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docx
SPECIAL ISSUE ON POLITICAL VIOLENCEResearch on Social Move.docx
 
SPECIAL ISSUE CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docx
SPECIAL ISSUE  CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docxSPECIAL ISSUE  CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docx
SPECIAL ISSUE CRITICAL REALISM IN IS RESEARCHCRITICAL RE.docx
 

Dernier

Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactPECB
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfAdmir Softic
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfchloefrazer622
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Disha Kariya
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13Steve Thomason
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...Sapna Thakur
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxVishalSingh1417
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeThiyagu K
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)eniolaolutunde
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingTechSoup
 
Web & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfWeb & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfJayanti Pande
 

Dernier (20)

Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdf
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
Advance Mobile Application Development class 07
Advance Mobile Application Development class 07Advance Mobile Application Development class 07
Advance Mobile Application Development class 07
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
Web & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfWeb & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdf
 

Running Head BUSINESS PLAN PROJECT 1BUSINESS PLAN .docx

  • 1. Running Head: BUSINESS PLAN PROJECT 1 BUSINESS PLAN PROJECT 21 Pam Leight Lester Gaither Ryan Nelson BUS – 485 Instructor Bennett February 18, 2016 Executive Summary Simple Clean is a company that will meet the niche that organizations have been yearning for. How many times have you had dry cleaning or wished that the cleaning company could come to you and do everything that needs to be done? Instead of organizations having to create multiple contracts to take care of its needs; Simple Clean takes care of it all at your location, residential or commercial. Simple clean will meet your needs at a schedule of your choosing and with the cleaning supplies of your choosing if you so desire. Simple Cleans’ operations will mitigate the environmental concerns and training requirements of its customers to ensure the customers are not worried with the requirements. The marketing of Simple clean is straight forward as the company will move into an arena where numerous companies meet the multiple needs of our potential customers. Simple Clean organization will be able to address many of the concerns of its customers such as purchasing cleaning supplies, training employees in compliance with Government regulations, maintaining facilities, and/or finding
  • 2. multiple vendors to meet their needs. The Simple Clean organization will have managers that oversee specific sections of the operations. The end result will be to create highly trained employees that are empowered through servant leadership to ensure the success of the organization by managing their own time and relaying pertinent data to management. The suppliers for Simple Clean are all global organizations that can provide our assets anywhere in the world in a timely manner ensuring we meet our customers’ needs on time. Simple Clean will be able to meet the financial requirements be providing the needs to our customers saving them funds in the long run and eliminating the need for multiple contracts, and the need to have the customer go to the supplier. This saves them manpower, time, and eliminate training for their employees which helps them focus on the tasks they were originally hired for. Simple forecasts a continual rise in the net income helping to ensure that not only will debts be met, and expenditures be paid for, but the company will build not only the market base but the funds to facilitate and expansion of operations in the foreseeable future. Additionally, the company has a break-even point of .00617 showing the company will make its money back on debts rather quickly. Simple Clean will have a fully operational business in less than 2 months allowing new customers to transition to Simple Clean with relatively minor issues. Simple Clean will create a sphere of influences to mitigate leadership bias and listen to its employment team to ensure that any hurdles will be alleviated quickly to influence company success. Utilizations of the Servant leadership style will ensure that company listens to is employees to keep the company in the forefront of success and aiding in its national, and global expansion plans. Vision Statement Simple Clean will make cleaning services simple for customer’s one call does it all. Mission Statement
  • 3. Simple Clean will keep is simple for customers, as they do, we will be known across the industry as customer will be happy. All employees will be back ground checked, earn good wages, display great work ethics, and customers will be notified of the employees coming in their homes. Environmental Analysis and Industry Analysis Five Forces of Competition Simple Clean must have the ability to offer cleaning products at a cheaper cost, provide product quality that is superior the other organization quality, and deliver performance of which is superior to that of other organizations to keep a lower risk threat of substitution for services and products. Maintaining an adequate number of employees for completion of larger businesses or homes within a timely manner will prevent the threat of service substitution. “As the number of commercial buildings and residential homes increase, the demand for cleaning services is likely to enhance along with it”(Cleaning Service Business Plan – SWOT Analysis Sample, 2015-2017). Several factors for combating competition would require the use of brand name or well-known products provided with the services. The availability of capital investments upon starting the business would lower the threat of new entrants. Due to the nature of the business, the location of the business would pose a high threat of entry for competitors because the business provides mobile services which goes to the customer. Consumers have the ability to negotiate a price, request particular services, and request products to fit their environment or allergy demands. Simple Clean has the right to negotiate prices, agreements, and possible contracts with all or some consumers, especially those that do not represent a larger portion of the supplier’s sales. Simple Clean can make recommendations on products utilized for cleaning to a consumer. Competitors start seeking out other business’s customers to offer more competitive rates, better products, or
  • 4. service add-ons. Simple Clean has a variety of competitive factors such as the products, hours of business, services provided, and the distance of travel to complete jobs. Simple Clean would need to keep their prices at a lower cost but still pull a profit, offer a variety of business hours to accommodate the needs of the customer, and throw in complimentary cleanings for a variety of reasons. Simple Clean competitive advantages aretheir packages, mobile services, mobile app, cleaning chemicals, and ability to service any customer. Customer Packages allow the customer to build a package they need with the price they can afford that other companies will not be able to meet due to Simple Clean being able to match cost with 100% customer satisfaction. Mobile Services can and will accommodate customers at their location which other companies are unable to do so. Mobile App is an advantage for Simple Clean “More and more small and midsize businesses are following the mobile trend, understanding that an effective mobile strategy involves more than a friendly website” (Haselmayr 2014-2017). Simple Clean app is one that customer can make changes to, choose cleaning products, check the status of, and pay for their service. External Environmental Analysis The external environmental analysis for Simple Clean has found the outlook of such a business to be very promising and successful. The use of scanning and monitoring will allow the business to see environmental changes such as homeowners or business owners switching flooring, countertops, or other surfaces. According to Steve Knisley, Wholesale Carpets, “And so what I like to say in most carpets really do last you say 5 to 7 years is an average for when people do replacement” (Knisley, 2016). The changing in styles or modernization for all will require annual education and training for all employees. Marketing Plan Target Market and Size Simple Cleans’ target market is made up of end-users that will
  • 5. use the products and services provided by our company (MaRS Discoery District, 2009). The industrial/company clientele encompass companies like hotels, restaurants, stores, medical facilities, and other similar organizations. The domestic branch of the organization provides services to homes such as large homes and assisted care services. The services provided by Simple Clean provides companies with qualified personnel, specialized equipment, ensures compliance with Occupational Safety and Health Administration requirements (OSHA), and Environmental Protection Agency (EPA) requirements. Simple Clean has a very large market who could be their potential target market, the reason for this is due to that we are a mobile cleaning company to come to its customers no matter where the location is, or what time it might be during that day. Knowing how big the market size is Simple Clean will look at their target market to maintain focus on growing and keeping customers happy. “The goal of this is to identify and prioritize the customers that will accelerate your commercialization efforts” (Bagley, 2013-2017). Also knowing that if Simple Clean can make one CEO or Manger happy in the business of hotels, stores, and medical facilities that it will be a foot in the door to the market as they will talk among themselves. SWOT Analysis This is the Strengths Weaknesses Opportunities and Threats assessment for Simple Clean Llc (Concept Draw, 2017). Helpful Harmful Internal Strength -highly trained staff -everything a customer would need on site
  • 6. - phone app for ordering, changing, paying, and completing surveys - personal customer service for those customers that prefer not to use the app. Weakness - market unknown, new concept different from anything else - Insurance will be higher due to equipment moving from place to place - Staff will require extensive training, vetting and good pay to lower turnover rate External Opportunities - Local restaurants, Hospitals, Homeless shelters, convention centers, assisted living programs - ability to deliver customer specific needs in one day on site. - one stop cleaning of anything and everything at one time from one vender Threats - numerous companies can meet portions of what we can provide - these companies are established with customers 4P’s and 4I’s of Marketing Simple Clean services can include but are not limited to laundering, cleaning floors (sweeping, mopping, waxing,
  • 7. vacuuming, shampooing, etc.), dishes, scrubbing (toilets, showers, tubs, walls, base boards, etc.), cleaning out refrigerators/freezers, etc. All services can be purchased individually for a set price or as a package/bundle set for a discounted price. Larger business or clients and repeated clients have the option of signing a contract with negotiable pricing for service and the option of products. Simple Clean is a unique business in which the services provided will be brought to the clients. The mobile business will conduct all services at the location of the client’s discretion. Simple Clean will set a radius for the area of clients to service and advertise via internet, local television, newspaper, postal mail, and word of mouth. The business will benefit from advertising by setting up instrumental booths at fairs, conventions, or other public entities with a high traffic volume. Due to the nature of the Simple Clean business, providing a cleaning service is intangible but the benefit of the service can be proven with the use of before and after models or a complimentary cleaning of a small area. Inconsistency is expected because as humans have good and bad days. Simple Clean enforce policies and procedures for all employees to be trained as well as a secondary inspector at the completion of the job. Inseparability is merely impossible for businesses of which provide a service. “service companies have to uphold their business model "service" and if the service isn't good then the company's name isn't good”(Rivers, 2010). Providing excellent service and correcting bad service with the clients is the best means for Simple Clean to ensure the name and the company keep a reputable reputation. Simple Clean, as a service provider will have limited inventory of supplies whereas the main inventory will be focused on the service provided and how well trained each employee is. All employees will have annual training and be required to attend seminars/webinars to enhance their skills and abilities. Organizational Plan Management Comprise
  • 8. The management team of Simple Clean, compiled of a variety of well talented and skilled individuals from countless levels of knowledge and disciplines. This team includes marketing, accounting, creativity and human resources all of which are held to a high level of responsibility and duties. The accounts personnel will hold responsibilities to include handling payments, schedules, setting up new accounts, etc. to ensure all clients information and payments are posted correctly and in a timely manner. The marketing team which holds the duties of partnerships, sponsorships, contracts, etc. for all equipment and cleaning supplies (Kleinbaum & Stuart, 2014). The creative team of Simple Clean will be held responsible for the development and innovation of new cleaning products and cleaning packages to offer clients. Human Resources holds the responsibility for the recruiting, hiring, termination, payroll, sick time, etc. for all employees of the business. The strong and profound comprised structure of the management team will ensure the most effective services provided to all clients. Fig. 1. A simple Businessal chart of Simple Clean McKinsey 7-S Model The strategic plan involves conducting frequent open house seminars and complimentary services for potential clients. It has also partnered with various name brand (Clorox, Gain, Tide, Swiffer, Dawn, etc.) to improve the level of cleaning quality and disinfection services for all clients. The structured setting of the business is that which the employees are expected to manage their time per job appropriately. The managers are expected to monitor employee’s performance and time length per job at which then will report findings to the president of the business. Simple Clean will have daily routine duties that will require all employees to structure their daily duties based upon
  • 9. the schedule of jobs which will also include stocking of supplies, stocking of mobile units, and following up with clients after job completion. The simplicity of the core values for the business focus on promoting integrity and ethics in the revolution and continual improvement of the employees, services, and products provided by Simple Clean. Simple Clean highly favors the leadership interaction in which every employee, including managers, provide input in business’s decision making process. Business decisions will be made after bringing all employees opinions and suggestions to the table for discussion. All employees will be hired according to their skill set and experience but will also receive proper training handling of all cleaning supplies, cleaning equipment, and cleaning processes. Employees will be required to possess, practice, and display a variety of customer service skills to include communication, problem-solving, critical thinking, and interpersonal skills. Business-Level Strategy V. Corporate-Level Strategy Being a mobile service the business-level strategy can be defined as differentiated. The business’s main priority is providing a service one step above other business’s in the competitive market. The differentiation approach places a major focus on ensuring the services provided allow the client to choose the use of their own private equipment or the high tech equipment of Simple Clean. (Jones & Hill, 2012). The corporate-level strategy for Simple Clean is a value neutral strategy. Due to the nature of the business, the value-neutral strategy does not place much concern with constant competition battles with competitors. Simple Clean will experience regulatory lapse developed through creating connections between the various departments, reduction of risks and ensuring the steady supply of cash in the business (Sabherwal, Hirschheim & Goles, 2013).
  • 10. Operational Plan Supply Chain Simple Clean is a mid-way facilitating company. Our customers are our end users of the products and services we provide. Simple Clean provides two assets for our customers these are qualified personnel that can candle specialized equipment, and ensure compliance with Occupational Safety and Health Administration regulations. It is this training and beyond compliance that helps the company surpass its bottom line preventing potential hazards and employee injuries (Occupational Safety and Health Administration, n.d.). It is this aspect that Simple Clean possesses that helps to cut overhead for the end use customer by eliminating their need to maintain all of the compliance equipment, facilities, and training. Partners and Suppliers Simple clean is a unique company in that it provides a service to other companies saving them manpower, storage areas, equipment, and needed compliance training. Simple Clean does have numerous suppliers to meet the needs of the janitorial services and the dry cleaning services offered. There are two companies that are reputable and strong that will be used to provide the janitorial supplies they are Global industrial and Grainger. The benefit of these companies being global in nature will aid Simple Clean in the Transition to other global markets. The dry cleaning portion of the company be supplied by Garland Supply Company and Fabric Clean Supply. These two companies can be utilized on line via on line and in the states. Optimize Operational Effectiveness Simple Clean will focus on route optimization, quality, forecasting, and customer service. Route optimization will help Simple Clean daily and monthly stops effective for the company
  • 11. and customer. Simple Clean staff will look which clients are close in distance, and ways for the employees that are in services the clients to get there in a timely matter to save on gas, transportation wearing down, being on time to job site and possible overtime for the employees. “The idea is to reduce waste, and rework, saving money in the process, and to improve results, making the company more effective.” (Sherman, 2014- 2017) Quality work will reduce rework and save money on overhead. Forecasting is what will help Simple Clean grow as our mangers and partners work together with the employees to grow and help take advantages over the rivals in the market. Simple Clean will work with it stakeholders and investors to make sure they know that their ideas are important and their support will help Simple Clean grow. Simple Clean will look at data and results to see how they can grow and improve what they need to do better. Customer Service is very important for Simple Clean as we are able to please the customers we will be able to build good relationships, and be able to grow as a company. Simple Clean will make sure that customer are happy as will make sure that their complaints are heard and handled. Value Chain Perspective Is that important in all areas for Simple Clean we will look at how we can buy cleaning supplies, company cars or truck, employees’ salaries, marketing, and other investments. Simple Clean will look at the overhead cost compared to what they make each month and year this will be good for us to see where cost needs to be cut and where it needs to applied. It will also be important for Simple Clean to see if it is better to buy bulk and how much money will need to need to put into company trucks, cars, equipment, and supplies. Simple Clean human resources department will be very active in the company and each employee will know who they are and that at any time they can come to them about any matter. “The tasks they accomplish are generally highly visible to your employees because they are focused on the daily work issues attributed to the ongoing needs
  • 12. of your team.” (Reynolds) The human resources department will have control of all hiring, and employee needs. They will work with mangers about matters that might come up. The technology will be the key for Simple Clean mobile app as there will be new updates that will come out to make the app better and more customer friendly. The information systems management is very important as it will keep simple clean up to date with the new technology. Financial Plan Pro Forma Income Statement This analysis is the indicator to the business and the banks of the abilities to pay back any/all debt accrued within the business. “The cash flow analysis shows how much cash is needed, when it is needed, and where it comes from” (Brinckerhoff, P., 1994). Such a plan is a substantial factor in defining if the business plan will be financial sound and successful. Pro Forma Income Statement for Simple Clean for the years 2017, 2018 and 2019 2017 2018 2019 Revenues 2,900,000 3,100,000 3,254,000 Cost of Sales 2,250,000 2,265,000 2,338,000 Gross Profit
  • 14. 2,700 2,734 2,775 Total Operating Expense 332,850 365,109 387,220 Net Income before Tax 317,150 469,891 528,780 Depreciation 6,200 6,200 6,200 Income Taxes 30,000 48,500 53,750 Net Income 280,950 415,191 468,830 Break Even Point Total Variable Costs for Simple Clean = 327,300 + 359,405 + 381,400 = 1,068,105 Total Sales for Simple Clean = 6,853,000 Contribution Margin = 6,853,000 – 1,068,105 = 5,784,895 Fixed Costs for Simple Clean = 8,209 + 6,850 + 2,015 + 18,600 = 35,674 BEP for Simple Clean is = 35,674 / 5,784,895 = 0.00617
  • 15. Possible Sources for Investments Capital Simple Clean will look for Investors, banks loans, and government grants. Bank loans will be available, but Simple Clean will look at the interest rate and only apply for the amount that is needed to get the company started. Simple Clean will complete applications for grants from the Small Business Innovation Research Program which will allow Simple Clean to start the business. Use of Financial Information to Craft Business Strategy The importance of the financial information for Simple Clean will allow management to obtain the gross profit margin, return on investment, debt ratio, liquidly, profitability, operating performances, monthly and yearly financial statements. All of that data will be utilized to know we are setting and looking at Simple Clean Business Strategy. Financial questions needs to be asked to put together the business strategy such as “Before you seek financing, ask yourself if your business is ready to take on new debt. Do you know exactly what you will use the money for? What would be the consequences if you default?” (Frontinelle 2015-2017) Knowing the debt ratio it would tell Simple Clean if it would be a good idea or not to spend more money on getting newer equipment, which could be part of their business plan to get new equipment in so many years. Preferred Timing and Milestone Schedule The preferred timing is like the goals and objectives of the company business plan in order to stand up the company in a timely manner and achieve operations in minimal time (Ernst and Young LLP, 1997). Once these accounts are set up the company can use the funds in these accounts to set up the rest of the infrastructure of the organization. The setting up of these accounts should take less than a week baring any problems. The second stage actions include setting up a P.O. Box, licensing
  • 16. through city and state government agencies, paying rent for a facility to operate from, purchase vehicles to facilitate operations, and computers and software for the management of the organization which should take an estimated time line of one week or less to complete. The third stage of company development can start which includes phone lines to operate the business from, purchase and delivery of specialty cleaning equipment and supplies to facilitate training of employees and operations of Simple Clean and should take a week or less to complete. As soon as Simple Clean has everything in place for the company, management can complete training to become the initial core training team for all future employees which should take two weeks or less. Advertising, hiring of employees, training of employees, and expansion of the company’s customer base. The Gantt Chart provides a visual picture of how the project should progress and in the order of process. task earliest start datelengthdepends onexpected completion datestatus A) SET UP P.O. BOX FOR COMPANY WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY APPROVAL B) APPLY FOR LICENSING WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY APPROVAL C) SET UP ALL COMPANY BANK ACCOUNTS WEEK 1ONE WEEKNONEWEEK 2AWAITING COMPANY APPROVAL D) PURCHASE ACCOUNTING SOFTWARE TO MAINTAIN ALL ACCOUNTS WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY APPROVAL E) PAMELA, LESTER, AND RYAN COMPLETE ALL EQUIPMENT USAGE AND
  • 17. MATERIAL HANDLING TRAINING WEEK 4TWO WEEKSJ/KWEEK 6AWAITING COMPANY APPROVAL F) AQUIRE FACILITY TO OPERATE FROM WEEK 2ONE WEEKCWEEK 3AWAITING COMPANY APPROVAL G) SET UP PHONE LINESWEEK 3ONE WEEKC/FWEEK 4AWAITING COMPANY APPROVAL H) BEGIN ADVERTISING PROGRAM (TV, WEB SITES, NEWSPAPER) WEEK 5NEVER STOPSE HALF COMPLETEON GOINGAWAITING COMPANY APPROVAL I) PURCHASE VEHICLES FOR MOBILE OPERATIONS WEEK 2ONE WEEKC/FWEEK 3AWAITING COMPANY APPROVAL J) PURCHASE SPECIALTY CLEANING EQUIPMENT WEEK 3ONE WEEKC/FWEEK 4AWAITING COMPANY APPROVAL K) PURCHASE CLEANING SUPPLIES WEEK 3DEPENDENT UPON USAGEC/FON GOINGAWAITING COMPANY APPROVAL L) HIRE EMPLOYEES WEEK 5DEPENDENT UPON TURNOVERE HALF COMPLETEON GOINGAWAITING COMPANY APPROVAL M) PAMELA, LESTER, AND RYAN TRAIN EMPLOYEES ON EQUIPMENT USAGE AND MATERIAL HANDLING WEEK 6TWO WEEKSEWEEK 8AWAITING COMPANY APPROVAL (mindtools essential skills for an excellent career.,n.d.). TASK WEEK 1WEEK 2WEEK 3 WEEK 4WEEK 5 WEEK 6WEEK 7WEEK 8
  • 18. A) SET UP P.O. BOX FOR COMPANY B) APPLY FOR LICENSING C) SET UP ALL COMPANY BANK ACCOUNTS D) PURCHASE ACCOUNTING SOFTWARE TO MAINTAIN ALL ACCOUNTS E) PAMELA, LESTER, AND RYAN COMPLETE ALL EQUIPMENT USAGE AND MATERIAL HANDLING TRAINING F) AQUIRE FACILITY TO OPERATE FROM G) SET UP PHONE LINES H) BEGIN ADVERTISING PROGRAM (TV, WEB SITES, NEWSPAPER) I) PURCHASE VEHICLES FOR MOBILE OPERATIONS J) PURCHASE SPECIALTY CLEANING EQUIPMENT K) PURCHASE CLEANING SUPPLIES L) HIRE EMPLOYEES M) PAMELA, LESTER, AND RYAN TRAIN EMPLOYEES ON EQUIPMENT USAGE AND MATERIAL HANDLING (Westland, 2013). Contingency Plan for Major Problems or Setbacks “A contingency is an unexpected event or situation that affects the financial health, professional image, or market share of a company.” (Duff, N.D.). Simple Clean could face several major problems or setbacks all of which have the potential of causing a negative impact on the business such as not having a very good strategy for target markets, low funding, too much overhead, and manufacturer backorders with cleaning supplies. “Your target market isn’t clearly defined so we try to sell everyone.” (Chowning 2015-2017). Simple Clean does not look at areas of interest and who they are going to target for their potential clients there could be a major setback.
  • 19. Simple Clean faces low funding and if unable to get those grants, we would have to look at how much we will be able to get from donations from people we know, and be very smart if we get a loan from the bank to get started. An additional problem or setback that Simple Clean could face is too much overhead. Simple Clean will need to have staff members and employees when they get started. Hiring too many people to quickly and not making enough income in return would not allow Simple Clean to grow as they would be paying all of their staff members and not making any money in return. A major problem or setback on the basis of the cleaning provided would be the unavailability of the product. Manufacturer backorders occur from time to time and it is unfortunate for the consumers. Strategic Leadership and Entrepreneurship Leader’s Sphere of Influence and Bias The job of the leader is to address the external environment, ensures the team has everything they need to do the job at hand, and sets the standard for all to follow (Reynolds, 2017). If the Leader falters in any way of providing the proper work environment, motivation for success, and mitigating the external environment the organization is doomed to fail. If the leadership team provides this positive and supportive work environment for its employees, they will have a vested interest in Simple Cleans success because they will feel as if they are a vital part of the Simple clean team. The largest potential bias that could face Simple Clean is that aspects of the leaders thinking that their way is the only way of accomplishing the cleaning task, and that their employees cannot provide any incite to a better way. Hurdles The mobile cleaning may be a good idea of a business, although it may be met with challenges (Folbre, N. (1986). Due to advances in technology, Simple Clean has to go online to reach out to most customers. The government is also a source of
  • 20. anticipated hurdle in mobile cleaning services by making changes concerning and affecting the effectiveness of the business. Competition is threat when the competitor offers better cleaning services than offered by Simple Clean. Leadership Styles In the case of the anticipated business, the leader will have to demonstrate team leadership following the number of people that he will be working with (Obschonka 185). The leader will be better placed to distribute the respective interested parties in different locations with each team being with a leader that will be guiding them on a daily basis hence simplifying the work of the final leader at the end of the day as they will need to report to him at the end of the day to record their daily findings. Servant leadership, on the other hand, is more of creating an environment or rather an atmosphere where the less privileged are provided given an opportunity to do something that they can always count on at the end of the day and get a living out of it at the end of the day (Heinonen 660). Potential Strengths and Weaknesses The potential strengths to Simple Clean are mobility, technology, and well trained staff members. A strength for Simple Clean is that we are mobile company we come to the customer with our equipment to ensure their needs are taking care of without regards to time of day. Simple Clean technology is the mobile app that the market has not seen before. Simple Clean will have well trained staff with the ability to grow and represent the company in a positive matter. The potential weaknesses of Simple Clean are lack of funding, target market, and marketing. “A business owner is intimately aware of how much money is needed to keep the day to day operations running.” (Horton 2015-2017) Simple Clean will make a budget of needs to also include a safety net for emergency funds. The
  • 21. target market could be a weakness for Simple Clean due to the size of the cleaning market, the number of cleaning companies and number of people with a demand for cleaning. Impact, Influence, and Delivery of Results Simple Clean will have good leaders, proper training, and hold our employees accountable. That will help gain respect and respect comes results. “Putting together strong teams that work well is another trait of good leaders. The opposite is also true, if a team is weak it is generally a failure in leadership.” (Brisk 2017) Simple Clean leadership can influence their employees to be better and in return the company would be better as we would have better results and happier employees. References Bagley, Rebecca. (2013-2017). How to Identify Your Market and Size Up Competitors. Retrieved January 13, 2017 from http://www.forbes.com/sites/rebeccabagley/2013/10/02/how-to- identify-your-market-size-up-competitors/#215d89f62463 Brinckerhoff, P. (1994). How to prepare financial information for your business plan. What key financial information do you need to assure a solid business plan for your new venture?. Nonprofit World, 12(3), 19-21. Brisk, On behalf of Notre Dame Edu. What makes an effective leader (2017). Retrieved February 12, 2017 from https://www.notredameonline.com/resources/leadership-and- management/what-makes-an-effective-leader/#.WKDVuvkrLIU Chowning, Kyle., (2015-2017), 10 Way Small Business Struggle & How To Fix Them. Retrieved February 4, 2017 from http://kylechowning.com/10-ways-small-businesses-struggle- fix/ Cleaning Service Business Plan – SWOT Analysis Sample.
  • 22. (2015-2017). Retrieved January 6, 2017 from http://www.profitableventure.com:http://www.profitableventure. com/cleaning-business-plan-swot-analysis/ Concept Draw. (2017). SWOT Matrix Template. Retrieved Jan 12, 2017, from ConceptDraw: http://www.conceptdraw.com/How-To-Guide/swot-matrix- template Duff, Victoria. (N.D.), What Is a Business Contingency Plan?. Retrieved February 3, 2017 from http://smallbusiness.chron.com/business-contingency-plan- 1081.html Ernst and Young LLP. (1997). harvard.edu. Retrieved Feb 5, 2017 from Outline for a Business Plan A proven approach for entrepreneurs only: http://isites.harvard.edu/fs/docs/icb.topic944195.files/Outline% 20for%20a%20business%20plan.pdf Folbre, N. (1986). Cleaning house: New perspectives on households and economic development. Journal of Development Economics, 22(1), 5-40. Fontinelle, Amy. Business Plan: Your Financial Plan (2015- 2017). Retrieved January 28, 2017 from http://www.investopedia.com/university/business-plan/business- plan7.asp Haselmayr, Melanie. Here Why Your Business Needs Its Own Mobile App. (2014-2017). Retrieved January 8, 2017 from http://www.forbes.com/sites/allbusiness/2014/11/17/heres-why- your-business-needs-its-own-mobile-app/#610f8ece5c76 Heinonen, Jarna, Ulla Hytti, and Pekka Stenholm. "The role of creativity in opportunity search and business idea creation." Education+ Training 53.8/9 (2011): 659-672. Horton, Melissa. The 4 most common reasons a small business fails (2015-2017). Retrieved February 12, 2017 from http://www.investopedia.com/articles/personal-
  • 23. finance/120815/4-most-common-reasons-small-business- fails.asp Jones, G. R., & Hill, C. W. (2012). Strategic management essentials. Boston, MA: Cengage Learning. Kleinbaum, A. M., & Stuart, T. E. (2014). Inside the black box of the corporate staff: Social networks and the implementation of corporate strategy. Strategic Management Journal, 35(1), 24- 47. Knisley, Steve. How Long Does Carpet Last?. (June 28, 2016). Retrieved January 6, 2017 from http://www.wholesalecarpets.net/how-long-does-a-carpet-last/ MaRS Discoery District. (2009, Dec 6). Marketing strategy for startup success: Identifying and Understanding Your Target Customer and Market Segments. (M. D. District, Producer, & MaRS Discoery District) Retrieved Jan 11, 1017, from MaRS Library: https://www.marsdd.com/mars-library/marketing- strategy-for-startup-success-identifying-and-understanding- your-target-customer-and-market-segments/ Mindtools Essential Skills for an Excellent Career. (n.d.). Retrieved Feb 3, 2017 from Gantt Charts Planning and scheduling team projects: https://www.mindtools.com/pages/article/newPPM_03.htm Obschonka, Martin, Rainer K. Silbereisen, and Eva Schmitt‐Rodermund. "Explaining entrepreneurial behavior: Dispositional personality traits, growth of personal entrepreneurial resources, and business idea generation." The Career Development Quarterly 60.2 (2012): 178-190. Occupational Safety and Health Administration. (n.d.). U.S. Department of Labor. (U. D. Labor, Producer) Retrieved Jan 21, 2017, from Help for employers: https://www.osha.gov/employers/
  • 24. Reynolds, Michelle. Operational Hr Management Vs Strategic Hr Management Retrieved January 20, 2017, from: http://smallbusiness.chron.com/operational-hr-management-vs- strategic-hr-management-62125.html Reynolds, S. (2017, Feb 11). Leadership 101 . Defense Acquisition Research , 15(2), 16-20. Rivers, C. (2010, June 16). Marketing Services - The Four I's of Service. Retrieved January 11, 2017, from http://ezinearticles.com/?Marketing-Services---The-Four- Is-of-Service&id=4494283 Sabherwal, R., Hirschheim, R., & Goles, T. (2013). 11 Information Systems—Business Strategy Alignment The dynamics of alignment: insights from a punctuated equilibrium model. Strategic Information Management, 311. Sherman, Eric. Optimize Your Business Operations with These Five Strategies (2014-2017). Retrieved January 20, 2017, from: http://www.middlemarketcenter.org/expert- perspectives/optimize-your-business-operations-with-these-five- strategie Westland, J. (2013, Jan 10). 4 Alternatives to Gantt Charts. Retrieved Feb 3, 2017 from PM - project manager: https://www.projectmanager.com/blog/4-alternatives-to-gantt- charts