Things that are easier to research than the apartment you're trying to rent
1. Things that are easier to research than the apartment you’re trying to rent
Product or company reviews on sites like Amazon
and Yelp make finding honest feedback about stuff
pretty much fool-proof, but you might be surprised
by what type of things the majority of reviews are
for.
A meme-influenced T Shirt
2793 reviews on Amazon
A late night drunk taco binge
2741 reviews on Yelp
Twilight, The Saga
2241 reviews on Amazon
A Venture Capitalist
106 reviews on TheFunded
“Sexual Panthers”
15 reviews on LuLu
Even a terrible blind date.
El Farolito, SF, CA
Online reviews are quickly becoming the
preferred method of researching products
and businesses.
79%of consumers
trust online
reviews
as much as
word-of-mouth
referrals
of consumers say
online reviews directly
impact buying
90%
120 reviews on Amazon
Biscuits
And we’d bet our
That you’ve used a review
to help make a buying
decision, too.
Renting an apartment costs
an average of
of your gross income
25%
In some
markets, the
average cost
sky rockets to
60%
of your
gross monthly
income
And yet...
Largest Condo Building in
the World
8 reviews on Yelp
Largest Apartment
Community in the World
7 reviews on Yelp
Highest-Grossing Apartment
Community in the World
88 reviews on Yelp
It’s easier to research the
world’s largest gummy bear
than the largest and most valuable
apartment communities in the world.
World’s Largest Gummy Bear
147 reviews on Yelp
Take a stand against
renting blind.
What would you rather do?
Buy the wrong
gummy bear
Spend 25% of your income
on a terrible apartment
or
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