Kylie Peers is a 17-year-old female student who enjoys keeping up with pop culture trends on social media like Instagram, Twitter, and Tumblr. She aspires to work in media or act. Kylie would be interested in a magazine that provides gossip about celebrities, music, and interviews with up-and-coming artists so she can stay informed on the latest developments. The document proposes a magazine targeting working-class students for £2-3 that would appeal to people like Kylie who enjoy popular culture and entertainment news.
3. GENERAL
NAME: Kylie Peers
AGE: 17
GENDER: Female
OCCUPATION: Student
FAVOURITES
SHOW: Gossip Girl / Pretty Little Liars
MOVIE: Pitch Perfect
BOOKS: The Hunger Games Trilogy
ARTIST: Ellie Goulding, Florrie
GENRE: Pop
SOCIAL MEDIA: Instagram, Twitter, Tumblr
4. Kylie enjoys to talk to her friends and is very social. She likes
to keep up with the latest trends and artists on her favourite
social media networks such as Twitter and Tumblr. She
enjoys taking selfies and uploading them onto Instagram.
As much as she enjoys having a chat with her friends she
also enjoys meeting new people. Kylie aspires to be an
actor or work within the media business. She loves to read
books just as much as she does with magazines and her
favourite part in a magazine would be the exclusive
interview with up coming artists as she likes to keep up to
date with the latest music and celebrities. Kylie looks up to
artists such as Taylor Swift and Ellie Goulding as role models,
as well as being a very social person Kylie is also down to
earth and gets her work in on time in college and makes
sure she has time to get her studies in and balance her life
very well.
5. People like Kylie or Kylie herself would buy my
magazine as it offers things that people her age
are into, it keeps them up too date with celebrities
and the latest gossip in the industry. As my target
audience is aimed at students, who rather live at
home and only income is their parents or they
have a part time job their social status would be
working class so my magazine is priced at £3 it is a
good and reasonable price for working class
students to spend on a magazine maybe £2
would be better so I may change the price to that
so it appeals to more people who may have £2
change and want a good magazine to read
on the journey to college.
