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Nagendra c vv1
1. NNaaggeennddrraa KK.. MMiisshhrraa
nagen4891@yahoo.co.in, nagendra.mishra2411@gmail.com
+91 9819469935 / +44 7459443308 (Mobile)
OVERVIEW
Accomplished Entrepreneur and Business Owner with 8 years of successful track record in the areas of administrative
management, creative sales techniques, customer relations, and innovative marketing. Rich experience IT and
Creative Development including but not limited to marketing, strategic planning, qualitative & quantitative research,
interactive marketing, creative development, media planning & buying, database /direct-marketing, public relations,
sales promotion and visual merchandising, with the ability and skill set to provide creative, innovative, enthusiastic
and forward-thinking leadership in a team environment. Focused on achieving continuous, improved business
performance. Rich experience in BFS (Banking and financial Services) IBCM (Investment Banking and Capital Market),
Enterprise Data Management (EDM) with a highly successful background of designing, developing, Quality Assurance
maintaining & managing the complete software testing lifecycle. Specialized in Quality Assurance and
Business/System or functional Analysis.
Highly customer-centric with excellent relationship building skills as evidenced by achievement in building 6- figure
annual sales and more than 30 new customer accounts in past 7 years globally, Strong sales and marketing skills to
build new business and cultivate existing customer relationships. Self-confident, organized, and motivated. Bring
creativity and an entrepreneurial spirit to all business endeavors. Successfully built a background in Management,
Technology & Software / IT. Successfully Build and managed the company resulting project up to 70 Million in a year.
Looking for a Global exposure that will utilize my marketing, copywriting, and production management skills and
experience.
KEY SKILLS
New Business Development Customer Relations & Service Cross-Functional Leadership
Competitive Analysis Sales Presentations Trade Show Marketing
Staff Development &
Management
Executive Presentation &
Negotiations
Budgeting, Forecasting,
Planning & Market Analysis
Prospecting, Cold Calling &
Lead Generation
Key Account Acquisition &
Retention
Strategic Sales & Marketing
Campaigns
Word of Mouth Marketing Sales & Pricing Strategies Project Management
ACHIEVEMENT SUMMARY
Business Growth: Developed and built business from start up to generate 6-figure sales annually;
Sales Increases: Increased sales year-over-year by leveraging referenceable accounts to build credibility and
introducing new sales tools and marketing collateral.
New Market Development: Opened the market ahead of the competition, persuasively overcoming customers’
concerns about product viability through combination of techniques that included product demonstrations, a strong
guarantee, and referral lead generation.
Sales & Marketing Presentations: Created marketing presentations and demo products for multiple annual
exhibitions at regional home shows; developed highly effective sales approach that emphasizes personal service,
consumer education, and relationship building.
Problem Solving: Quickly familiarised with cutting edge technologies and industry developments whilst
demonstrating a logical and analytical approach to solving complex problems and issues. Ability to work effectively on
own initiative, Possesses excellent interpersonal and communication skills and the ability to develop and maintain
positive relationships both internally and externally.
Customer Loyalty & Referrals: Produced 80% of all new business till 2010 through referrals. Fostered excellent
relationships and referrals by building trust and rapport with customers.
Staff Supervision: Hired, trained, and supervised estimators and installers, providing guidance in use of tools, on-
the-job safety guidelines, customer interactions, and effective presentation of project estimates
Sales Estimates: Prepared and produced estimates; sold services and built strong customer relationships and
referrals. Partnered with other business to provide full scope of IT services.
Project Management: Managed all aspects of projects from start to finish; projects included Analysis, Designing,
Development and implementation. Established streamlined systems, technologies, and processes to maximize
efficiency and productivity. Enhanced company image through highly professional sales and marketing presentations
and strategies.
CAREER SUMMARY
Geecon Systems Pvt Ltd, Mumbai (Role: Director) From Dec 2011 to Till Date
2. Working with management and manage a 40 person team, with 4 director-level reports. Direct day-to-day activities
involving the provision of turn-key asset management solutions, including asset valuations, asset redeployment, web-
based software training, and global asset disposition products to Global customers. Identify revenue opportunities with
new and existing customers. Structure strategic proposals, negotiate business terms, and close sales transactions.
Leverage market knowledge and experience to help customers maximize their returns on capital assets. Functional
areas of responsibility include operations, sales, marketing, and finance. Developed and executed contact strategy to
optimize coverage and opportunity detection. Created business plans and forecasts for vendors to maximize volume
and productivity. Developed and maintained solid business relationships with customers to gain incremental business.
Trained and supported vendors to provide sales and administrative tools required to meet business objectives.
Provided information to management regarding product and service commitments. Prepared and submitted
comprehensive credit applications for lending decisions.
Key Accomplishments:
• Landed major contracts with companies in global market, including customers from Australia, Dubai, Middle East,
New Zeeland, US etc.
• Led the developed and implementation of annual Business Account management plans that resulted in consistent
delivery & sales increases, in a flat growth industry. During this time, marketing played a key role in achieving
sales growth that consistently outperformed key competitors and the industry as a whole.
• Drove the development and implementation of strategies that resulted in improved efficiency and accelerated
sales growth and profitability. One such strategy drove incremental, comp store sales growth of six percent in
markets representing nearly 50% of Industry wise sales.
• Spearheaded the testing and rollout of the system building robust consumer confidence
• Increased annual vendor co-op fund by over 100%, in less than two years, resulting in an increase in “consumer
facing” media.
• Directed development of interactive, direct marketing, media, creative, sales promotion and PR strategies.
• Built entirely new staff of nine marketing professionals, following company’s acquisition and relocation.
• Conducted reviews for and hired four outside agency resources (general market, direct marketing, interactive,
print media).
• Launched two, successful brand-building advertising campaigns. Blueprinted Public Relations & publicity strategies
• Initiated a comprehensive, relational database-marketing program. Concepted a highly targeted Group Sales
Solicitation program.
• Responsible for design, development and implementation of consumer research. Controlled INR 60 million budget.
• Directed the development and implementation of new frame merchandising strategy resulting in consistent
product presentation across all stores and increased ease of customer shopping process by 15%.
• Controlled five outside agency partners including; general market advertising, direct marketing, interactive
marketing, print placement and Yellow Pages advertising agencies. Pioneered a breakthrough media strategy
improving ROI by nearly 100%.
Search Engine, Mumbai (Role: Partner) From Jul 2009 Till Dec 2011
Played key role in the launch of new venture for Human Resourcing by quantifying and qualifying new markets.
Established business contacts in target markets through telemarketing, direct mail campaigns, trade show
participation, and vendor relationships. Negotiated contracts, priced and closed competitive lending proposals, and
prepared and submitted credit packages for approval.
Key Accomplishments:
• Authored and presented comprehensive business plan targeting the print industry plan was adopted by senior
management and ultimately increased sales revenue by 25%.
• Developed and introduced private label leasing programs that significantly increased clients’ revenue derived from
CRM software products sector
• Grew portfolio profit margin by 20% through highly effective end-of-lease negotiations
• Increased customer base 40% by expanding vendor relationships
• Augmented sales revenues through development and implementation of innovative vendor discount programs
• Delivered gross margin of INR150,000 in funded transactions per quarter.
• Key member of strategic management team developing and implementing growth strategies, which resulted in
year on year revenue increases of more than 200%.
• Utilized sales prospecting & contact management database system, improving productivity by over 20%.
• Built solid working relationships with all levels of client management.
BNP PARIBAS INDIA PVT LTD (Role: Senior Test Analyst) From Apr 2010 Till Jan 2011
I was involved in Atlas II Project which was a UNIX based Corporate and Investment Banking Application with Oracle
10g as backend and JSP as Front-end. Atlas II is a multi-currency, multi-lingual and real-time system.
Key Accomplishments:
• Managed various assignments & Instruments handled under Risk Reporting, ORION (Cash Payment), Currency,
Foreign Exchange, Interest Rate, Covenants. Covering functionalities for Client creation, Account creation,
Currency Creation, Foreign Exchange and Interest Rate Creation
3. • Visited Franc for project deployment and client coordination
TATA CONSULTANCY SERVICES (Role: Analyst) From Jul 2008 Till Apr 2010
Involved in Day to day analysis and release of Multifonds which is a fund accounting and fund administration system
developed by IGEFI. MultiFonds fund accounting is a multi-currency, multi-lingual and real-time system.
Key Accomplishments:
• Instruments handled under Multifonds: Equities, Derivatives, Bonds, Swaps, FX, Cash Deposit, Term Deposit,
Corporate Actions
• Functionalities covered under Multifonds: Security creation, Fund creation, Transactions, Corporate actions,
Pricing, Valuations, Reports, Advance Pooling System
• Involved as part of Flexcube which is a Core Banking Application designed by I-Flex Solutions. It has Oracle
backend and Java Frontend.
• Modules handled under Flexcube: Funds Transfer, Foreign Exchange, Loans and Deposits, Payments and
Collection, Letter of Credit, Money Market, CASA.
Geecon Technology, Mumbai (Role: Founder/Manager) From Jul 2007 Till Dec 2011
Product development firm specializing in software product design, prototyping. Performed general management duties
and oversee daily operations; supervised new product development and production scheduling; created sales and
marketing materials and maintain website (www.geecontechnologies.com); supervise up to eight employees and sub-
contractors. Handled customer relations and sales; designed and wrote sales and marketing materials; created and
constructed product samples and product marketing displays for customers.
Key Accomplishments:
• Designed and wrote sales literature that was instrumental in increasing revenues 40% in one year
• Expanded customer base by 60% in one year through effective sales campaign and cold-calling
• Maintained excellent customer relations, bringing in a significant amount of new business from repeat customers
• Lead the company's marketing, marketing communications, direct mail, advertising and promotional programs --
Created sales brochures and flyers that increased sales and improved corporate awareness and recognition
• Have delivered consistent operating cost reductions through strategic negotiations with vendors, insurance
providers, sub-contractors, and material suppliers to lower costs and improve net profitability
• Directed design, development, testing and subsequent national rollout of new menu presentation system resulting
• Led staff of eight effectively
• Participated in strategic development and implementation of concept re-imaging, which resulted in double-digit
comparable store sales increases.
• Blueprinted the direct mail promotion, which resulted in sales gain by 20%.
• Renegotiated vendor contracts reducing budgeted expenses by 25% annually.
Geecon Exports, Mumbai (Role: Proprietor) From 2007 till 2008
Founder of this small firm offering Import and export of textile materials and Electronics goods.
• Performed general management duties; procured new customers and maintained customer relations; wrote and
• Designed all print and electronic marketing materials
• Developed and implemented promotional, sponsorships and community relations events.
• Directed the development of advertising campaign.
• Hired, trained and managed internal & agency staff
• Planned and directed all print and electronic advertising media.
• Directed creative development and production of all advertising & signage.
• Hired and directed outside advertising agency and other necessary outside resources.
TECHNICAL SKILL SETS
Technical Area of Expertise: System Analysis and Designing, Digital Electronics, Data Structure, DBMS, C-
Graphics, EXTC, Computer Networks, OOPS, E-Commerce, Software Engineering, Management of Information
System, Internet Security, Customer Relationship Management
Test Management Tools: Mercury Quality Center 9.2, Test Link 1.9.3, HP Application Lifecycle management
Defect Tracking Tool: Bugzilla, JIRA, Mantis
Project Management Tool: Version 1
Operating System: Windows, Linux, MS DOS, Windows 95/98/2000/NT/XP, Unix
RDBMS: Oracle 11g, Foxpro, DBASE, SQL Server, Access
Other Application used: Soap UI MS Office 2003, Ultra Edit 9.2, Internet tools, Query Reporter, Toad for Oracle
9.7.2, Putty, Query Builder, Mapping Designer, Time Consultant, Webfocus 8, Bizagi.
Application Server: Weblogic 12, JBoss, Apache Tomcat.
4. Languages Known: C, C++, Java, Advance Java, .net(C#), Visual Basic,
EDUCATIONAL QUALIFICATION
Bachelor of Science Information Technology (BSc.I.T.), First Class (61.25 %), Mumbai University, April
– 2008.
Higher Secondary (HSC), First Class (60.17 %), Maharashtra State Board, February – 2004.
PROFESSIONAL QUALIFICATION
Diploma in Computer Application (DCA) with First Class (63.46 %) from Father Agnel Technical
College, Bandra (W) in March – 2007.
PROJECTS & PRODUCTS MANAGED
HR ON CLOUD: A complete HR Management Suit for small to medium size companies saving them cost and time.
Product have many features including but not limited to company and account Management, Security Administration,
Employee Self Service. Complete automation of the re-hiring process with features as Efficient leave tracking system
by integrating card-readers with the HRMS application. Implementation of a monthly leave expensing process leading
to increase in usage of leave-sharing/donation concept, Identifying absconders and absentees on the floors, with least
human intervention Manage Recruitment and employees including Employee information, Staff Requisition, Approval
at different levels, Recruitment expenses, Mail management.
CMS AVATOR: This is a web-based CMS system which provides capabilities for multiple users with different permission
levels to manage content, data or information of a website project, or internet/ intranet application. Here clients can
use the system for creating, editing, archiving, publishing, collaborating on, reporting, distributing website content,
data and information.
Features include Web-based publishing, format management, (version control), indexing, search, and retrieval.
STANDARD AND POORS CAPIQ: CAPIQ is a Reference Data Transition project from one database (CMP) to the other
Database (CIQ) via Web-services. As a Key responsibility, activities involved were Managing team, test plan creation,
web service implementation, ETL management, reviewing test cases, managing defect lifecycle and release signoff.
DETUSCHE BANK ADOPTION: DB Adoption is a Database Migration project from one system (Atom) to an Other
System (MDM) where it directly receives data from vendor Market. We are doing QA of the reference data from
different sources to the downstream systems.
VALUE: Value dealt with the Proof of concepts (POC) of the different Client product such as Pricing, Data warehouse,
Securities and Products, Account Summary, Customer and Counterparties, Insight. As a key responsibility, different
activities were involved such as Requirement completeness check, QA of POC, creating and maintaining the test cases,
maintaining defect life cycle, Loading Data Files through File Loader and executing other workflows, verifying the
reference data through SQL Queries in Database. Uploading files on servers through FTP tools such as Toad or Putty
(Command Line tool), Execution of shell scripts for maintaining the servers and running automated test scripts.
Debugging Logs through command line tools. Installation of Environment through Putty. Applying UI Patches and
applying SQL through command line tool.
EXIMMA: has been especially designed to meet the specific needs of exporters, importers and traders. This fully
integrated system automates export import management processes and gives you critical business information at your
fingertips. EXIMMA functions as a tracking and process automation system storing and maintaining detailed
information about the movement of stock, and providing details on imported or exported items. EXIMMA can generate
comprehensive reports that help decision-making related to routine tasks such as Stock Selection and Stock
Maintenance, Import and Export Management, Local Sale and Purchase, Bank Advances and Forward Contract.
OTHER PRODUCTS: The Other Products Managed Are Email Campaigner, SMS Marketing Tool, CRM 360 Degree,
Website Builder, SEO optimizer, BI intelligence, Big Data Analyzer, Web Analytics, ,Timesheet Management, Leave
Management, Email Management, Location management, Attendance Management, Performance Management,
Contact Management, Recruitment Management, Employee Management, Achievement Manager, Project
Management, Bill Manager, Invoice manager, Bank Manager, Out of pocket expense, Sales order management,
Purchase order management, Payment Management, Return management, Stock management, Dispatch
management, Content Management System, Document Management System, Email marketing tool, Bulk SMS
Management System, Support System
5. CLEINT ACCOUNTS
The key client accounts handled and managed are as follows
1 www.ipscasia.com Online Directory Web Portal
2 www.poonji.in E-Comm Web Portal
3 www.turningpointwines.com Static + Flash Website
4 www.smws.co.in Static Website
5 www.ritukitchens.com E-Comm Web Portal
6 www.wellnessforever.in Static Website
7 www.klay.in Static Website
8 www.aspri.org CMS Website
9 www.rakhangis.com Static Website
10 www.pinnaclebiomed.com Static Website
11 www.headlinesadvertising.com Static Website
12 www.theivoryzone.com Static Website
13 www.amazingadventure.in Static Website
14 www.genseiryu.in Static Website
15 www.aimclasses.com Static Website
16 www.paleochemical.com Static Website
17 www.drsbullion.com Online Trading Web Application
18 www.rebsolutions.co.uk CMS Website
19 www.loanwalas.com Responsive Static Website
20 www.emiadda.com E-Comm Web Portal, Tailor made application for Stock Management,
Accounting System, Invoice and Billing System, Android and IOS Mobile App
21 www.sirmaxochem.in Content Management Website + Sales ERP
PRESENTATION:
WAN (Wide Area Network)
Computer Security
Cryptography
Letter of Credits
Corporate Actions
TRAINING UNDERGONE:
25 Days of training of IRDA for an insurance advisor.
Days of Personality Development Coarse
1 Months Java training by a private tutor
Days of technical & functional training for Eximma functionality with VB & Oracle overview specific for
project development by Geecon Technology
PERSONAL DETAILS:
Date of Birth: 24th Nov 1984
Sex Male
Nationality Indian
CURRICULAR ACTIVITIES/ACHIEVEMENTS:
• SILVER Medallist in INTER MUMBAI KARATE CHAMPIONSHIP.
• Winner in INTER COLLEGE CHESS CHAMPIONSHIP.