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DataMiner
DataMiner What is DataMiner? Our goal Demo Resultsiterations 1-3 Functionalityafter iteration 3 Iteration 4 Conclusion
What is DataMiner? DataMiner is a socialnewsgame. The user mines the underground forarticles. Mineralsrepresent different kinds of articles. The applicationlearnswhicharticles the user likes.
Our goal Bringactuality in a playful way. We want toreachgroupswho’sprimaryinterestsaren’trelatedtonews. We want touse the game element topersuade these groupstoreadnews more often.
Results Iteration 1 (9/4 – 24/4) 2.45 clicks per article, keystrokesseverelyunderused Balanced ratings Some users never minedanarticle Users didn’tlike the graphics Some minor glitches Users askedfora legenda
Results Iteration 2 (25/4 – 3/5) Some users found the help, othersdidn’t Only 9 users 
Results Iteration 3 (4/5 – 9/5) On average 8.15 minutes foreachvisit Only 7 users 
Iteration 3 Availablefunctionality Miningarticles Rating articles Badges Legend Statistics Improvedgraphics
Iteration 4 (10/5 – 23/5) New functionality Invite friends
Iteration 4 Goals & Methods Attract more users Measurenumber of users Google analytics Trytofindwhy users aren’tcoming Measureifall users canstill mine andratearticles Make the few users we have come back Google analytics
Iteration 4 Results 29 users  41% comes back at leastonce Balancedratings
Conclusion The application is easy touse! A reasonableamount of users come back toourapplication. Users find the applicationineffectiveforfindingarticles. (dueto bug) Most users don’tbecome more interested in news.
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DataMiner Presentation 2011 05-24 v0.3

  • 2. DataMiner What is DataMiner? Our goal Demo Resultsiterations 1-3 Functionalityafter iteration 3 Iteration 4 Conclusion
  • 3. What is DataMiner? DataMiner is a socialnewsgame. The user mines the underground forarticles. Mineralsrepresent different kinds of articles. The applicationlearnswhicharticles the user likes.
  • 4. Our goal Bringactuality in a playful way. We want toreachgroupswho’sprimaryinterestsaren’trelatedtonews. We want touse the game element topersuade these groupstoreadnews more often.
  • 5.
  • 6. Results Iteration 1 (9/4 – 24/4) 2.45 clicks per article, keystrokesseverelyunderused Balanced ratings Some users never minedanarticle Users didn’tlike the graphics Some minor glitches Users askedfora legenda
  • 7. Results Iteration 2 (25/4 – 3/5) Some users found the help, othersdidn’t Only 9 users 
  • 8. Results Iteration 3 (4/5 – 9/5) On average 8.15 minutes foreachvisit Only 7 users 
  • 9. Iteration 3 Availablefunctionality Miningarticles Rating articles Badges Legend Statistics Improvedgraphics
  • 10. Iteration 4 (10/5 – 23/5) New functionality Invite friends
  • 11. Iteration 4 Goals & Methods Attract more users Measurenumber of users Google analytics Trytofindwhy users aren’tcoming Measureifall users canstill mine andratearticles Make the few users we have come back Google analytics
  • 12. Iteration 4 Results 29 users  41% comes back at leastonce Balancedratings
  • 13. Conclusion The application is easy touse! A reasonableamount of users come back toourapplication. Users find the applicationineffectiveforfindingarticles. (dueto bug) Most users don’tbecome more interested in news.