Provided by SchoolTechPolicies.com: This presentation was provided for high school student leaders and their teachers around appropriate use of social media.

1. Leadership,
Ethics,
&
Social
Networking
Christopher
Wells

2. Posting
Stupid Stuff
Gets You
Unemployed!
Christopher
Wells

3. And the POINT is…?
Leadership

4. And the POINT is…?
Ethics

5. And the POINT is…?
Social
Networking

6. Two Quick Cases
Oxford University England

7. Facebook Status
• Lindsay
(worker)
and
Brian
(boss)
– Lindsay:
OMG
I
HATE
MY
JOB!!
My
boss
is
…
always
making
me
do
stuff
just
to
p**s
me
off!!
– Brian:
Hi
Lindsay,
I
guess
you
forgot
about
adding
me
on
here?
Firstly,
don't
flaQer
yourself….
and
lastly,
you
also
seem
to
have
forgoQen
that
you
have
two
weeks
leT
on
your
six-­‐month
trial
period.
Don't
bother
coming
in
tomorrow.
I'll
pop
your
P45
in
the
post
and
you
can
come
in
whenever
you
like
to
pick
up
any
stuff
you've
leT
here.
And
yes,
I'm
serious.

8. Leadership
• Dynamic
• Intense
• Public
• Expectaons

9. Ethics
• Social
norms
• Explicit
vs.
Tacit
• YOU
are
the
group

10. Example:
Code of Ethics
• Professional
Standards
Commission,
Standard
10:
Professional
Conduct
• An
educator
shall
demonstrate
conduct
that
follows
generally
recognized
professional
standards
and
preserves
the
dignity
and
integrity
of
the
teaching
profession.

11. Facebook Much?
Posted
by
Brian
Solis,
briansolis.com,
March
2010

12. Posted
by
Brian
Solis,
briansolis.com,
March
2010

13. Case Study:
Facebook Valuation

14. Case Study:
Facebook Valuation

15. Case Study:
Facebook Valuation

16. Case Study:
Facebook Valuation

17. How Important
IS Your Privacy,
Anyway?
• Facebook
default
se^ngs
over
me
• Source:
hQp://maQmckeon.com/facebook-­‐privacy/
• MaQ
McKeon
-­‐
developer
with
the
Visual
Communicaon
Lab
at
IBM
Research's
Center
for
Social
SoTware

24. The
danger
in
communicaon
is
the
illusion
that
it
has
been
accomplished.
George
Bernard
Shaw

25. Corollary
• It
may
be
accomplished
without
your
knowledge.
• “FOAFs”
and
“Likejacking”

26. You
Posted
WHAT?

27. “Red Cup” Photos
World Food Program
http://www.wfp.org/photos/
gallery/red-cup-photo-gallery

28. Potential Leaders?
Not anymore.

29. NOT. GOOD.
http://www.classes2careers.com/wp-content/uploads/2010/04/red_party_cup.jpg

30. MANAGE YOUR
FACE!!!!
Posting / Privacy / Professionalism / Friending

31. Smart habits are
easy,
Stupid decisions
are searchable.

32. Quesons?
Christopher Wells
cwells@schooltechpolicies.com