Human Resources (HR) Management is the science and the practice that deals with the nature of the employment relationship and all the decisions, actions and issues that relate to that relationship. Within the context of technology transfer officers, human capital is crucial as researchers are the key ‘resources’ of the institutes and universities as they come up with new ideas and develop novel technologies. Therefore, it is important to motivate them and to provide additional training to help these researchers in writing a viable business plan. www.FITT-for-Innovation.eu

1. People & Motivation
FITT
– Fostering Interregional Exchange in ICT Technology Transfer –
www.FITT-for-Innovation.eu
Except where otherwise noted, this work is licensed under a Creative Commons Attribution 3.0 License.

2. People & Motivation / HR Management
 Human Resources Management (HRM):
 The science and the practice that deals with the nature of the employment
relationship and all the decisions, actions and issues that relate to that
relationship.
Source: Ferris et al., 1995
 HRM is a specific approach to personnel policy
 Its ultimate goal is to create and obtain a competitive advantage through the
strategic mobilization of strongly committed and qualified co-workers.
 Within the context of technology transfer, human capital is very important as
researchers, technology transfer officers and the head of departments are the key
resources to come up with new ideas to develop new technologies
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3. Processes within HR Management
Motivation and Incentives Training and Team Construction
Communication and Collaboration
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4. Motivation and Incentives
 Motivation and Incentives
 Extrinsic motivation typically refers to money, prestige and career opportunities,
generally called ‘incentives’
 Income distribution rule
 Award for technology transfer achievements
Framework for involving researchers in spin-offs
 Intrinsic motivation comes from rewards inherent to the activity itself, this builds
confidence and trust
 Entrepreneurship seminar
 Masterclass in entrepreneurial skills
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5. Motivation and Incentives
 Intrinsic motivation is important as it helps researchers in striving
for self-actualization by commercializing their own idea
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6. Training and Team Construction
 Training & Team Construction
 Once researchers have decided to join a venture, they often need
training to develop their commercial skills and capabilities
 Entrepreneurial Bootcamp
 Entrepreneurship know-how online academy
 Entrepreneurship-in-residence program
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7. Communication and Collaboration
 Communication and Collaboration
 Face-to-face communication
 Digital communication
 Tools for internal and external collaboration
 Communication and collaboration setup for research
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8. Overview of Processes and Practices dealing
with People & Motivation
MOTIVATION & INCENTIVES COMMUNICATION & COLLABORATION
Entrepreneurship seminar
Masterclass in entrepreneurial skills Tools for internal and external collaboration
(Transnational) Award for TT achievements Communication and collaboration
setup for research
Framework for involving researchers in spin-offs
Web portal for innovative
Financial incentives
SMEs
Entrepreneurial bootcamp
Entrepreneurship know-how online academy
Entrepreneurship-in-residence programme
TRAINING & TEAM CONSTRUCTION
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9. HR Management
 Pro’s
 Invest in people  Key for research as well as technology transfer: how to attract
excellence, how to retain good people
 Motivation: how to merge different ambitions (to be Einstein or to be Gates)
 Good governance guidelines are crucial in huge organisations with a complexity
of agendas (different from companies)
 Con’s
 Researchers can be very unpredictable
 Difficulty to find the right people on the right time for the right place
 Collaboration is a difficult concept to put in place (because of IP issue, difficulty
to share methodologies, not-invented-here syndrome, ...)
 Training: who trains the trainers?
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10. Suggested Readings
 Link to bibliography
 Ferris et al., 1995
 Link to code book
 Entrepreneur
 Researcher incentive
 Team & network
 Link to relevant websites
 http://en.wikipedia.org/wiki/Maslow%27s_hierarchy_of_needs
 http://images.google.com/
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