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A Brief Intro to the
LinkedIn
A Social Network for
Professionals
Presented By:
S. Mohan Raj
rajmohan251@gmail.com
9151660760
1) One of the most popular
Social Platforms today.
2) A social network for
professionals.
3) It’s like Facebook, in terms
of layout and features.
1) Over 65 Million professionals use
LinkedIn to cultivate their career.
2) Building strategic relationships.
How to create a LinkedIn Profile?
1. Create a LinkedIn Login.
2. When creating a profile, make sure
 The E-mail is active.
 Provide the basic demographic informations.
 Be sure to add a Phone number.
3. Choose an Account type
 Choose a Basic LinkedIn experience (free) or
 Choose Premium option (for several options)
 Think about the intended use before choosing the
account type.
1. Add a Photo to the profile
 A photo with at least 200 X 200 pixels.
 Remember the quality profile get 21 times more profile
view.
 Be sure to add a Phone number.
2. Talk about experience
 List the employment experience starting with most current.
 For job seekers it is helpful.
How to create a LinkedIn Profile...
1. Make a list of your skills
 List at least a minimum of five
skills.
 You can add up to 50 skills.
 List skills in the order of
proficiency and expertise.
2. Summarise
 Write a summary to show your
personality.
 Make sure at least with 40
words.
 Drop a note about specialities.
 Talk about experience and goals
as well.
How to create a LinkedIn Profile...
How to create a LinkedIn Profile...
1. The headline matters make it snappy and interesting.
2. Add additional information.
3. Create a Personalised URL
 The URL must be between 5 – 30 characters.
 Update regularly.
4. Make a memorable LinkedIn profile.
 Add a video to your profile.
 Add publications.
Pitfalls and ways to avoid
1. Treating LinkedIn like other
Social Media.
2. Skipping the personalisation.
3. Create a Personalised URL
4. Not spending enough time on
the site.
5. Not following up.
Basic Features
1. Home
2. Profile
3. My Network
4. Jobs
5. Interests
6. Search bars
7. Messages
8. Notifications
9. Pending
Invitations
LinkedIn Premium Plans
1. LinkedIn Premium Career -
$29.99/month.
2. LinkedIn Premium Business -
$59.99/month.
3. LinkedIn Premium Sales -
$79.99/month.
4. LinkedIn Premium Hiring -
$119.99/month.
Reasons to be on LinkedIn:
1. Make connections and network with influential people.
2. Search job listings advertised by the companies.
3. Create an international presence.
Signing Up to Join LinkedIn
To join LinkedIn and create your Profile
1. Navigate to the LinkedIn sign up page.
2. Type your first name, last name, Email Id and a
password you’ll use.
3. Click join now.
4. Complete any additional steps.
An example LinkedIn profile
Reference:
 https://www.linkedin.com/help/linkedin/answer/2964/signing-up-to-join-
linkedin?lang=en
 https://www.learnhowtobecome.org/career-resource-center/how-to-create-
linkedin-profile/
 https://en.m.wikipedia.org/wiki/LinkedIn
 https://www.thebalancesmb.com/introduction-to-linkedin-1794572
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linkedIn a Brief intro

  • 1. A Brief Intro to the LinkedIn A Social Network for Professionals Presented By: S. Mohan Raj rajmohan251@gmail.com 9151660760
  • 2. 1) One of the most popular Social Platforms today. 2) A social network for professionals. 3) It’s like Facebook, in terms of layout and features. 1) Over 65 Million professionals use LinkedIn to cultivate their career. 2) Building strategic relationships.
  • 3. How to create a LinkedIn Profile? 1. Create a LinkedIn Login. 2. When creating a profile, make sure  The E-mail is active.  Provide the basic demographic informations.  Be sure to add a Phone number. 3. Choose an Account type  Choose a Basic LinkedIn experience (free) or  Choose Premium option (for several options)  Think about the intended use before choosing the account type.
  • 4. 1. Add a Photo to the profile  A photo with at least 200 X 200 pixels.  Remember the quality profile get 21 times more profile view.  Be sure to add a Phone number. 2. Talk about experience  List the employment experience starting with most current.  For job seekers it is helpful. How to create a LinkedIn Profile...
  • 5. 1. Make a list of your skills  List at least a minimum of five skills.  You can add up to 50 skills.  List skills in the order of proficiency and expertise. 2. Summarise  Write a summary to show your personality.  Make sure at least with 40 words.  Drop a note about specialities.  Talk about experience and goals as well. How to create a LinkedIn Profile...
  • 6. How to create a LinkedIn Profile... 1. The headline matters make it snappy and interesting. 2. Add additional information. 3. Create a Personalised URL  The URL must be between 5 – 30 characters.  Update regularly. 4. Make a memorable LinkedIn profile.  Add a video to your profile.  Add publications.
  • 7. Pitfalls and ways to avoid 1. Treating LinkedIn like other Social Media. 2. Skipping the personalisation. 3. Create a Personalised URL 4. Not spending enough time on the site. 5. Not following up.
  • 8. Basic Features 1. Home 2. Profile 3. My Network 4. Jobs 5. Interests 6. Search bars 7. Messages 8. Notifications 9. Pending Invitations LinkedIn Premium Plans 1. LinkedIn Premium Career - $29.99/month. 2. LinkedIn Premium Business - $59.99/month. 3. LinkedIn Premium Sales - $79.99/month. 4. LinkedIn Premium Hiring - $119.99/month.
  • 9. Reasons to be on LinkedIn: 1. Make connections and network with influential people. 2. Search job listings advertised by the companies. 3. Create an international presence. Signing Up to Join LinkedIn To join LinkedIn and create your Profile 1. Navigate to the LinkedIn sign up page. 2. Type your first name, last name, Email Id and a password you’ll use. 3. Click join now. 4. Complete any additional steps.