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AEJMC Chicago
PRD 2017
SOCIAL
presented by
T h a n k y o u
sponsors!
School of Media and Journalism at UNC–Chapel Hill
T I T L E L E V E L
Elizabeth L. Toth, Ph.D.
Journal of Public Relations Education
Journal of Public Relations Research
Natalie Tindall, Ph.D.
St. Mary’s University
Tricia M. Farwell, Ph.D.
West Virginia University Public Interest Communication Research Lab
S I L V E R L E V E L
Meltwater
The Hoffman Agency
D I A M O N D L E V E L
Donald P. Bellisario College of Communications, Penn State
Grand Valley PRSSA
Institute for Public Relations
University of Florida College of Journalism and Communications
University of Maryland–Department of Communication
University of Minnesota Hubbard School of Journalism and Mass Communication
University of SouthCarolina School of Journalism and Mass Communications
P L A T I N U M L E V E L
Baylor University Department of Journalism, Public Relations & New Media
G O L D L E V E L
Thank you TITLE Sponsor
Thank you DIAMOND Sponsor
Thank you DIAMOND Sponsor
Thank you PLATINUM Sponsor
Thank you PLATINUM Sponsor
Thank you PLATINUM Sponsor
Thank you PLATINUM Sponsor
Thank you PLATINUM Sponsor
Thank you PLATINUM Sponsor
HUBBARD
Thank you PLATINUM Sponsor
Thank you GOLD Sponsor
Thank you SILVER Sponsor
Elizabeth L. Toth, Ph.D.
University of Maryland
Thank you SILVER Sponsor
Thank you SILVER Sponsor
Thank you SILVER Sponsor
Natalie T. J. Tindall, Ph.D.
Lamar University
Thank you SILVER Sponsor
Thank you SILVER Sponsor
Tricia M. Farwell, Ph.D.
Middle Tennessee State University
Thank you SILVER Sponsor
THE PUBLIC INTEREST COMMUNICATION
RESEARCH LABORATORY
Thank you
honor
sponsors!
Bryan H. Reber, in honor of Lynne M. Sallot
Social Event Committee, in honor of Emily, Richard, & Giselle
SILVER HONOR SPONSORS
T. Russell Loretz, Ph.D., in memory of Joye Gordon, Ph.D.
T. Russell Loretz, Ph.D., in honor of Carol Oukrop, Ph.D., aka “Dr. O”
Dr. Denise Bortree’s Doctoral Advisees, in honor of Dr. Denise Bortree
Dr. Brooke Liu’s Advisees (The Liu Crew), in honor of Dr. Brooke Liu
PRD Executive Board, in honor of Chuck Lubbers
Richard D. Waters, PRD Vice Head, in honor of the 2017Social Committee
BRONZE HONOR SPONSORS
Lynne M.
Sallot
On the occasion of
her retirement, in
recognition to her
contribution to public
relations education
IN HONOR OF:
From BRYAN H. REBER, SILVER Sponsor
2017 SOCIAL EVENT COMMITTEE, SILVER Sponsor
Emily, Richard,
& Giselle
For the tremendous
support and service to our
committee and division!
IN HONOR OF: Emily Kinsky
Division Head
Richard Waters
Vice Head
G i s e l l e A u g e r
Vice-Head Elect
Joye Gordon, Ph.D.
Joye lives on in family
and friends, her work in
risk communication, and
her love of travel and the
Kansas Konza Prairie.
IN MEMORY OF:
By T. RUSSELL-LORETZ, Ph.D., SILVER Sponsor
Carol Oukrop, Ph.D.
aka “Dr. O”
T h a n k y o u f o r y o u r l e a d e r s h i p
i n P R D , i n t h e C o m m i s s i o n o n
t h e S t a t u s o f W o m e n , a t
K a n s a s S t a t e , a n d f o r y o u r
e n c o u r a g e m e n t a n d s u p p o r t
o f s t u d e n t s a n d c o l l e a g u e s i n
t h e p r o f e s s i o n a n d a c a d e m e .
IN HONOR OF:
By T. RUSSELL-LORETZ, Ph.D., SILVER Sponsor
Dr. Denise Bortree
Thank you for your
continued mentorship
and support!
–Justin, Melanie, Holly,
Anli, and Virginia
IN HONOR OF:
By DR. BORTREE’S DOCTORAL ADVISEES, BRONZE Sponsor
Dr. Brooke Liu
IN HONOR OF:
By “THE LIU CREW,” BRONZE Sponsor
Thank you for all
that you do!
–Your current advisees
Chuck Lubbers
Thank you for your
countless hours of service
editing Teaching Public
Relations & Journal of
Public Relations
Education!
IN HONOR OF:
By PRD EXECUTIVE BOARD, BRONZE Sponsor
PRD 2017 Social
Event Committee
IN HONOR OF:
By RICHARD D. WATERS, PRD VICE HEAD BRONZE Sponsor
Thank you to PRD’s Social
Event Committee!
You’ve made Chicago 2017
a conference to remember!
Now, drink up!
Amanda Kennedy Holly Ott,
Julia FraustinoBrooke Fowler
Nell Horowitz Laura Lou Lemon
bellisario.psu.edu @PSUBellisario
Penn State Bellisario College of Communications
Now hiring tenure-track public
relations position for Fall 2018.
Join a vibrant department of
scholars and teachers.
Welcomes Dr. Marcia DiStaso
The new chair of our Department of Public Relations
Congratulations
to UMaryland’s
amazing Ph.D.
student TERPS!
Kaiser Award Winner
Top student paper
SYLVIA GUO
LUKE CAPIZZO
TERP research presenters
Congratulations also to UMD Alums
for their many accomplishments!
Top student paper
Katie Brown, Tyler Page, Claire Tills,
Sifan Xu, Bo Yang, Xinyan Zhao
!
"
!
Congratulations
Dr. Linda Aldoory
New Associate Dean for Research & Programming
College of Arts & Humanities, UMD
We are proud of you!
From Your COMM Colleagues
Seeks outstanding candidates for the position of
School Director and tenured full Professor, holding
the Isabella Cunningham Endowed Chair.
To apply visit adobe.ly/2w0Zcz8
The book, with a collection of chapters contributed by leading
communication researchers, covers the current and emerging
interplay of social media and crisis communication, recent theories
and frameworks, overviews of dominant research streams,
applications in specific crisis areas, and future directions.
Both the theoretical and the practical are discussed, providing a
volume that appeals to both academic-minded readers as well as
professionals at the managerial, decision-making level. The
audience includes public relations and corporate communication
scholars, graduate students studying social media and crisis
communication, researchers, crisis managers working in
communication departments, and business leaders who make
strategic business communication planning.
Enter the book raffle!
The civic and moral responsibilities of public relations are hotly
contested topics. While many researchers call for focusing on ethics
in public relations, they concentrate on ethics in relation to how
people do their jobs. In actuality, emphasis should move beyond
professional codes of ethics to include general morality and
citizenship. Currently, as the profession receives greater scrutiny, it is
important to be aware of the value of public relations in the
community. This book centers on four areas of public relations’
conscience in order to examine its role in morality and citizenship:
civic professionalism, corporate social responsibility, ethics, and
public communication. This approach will help to answer the
question of what is public relations’ responsibility to the public good.
Enter the book raffle!
…offers communication scholars, professionals, and students current
insights on how emerging technologies challenge and change the
rules of stakeholder engagement in corporate, nonprofit, and
activist environments. Topics include updated thinking on mobile
applications, crisis response, and ethical implications of online
exchanges in addition to groundbreaking explorations into the
developing arenas of personas, emojis, listening theory, and
historiophoty in public relations practice.
New Media and Public Relations is well-suited for advanced
undergraduate and graduate courses in public relations principles,
management, case studies, and strategy, as well as courses in
corporate communication, marketing communication, integrated
marketing communication, and digital communication.
Enter the book raffle!
Dr. Ray Hiebert's Courtier to the Crowd is the definitive biography
of PR founder Ivy Lee, first published in 1966 and out of print
since. This just printed 50th anniversary edition is true to the
original, and contains an updated forward written by the author
in April 2017. The story of Ivy Lee is also the story of the founding
of the modern public relations profession, which Lee helped
shape during the turn of the 20th century, until his premature
death in 1934. He is best known as counselor to the Rockefeller
Family and the Pennsylvania Railroad, and as the "inventor" of the
press release. This signed copy of Courtier's 50th Anniversary
Edition is sure to become a collectors' edition one day.
Enter the book raffle!
Psychological resilience has emerged as a highly significant area of
research and practice in recent years, finding applications with a
broad range of different groups in many settings. Contemporary
discourse is not limited to ways of effective coping with adversity
but also introduces mechanisms that can lead to enhanced
capacity after dealing with difficult circumstances and recognises
the importance of enriching the field with varied perspectives. The
Routledge International Handbook of Psychosocial Resilience is a
comprehensive compendium of writings of international
contributors that takes stock of the state-of-the-art in resilience
theory, research and practice.
Enter the book raffle!
Lipschultz presents a wide-scale, interdisciplinary analysis and guide
to social media. Examining platforms such as Facebook, Instagram,
Snapchat, LinkedIn, YouTube and Pinterest, this book explores and
analyzes journalism, broadcasting, public relations, advertising and
marketing… Focuses on key concepts, best practices, data analyses,
law and engjthics—all promoting the critical thinking professionals
and students need to use new networking tools effectively and to
navigate social and mobile media spaces.
Facebook:www.facebook.com/SocialMediaCommunication
Twitter: @JeremyHL #UNOSML #SMC2018 #SMProfs
SlideShare: www.slideshare.net/jeremylipschultz
Enter the book raffle!
Critical and social identity intersectionalities approach to
interpretations of femininity among three generations of women for
a rhetorical examination of how femininity is made to mean by
media and popular culture. Amplified are voices of women across
multiple age, ethnic, and sexual orientation groups who shared in
focus groups and interviews their perceptions of femininity and
feminine ideals. Femininity is explored using theories from
communication and mass media, psychology, sociology, and
feminist and gender studies. Donnalyn Pompper explores
femininities as shaped by cultural rituals and industries, at home
and at work in organizations, on sporting fields and arenas, and in
politics.
Enter the book raffle!
…builds upon traditional approaches to understanding the role of
mass media in shaping social issues by amplifying diverse
perspectives of opinion leaders, as well as voices of those affected
by climate and sustainability issues.
From South Korea and China, to the United States and Zambia, the
studies reported in this book--compiled using a variety of formal
research methods, including content analysis, interview, and survey-
-emphasize cultural orientation and global implications of climate
and sustainability concerns and issues. The contributors explore the
cultures, geographies, and media systems underpinning climate
and sustainability campaigns emerging around the world, how we
theorize about them, and the ways in which media are used to
communicate about them.
Enter the book raffle!

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AEJMC PRD 2017 Social Sponsor Slideshow

  • 2. T h a n k y o u sponsors! School of Media and Journalism at UNC–Chapel Hill T I T L E L E V E L Elizabeth L. Toth, Ph.D. Journal of Public Relations Education Journal of Public Relations Research Natalie Tindall, Ph.D. St. Mary’s University Tricia M. Farwell, Ph.D. West Virginia University Public Interest Communication Research Lab S I L V E R L E V E L Meltwater The Hoffman Agency D I A M O N D L E V E L Donald P. Bellisario College of Communications, Penn State Grand Valley PRSSA Institute for Public Relations University of Florida College of Journalism and Communications University of Maryland–Department of Communication University of Minnesota Hubbard School of Journalism and Mass Communication University of SouthCarolina School of Journalism and Mass Communications P L A T I N U M L E V E L Baylor University Department of Journalism, Public Relations & New Media G O L D L E V E L
  • 3. Thank you TITLE Sponsor
  • 11. Thank you PLATINUM Sponsor HUBBARD
  • 13. Thank you GOLD Sponsor
  • 14. Thank you SILVER Sponsor Elizabeth L. Toth, Ph.D. University of Maryland
  • 15. Thank you SILVER Sponsor
  • 16. Thank you SILVER Sponsor
  • 17. Thank you SILVER Sponsor Natalie T. J. Tindall, Ph.D. Lamar University
  • 18. Thank you SILVER Sponsor
  • 19. Thank you SILVER Sponsor Tricia M. Farwell, Ph.D. Middle Tennessee State University
  • 20. Thank you SILVER Sponsor THE PUBLIC INTEREST COMMUNICATION RESEARCH LABORATORY
  • 21. Thank you honor sponsors! Bryan H. Reber, in honor of Lynne M. Sallot Social Event Committee, in honor of Emily, Richard, & Giselle SILVER HONOR SPONSORS T. Russell Loretz, Ph.D., in memory of Joye Gordon, Ph.D. T. Russell Loretz, Ph.D., in honor of Carol Oukrop, Ph.D., aka “Dr. O” Dr. Denise Bortree’s Doctoral Advisees, in honor of Dr. Denise Bortree Dr. Brooke Liu’s Advisees (The Liu Crew), in honor of Dr. Brooke Liu PRD Executive Board, in honor of Chuck Lubbers Richard D. Waters, PRD Vice Head, in honor of the 2017Social Committee BRONZE HONOR SPONSORS
  • 22. Lynne M. Sallot On the occasion of her retirement, in recognition to her contribution to public relations education IN HONOR OF: From BRYAN H. REBER, SILVER Sponsor
  • 23. 2017 SOCIAL EVENT COMMITTEE, SILVER Sponsor Emily, Richard, & Giselle For the tremendous support and service to our committee and division! IN HONOR OF: Emily Kinsky Division Head Richard Waters Vice Head G i s e l l e A u g e r Vice-Head Elect
  • 24. Joye Gordon, Ph.D. Joye lives on in family and friends, her work in risk communication, and her love of travel and the Kansas Konza Prairie. IN MEMORY OF: By T. RUSSELL-LORETZ, Ph.D., SILVER Sponsor
  • 25. Carol Oukrop, Ph.D. aka “Dr. O” T h a n k y o u f o r y o u r l e a d e r s h i p i n P R D , i n t h e C o m m i s s i o n o n t h e S t a t u s o f W o m e n , a t K a n s a s S t a t e , a n d f o r y o u r e n c o u r a g e m e n t a n d s u p p o r t o f s t u d e n t s a n d c o l l e a g u e s i n t h e p r o f e s s i o n a n d a c a d e m e . IN HONOR OF: By T. RUSSELL-LORETZ, Ph.D., SILVER Sponsor
  • 26. Dr. Denise Bortree Thank you for your continued mentorship and support! –Justin, Melanie, Holly, Anli, and Virginia IN HONOR OF: By DR. BORTREE’S DOCTORAL ADVISEES, BRONZE Sponsor
  • 27. Dr. Brooke Liu IN HONOR OF: By “THE LIU CREW,” BRONZE Sponsor Thank you for all that you do! –Your current advisees
  • 28. Chuck Lubbers Thank you for your countless hours of service editing Teaching Public Relations & Journal of Public Relations Education! IN HONOR OF: By PRD EXECUTIVE BOARD, BRONZE Sponsor
  • 29. PRD 2017 Social Event Committee IN HONOR OF: By RICHARD D. WATERS, PRD VICE HEAD BRONZE Sponsor Thank you to PRD’s Social Event Committee! You’ve made Chicago 2017 a conference to remember! Now, drink up! Amanda Kennedy Holly Ott, Julia FraustinoBrooke Fowler Nell Horowitz Laura Lou Lemon
  • 30.
  • 31.
  • 32.
  • 33. bellisario.psu.edu @PSUBellisario Penn State Bellisario College of Communications Now hiring tenure-track public relations position for Fall 2018. Join a vibrant department of scholars and teachers.
  • 34. Welcomes Dr. Marcia DiStaso The new chair of our Department of Public Relations
  • 35.
  • 36. Congratulations to UMaryland’s amazing Ph.D. student TERPS! Kaiser Award Winner Top student paper SYLVIA GUO LUKE CAPIZZO TERP research presenters Congratulations also to UMD Alums for their many accomplishments! Top student paper Katie Brown, Tyler Page, Claire Tills, Sifan Xu, Bo Yang, Xinyan Zhao ! " !
  • 37. Congratulations Dr. Linda Aldoory New Associate Dean for Research & Programming College of Arts & Humanities, UMD We are proud of you! From Your COMM Colleagues
  • 38.
  • 39. Seeks outstanding candidates for the position of School Director and tenured full Professor, holding the Isabella Cunningham Endowed Chair. To apply visit adobe.ly/2w0Zcz8
  • 40.
  • 41. The book, with a collection of chapters contributed by leading communication researchers, covers the current and emerging interplay of social media and crisis communication, recent theories and frameworks, overviews of dominant research streams, applications in specific crisis areas, and future directions. Both the theoretical and the practical are discussed, providing a volume that appeals to both academic-minded readers as well as professionals at the managerial, decision-making level. The audience includes public relations and corporate communication scholars, graduate students studying social media and crisis communication, researchers, crisis managers working in communication departments, and business leaders who make strategic business communication planning. Enter the book raffle!
  • 42. The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations’ responsibility to the public good. Enter the book raffle!
  • 43. …offers communication scholars, professionals, and students current insights on how emerging technologies challenge and change the rules of stakeholder engagement in corporate, nonprofit, and activist environments. Topics include updated thinking on mobile applications, crisis response, and ethical implications of online exchanges in addition to groundbreaking explorations into the developing arenas of personas, emojis, listening theory, and historiophoty in public relations practice. New Media and Public Relations is well-suited for advanced undergraduate and graduate courses in public relations principles, management, case studies, and strategy, as well as courses in corporate communication, marketing communication, integrated marketing communication, and digital communication. Enter the book raffle!
  • 44. Dr. Ray Hiebert's Courtier to the Crowd is the definitive biography of PR founder Ivy Lee, first published in 1966 and out of print since. This just printed 50th anniversary edition is true to the original, and contains an updated forward written by the author in April 2017. The story of Ivy Lee is also the story of the founding of the modern public relations profession, which Lee helped shape during the turn of the 20th century, until his premature death in 1934. He is best known as counselor to the Rockefeller Family and the Pennsylvania Railroad, and as the "inventor" of the press release. This signed copy of Courtier's 50th Anniversary Edition is sure to become a collectors' edition one day. Enter the book raffle!
  • 45. Psychological resilience has emerged as a highly significant area of research and practice in recent years, finding applications with a broad range of different groups in many settings. Contemporary discourse is not limited to ways of effective coping with adversity but also introduces mechanisms that can lead to enhanced capacity after dealing with difficult circumstances and recognises the importance of enriching the field with varied perspectives. The Routledge International Handbook of Psychosocial Resilience is a comprehensive compendium of writings of international contributors that takes stock of the state-of-the-art in resilience theory, research and practice. Enter the book raffle!
  • 46. Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Facebook, Instagram, Snapchat, LinkedIn, YouTube and Pinterest, this book explores and analyzes journalism, broadcasting, public relations, advertising and marketing… Focuses on key concepts, best practices, data analyses, law and engjthics—all promoting the critical thinking professionals and students need to use new networking tools effectively and to navigate social and mobile media spaces. Facebook:www.facebook.com/SocialMediaCommunication Twitter: @JeremyHL #UNOSML #SMC2018 #SMProfs SlideShare: www.slideshare.net/jeremylipschultz Enter the book raffle!
  • 47. Critical and social identity intersectionalities approach to interpretations of femininity among three generations of women for a rhetorical examination of how femininity is made to mean by media and popular culture. Amplified are voices of women across multiple age, ethnic, and sexual orientation groups who shared in focus groups and interviews their perceptions of femininity and feminine ideals. Femininity is explored using theories from communication and mass media, psychology, sociology, and feminist and gender studies. Donnalyn Pompper explores femininities as shaped by cultural rituals and industries, at home and at work in organizations, on sporting fields and arenas, and in politics. Enter the book raffle!
  • 48. …builds upon traditional approaches to understanding the role of mass media in shaping social issues by amplifying diverse perspectives of opinion leaders, as well as voices of those affected by climate and sustainability issues. From South Korea and China, to the United States and Zambia, the studies reported in this book--compiled using a variety of formal research methods, including content analysis, interview, and survey- -emphasize cultural orientation and global implications of climate and sustainability concerns and issues. The contributors explore the cultures, geographies, and media systems underpinning climate and sustainability campaigns emerging around the world, how we theorize about them, and the ways in which media are used to communicate about them. Enter the book raffle!