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Digital Marketing Strategy By Trent Miller
Better Ingredients, Better Pizza. Founded By John Schnatter in Jeffersonville, Indiana in 1984.  2,600 establishments across the nation, also serving 30 countries Interationally.
Challenge ,[object Object],Goal  ,[object Object],[object Object]
Pizza is Non-Stop!Good Thing We Have Social Media
Groupons This could be where we make our gains. As one of the fastest growing fads today, Groupons are vital to achieving our goals.
                   is a perfect way to get our target demographic involved with Papa John’s.  Every Frenzy Friday we give a free pizza away to through
Metrics Success can be measured easily through likes, clicks and posts!
Timeline Summer 2011 through January 7th 2012 Success capped off @ the Annual Papa John’s College Football Bowl Game
Digital marketing strategy
Digital marketing strategy

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Digital marketing strategy

  • 1. Digital Marketing Strategy By Trent Miller
  • 2. Better Ingredients, Better Pizza. Founded By John Schnatter in Jeffersonville, Indiana in 1984. 2,600 establishments across the nation, also serving 30 countries Interationally.
  • 3.
  • 4. Pizza is Non-Stop!Good Thing We Have Social Media
  • 5. Groupons This could be where we make our gains. As one of the fastest growing fads today, Groupons are vital to achieving our goals.
  • 6. is a perfect way to get our target demographic involved with Papa John’s. Every Frenzy Friday we give a free pizza away to through
  • 7. Metrics Success can be measured easily through likes, clicks and posts!
  • 8. Timeline Summer 2011 through January 7th 2012 Success capped off @ the Annual Papa John’s College Football Bowl Game