11. chicken soup is
Avoid using the, the same as
I, are, be, from, chicken and
when, and soup
where.
image from J. Lee
12. Using OR
Use more broadens your
descriptive search.
words.
image from J. Lee
13. Using the tilde (~) And now for some
in front of a
keyword tells
Google to search
POWer
for that keyword Searching!
plus its synonyms.
image from J. Lee
35. It is important to notice that you should not have a space between the minus sign and the term. In
effect, if you search for [salsa - dancing] with that space there, you are just saying [salsa dancing]. You
are now starting to emphasize that term which is probably not what you meant. Keep the minus sign
touching the term you are trying exclude and you will get the effect you want.
Effective: [salsa -dancing]
Ineffective: [salsa - dancing]