Micro-Scholarship, What it is, How can it help me.pdf
Album advert analysis
1. Album Advert Analysis Learning Objectives AO1 Demonstrate Knowledge and Understanding of media concepts, contexts and critical debates A03 Demonstrate the ability to plan and construct media products using appropriate technical and creative skills
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6. Album Magazine Advert Conventions Heavy usage of the band name Look at mode of address; sometimes the usage of an imperative ('Buy it now') The artist's name takes more of a precedent than it perhaps would do on the album cover design A small preview of the album cover itself is often shown to show viewers what to look out for when buying the album Details are often included about released or to-be-released singles from the album the releasedate of the album is almost always featured in some aspect the price can sometimes be featured, but often isn't details of various versions of the album are included, for example, if there are regular and deluxe editions of the album, both will be featured on the advert. If the artist has a website, this is often featured
7. Brand –The perceived emotional corporate image as a whole.Identity – The visual aspects that form part of the overall brand.Logo – Identifies a business in its simplest form via the use of a mark or icon. Recap:
