10. BEHAVIORS
HABITS
Hire health coach
Meet with Steph for 30 minute session
Decrease intake of pastries
Do regular exercise
Eat ½ of muffin during breakfast
Place walking shoes next to the front door
Keep a weekly food journal
Eat ½ cup of soup during dinner at the diner
Meet with a dietician to create an eating plan
Choose protein source first when choosing lunch
Increase weekly number of minutes walking
Use the CPAP sleep machine each night
Enjoy 100-calorie snacks
Decrease intake of artificial sweeteners
Decrease soda intake
Place multivitamins by coffee maker every night
Test blood glucose at least 2 mornings per week
Keep fish oil supplements in the freezer
Decrease iced tea intake
Take fish oil supplements every night before bed
Take daily multivitamin
Place HR monitor in shoe for morning exercise
Wake up at the same time every morning
Write in food journal every night at dinner
Decrease sweating throughout the day
Call best friend to schedule two walking sessions/ week
Set weekly realistic and attainable goals
Do planks during TV commercials on Tuesday nights
Buy tools needed for health
Walk to breakfast place one time per week
Take Daily vitamin intake twice daily
Carry cinnamon and flaxseed in my purse
.....
..........
..................
Use inhaler before every exercise session
Tell someone when I am hungry and full
Schedule regular psychotherapy sessions
Sign up for a walking event
Schedule walking sessions with best friend
Schedule one weekly session with trainer
Eat less meals out
Spend less time on the computer at night
Steph Habif | @StephHabif
14. BLOOD GLUCOSE
AVERAGE BLOOD GLUCOSE
47
44
222
34
178
35
105
94
Before and After
Body Weight
Body Fat
Waist Circumference
Average Blood Glucose
Steph Habif | @StephHabif
19. BEHAVIORS
HABITS
Hire health coach
Meet with Steph for 30 minute session
Decrease intake of pastries
Do regular exercise
Eat ½ of muffin during breakfast
Place walking shoes next to the front door
Keep a weekly food journal
Eat ½ cup of soup during dinner at the diner
Meet with a dietician to create an eating plan
Choose protein source first when choosing lunch
Increase weekly number of minutes walking
Use the CPAP sleep machine each night
Place multivitamins by coffee maker every night
Enjoy 100-calorie snacks
Decrease intake of artificial sweeteners
Test blood glucose at least 2 mornings per week
Decrease soda intake
Keep fish oil supplements in the freezer
Decrease iced tea intake
Take fish oil supplements every night before bed
Take daily multivitamin
Place HR monitor in shoe for morning exercise
Wake up at the same time every morning
Write in food journal every night at dinner
Decrease sweating throughout the day
Call best friend to schedule two walking sessions/ week
Set weekly realistic and attainable goals
Do planks during TV commercials on Tuesday nights
Buy tools needed for health
Walk to breakfast place one time per week
Take Daily vitamin intake twice daily
Carry cinnamon and flaxseed in my purse
.....
..........
..................
Use inhaler before every exercise session
Tell someone when I am hungry and full
Schedule regular psychotherapy sessions
Sign up for a walking event
Schedule walking sessions with best friend
Schedule one weekly session with trainer
Eat less meals out
Spend less time on the computer at night
Steph Habif | @StephHabif
20. How do we take what we know works in
real life for health behavior change and
scale it?
Steph Habif | @StephHabif
48. Do
Identify internal and external triggers
“Put hot triggers in the path of motivated people”
Steph Habif | @StephHabif
49. Do
Identify internal and external triggers
“Put hot triggers in the path of motivated people.” – BJ Fogg
Do not
Ignore user narratives -> this is where you
tie your solution to motivated users
Steph Habif | @StephHabif
50. How do we take what we know works in
real life for health behavior change and
scale it?
Mobile Health, eh?
Steph Habif | @StephHabif
55. Do
Type your Target Behavior
Design for what people want to do
Steph Habif | @StephHabif
56. Do
Type your Target Behavior
Design for what people want to do
Identify Internal and External Triggers
Steph Habif | @StephHabif
Notes de l'éditeur
Ask students what they hear their patients/target users saying??
Ask students what they hear their patients/target users saying??
Quotes & defining words--Capture specific quotes from the user, as well as any unusual phrases or words that 'struck' you as something that might contain a deeper meaning.Actions & behaviors--Capture things you saw the user (or group of users) doing. Writing down specific details or even drawing out diagrams can be useful here.Thoughts & beliefs--This quadrant should contain phrases that begin with "I think..." or "I believe..." that were specifically stated by the user. You might also capture other thoughts & beliefs that may not have been explicitly stated but can be inferred from what the user said.Feelings & emotions--Capture feelings and emotions that the user displayed or talked about having. Capturing feelings and emotions that specific experiences elicited will also be useful here. You might also capture other feelings & emotions that you infer from actions & behaviors that you observed.
In 1952 Betty Crocker introduced instant cake mix. Assumed the trigger was hunger and enabled customers to make a cake quickly. It was a total market disaster. What the customer really wanted was to feel and show love. “Instant” didn’t cut it. So they added an egg.
