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“ You know I always wanted to pretend that I was an architect.” - George Costanza,  Seinfeld Alternative Career Paths for Librarians
[object Object],[object Object],[object Object],[object Object],[object Object],my cred nick berry content architect / taxonomist REI old man of the library
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],we are gathered here today…. Giuseppe Arcimboldo
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],who are these people? lego library
what skills and knowledge do I need? Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Interpersonal Visual Research Database Business Librarian Taxonomist IA Consultant
 
librarians: profile librarian promoting useful skills Librarians organize and locate information for patrons of the library. Librarians’ skills organizing information makes them better finders of information, and… … librarians’ skills finding information makes them better organizers.
Librarian skill: organization of data librarians: profile
information architects: profile architecture gone bad. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web sites are libraries. Customer service  is the process of making libraries easier to use.  User-centered design  is the process of making web sites easier to use. It’s all about the user experience.  Users  are patrons and the  experience  is finding information easily. IA and librarians: shared goals Representing information accurately in the user interface.
PP PP PP PP PP Splash Page Search Results Page Top Nav Bar Shopping  Cart why architecture? Web sites are like buildings. Pages are like rooms.  Your info is in a room. To find the room you want, you have to find the route. Building a site with clear routes through the pages depends on links. Links are nothing more than words.  Which leads us to taxonomies…. PP = Product Page
Categorization. Taxonomists find patterns in the content and break them down into components. These are repeatable elements that can be used, measured, and adapted.  Examples: content type, subject, and intended use. Taxonomist must deeply understand the content and the business to which it applies. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],taxonomist: profile
Illustrates the danger of ivory tower navel-gazing induced by lack of user research. the role of research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Metadata is the language used to identify digital resources. LC or DDC defines the language used to identify books, articles, and print resources. ,[object Object],[object Object],[object Object],taxonomists vs. catalogers For experienced professionals only.  Don’t try this at home.
Librarian Information Architect Catalog Business Information  System Taxonomy Metadata Patron/Librarian User information architects and librarians AACR2 LC/DDC
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Brand axis Activity axis Price axis products Target search result: Garmin 305 GPS units used for cycling and costing less than $400 how taxonomists feed IAs
taxonomy is linguistics functional label
taxonomy is linguistics non-functional label
IA and taxonomy: shared goals Complex data set becomes a simple picture, its meaning apparent at a glance.
Consulting is a balancing act. information management consultant ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
the content lifecycle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
seeing it as you really are IM consultants are challenged to see the big picture. They have to be the visionaries in the face of entrenched opposition.  They must understand all parts of the information system, especially how information and content affect the overall business strategy.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],so how do I get there?
nicholas berry content architect & taxonomist [email_address] comments and complaints
backup slides
users content context the lens model
an IA methodology Stakeholder information needs (business & user) User Mental Models Business & Technology Constraints Metadata Model Content Model, Domain Models Indexing Paradigm Findability, Usability, Brand Health
IA process: details ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IA brings organization to content.

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Alternative Careers For Librarians

  • 1. “ You know I always wanted to pretend that I was an architect.” - George Costanza, Seinfeld Alternative Career Paths for Librarians
  • 2.
  • 3.
  • 4.
  • 5. what skills and knowledge do I need? Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Librarian Taxonomist IA Consultant Interpersonal Visual Research Database Business Librarian Taxonomist IA Consultant
  • 6.  
  • 7. librarians: profile librarian promoting useful skills Librarians organize and locate information for patrons of the library. Librarians’ skills organizing information makes them better finders of information, and… … librarians’ skills finding information makes them better organizers.
  • 8. Librarian skill: organization of data librarians: profile
  • 9.
  • 10. Web sites are libraries. Customer service is the process of making libraries easier to use. User-centered design is the process of making web sites easier to use. It’s all about the user experience. Users are patrons and the experience is finding information easily. IA and librarians: shared goals Representing information accurately in the user interface.
  • 11. PP PP PP PP PP Splash Page Search Results Page Top Nav Bar Shopping Cart why architecture? Web sites are like buildings. Pages are like rooms. Your info is in a room. To find the room you want, you have to find the route. Building a site with clear routes through the pages depends on links. Links are nothing more than words. Which leads us to taxonomies…. PP = Product Page
  • 12.
  • 13.
  • 14.
  • 15. Librarian Information Architect Catalog Business Information System Taxonomy Metadata Patron/Librarian User information architects and librarians AACR2 LC/DDC
  • 16.
  • 17. taxonomy is linguistics functional label
  • 18. taxonomy is linguistics non-functional label
  • 19. IA and taxonomy: shared goals Complex data set becomes a simple picture, its meaning apparent at a glance.
  • 20.
  • 21.
  • 22. seeing it as you really are IM consultants are challenged to see the big picture. They have to be the visionaries in the face of entrenched opposition. They must understand all parts of the information system, especially how information and content affect the overall business strategy.
  • 23.
  • 24. nicholas berry content architect & taxonomist [email_address] comments and complaints
  • 26. users content context the lens model
  • 27. an IA methodology Stakeholder information needs (business & user) User Mental Models Business & Technology Constraints Metadata Model Content Model, Domain Models Indexing Paradigm Findability, Usability, Brand Health
  • 28.