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SEEDS TO SOIL
a grassroots approach to growing food access
and community in Central Harlem




Lien Tran
Major Studio: Interaction
Spring 2011

seedstosoil.org
PUBLIC
INTERVENTION
»   public seed-starting event
»   plant mystery seeds to take home
»   request to visit website and share




When
Saturday, April 23, 2011, 10AM-1PM

Weather forecast
Pouring rain

Location
Carrie McCracken TRUCE Community Garden
(St. Nicholas Ave. @ 117-118 St // under Steve’s tent)
ISSUE
Central Harlem is classified as a food desert.




DESIGN
QUESTION
How to engage the Central Harlem community in
food justice and sustain participation?
FOOD JUSTICE

“
    ensuring the benefits and risks of where, what, and
    how food is grown and produced, transported and
    distributed, and accessed and eaten are shared fairly

    - Gottlieb & Joshi




    Initiating food justice in Central Harlem with
    community garden and seed planting events

    Building community around the shared experience
    of caring for plants and shared empowerment from
    growing own food
RATIONALE

“   ... it has been proven worthwhile for
    communities to make a public commitment
    to providing land, horticultural training, soil
    and compost, and other means of support to
    enable people who want to garden to do so...
                                               “
    Doing so affords them the opportunity
    to come together in community to grow.




    Closing the Food Gap by Mark Winne
USER GROUP
»   Urban residents of Central Harlem
»   Historically low- to middle- income minorities
»   New diversity as result from heavy development
»   Cultural roots in agriculture and farming
»   Lack of access to affordable fresh foods
»   Lack of awareness of others in community
»   Connected to technology




research including surveys and interviews
PRECEDENTS
Leah Gauthier’s Sow-In

Sprout Robot
SEED
INTERVENTION
http://vimeo.com/23136660
RESULTS
    »   26 people planted seeds
    »   young children to adults
    »   individuals and families
    »   avid gardeners and novices
    »   6 seed posters, 19 posts, 10 comments
    »   lots of buzz




“
    Your work is seminal, encouraging and wonderful.
    This is a laudable effort! I want to be included and to
    assist as I can!



“
    Sounds like very important work! Keep going!




    - Social Justice Advocates
REFLECTIONS
»   capacity building
»   accessible to all ages, ethnicities
»   consider multilingual involvement
»   uptown mentality as driving factor
»   trust gained through dependability
»   participation as welcoming, approachable
»   connecting over distance
»   acute awareness for technology’s role
NEXT STEPS
»   take to the streets
»   continue seed events throughout summer
»   community block party
»   food & recipe swaps // potlucks
»   planning and capacity building in winter
»   develop in-person and virtual community
»   RocketHub
THANK YOU
Michelle Jackson
Earth Institute, Columbia University
Steve & Carrie McCracken TRUCE
    Community Garden
Liz & Craftervention




seedstosoil.org

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SEEDS TO SOIL food access and community engagement

  • 1. SEEDS TO SOIL a grassroots approach to growing food access and community in Central Harlem Lien Tran Major Studio: Interaction Spring 2011 seedstosoil.org
  • 2. PUBLIC INTERVENTION » public seed-starting event » plant mystery seeds to take home » request to visit website and share When Saturday, April 23, 2011, 10AM-1PM Weather forecast Pouring rain Location Carrie McCracken TRUCE Community Garden (St. Nicholas Ave. @ 117-118 St // under Steve’s tent)
  • 3. ISSUE Central Harlem is classified as a food desert. DESIGN QUESTION How to engage the Central Harlem community in food justice and sustain participation?
  • 4. FOOD JUSTICE “ ensuring the benefits and risks of where, what, and how food is grown and produced, transported and distributed, and accessed and eaten are shared fairly - Gottlieb & Joshi Initiating food justice in Central Harlem with community garden and seed planting events Building community around the shared experience of caring for plants and shared empowerment from growing own food
  • 5. RATIONALE “ ... it has been proven worthwhile for communities to make a public commitment to providing land, horticultural training, soil and compost, and other means of support to enable people who want to garden to do so... “ Doing so affords them the opportunity to come together in community to grow. Closing the Food Gap by Mark Winne
  • 6. USER GROUP » Urban residents of Central Harlem » Historically low- to middle- income minorities » New diversity as result from heavy development » Cultural roots in agriculture and farming » Lack of access to affordable fresh foods » Lack of awareness of others in community » Connected to technology research including surveys and interviews
  • 9. RESULTS » 26 people planted seeds » young children to adults » individuals and families » avid gardeners and novices » 6 seed posters, 19 posts, 10 comments » lots of buzz “ Your work is seminal, encouraging and wonderful. This is a laudable effort! I want to be included and to assist as I can! “ Sounds like very important work! Keep going! - Social Justice Advocates
  • 10. REFLECTIONS » capacity building » accessible to all ages, ethnicities » consider multilingual involvement » uptown mentality as driving factor » trust gained through dependability » participation as welcoming, approachable » connecting over distance » acute awareness for technology’s role
  • 11. NEXT STEPS » take to the streets » continue seed events throughout summer » community block party » food & recipe swaps // potlucks » planning and capacity building in winter » develop in-person and virtual community » RocketHub
  • 12. THANK YOU Michelle Jackson Earth Institute, Columbia University Steve & Carrie McCracken TRUCE Community Garden Liz & Craftervention seedstosoil.org