1. How to turn a crisis into an opportunity
10 best advices from Bernard Gustin

2. 2
“ Define a simple and clear vision and stick to it
regardless of the situation”
#1

3. 3
“ Dare to reinvent your business model ”
#2

4. 4
“ The CEO is the first product of the company ”
#3

5. Presentation1 5
“ Be number 1, behave as number 2 ”
#4

6. 6
“ Communicate proactively and in all transparency ”
#5

7. 7
“ Put your employees at the center of your business
strategy ”
#6

8. 8
“ Encourage and invest in your employees every
single day ”
#7

9. 9
“ Empower your employees. They take the risk, you
take the blame ”
#8

10. 10
“ Fair feedback, no blame. A bad feedback doesn’t
mean you’re bad ”
#9

11. 11
“ Response to a crisis: people first ! ”
#10