SlideShare une entreprise Scribd logo
1  sur  6
Télécharger pour lire hors ligne
4v's of
branding
one should know
Vision
Define your brand core
values and vision. Don't
leave any room for
vagueness.
Voice
Think about how you want
your brand to be perceived
and experienced.
Visuals
Brand visual identify is a set of
characteristics that define the
look and the feel of your
brand across channels.
Value
Make a value proposition
unique to your brand.
Price your services or
product at fair market
value.
Become a stand out
brand online connect
with Skepper.
Talk to us@
+91 8150002200
binu@theskepper.com

Contenu connexe

Tendances

Mercedesvs vs bmw-2014
Mercedesvs vs  bmw-2014Mercedesvs vs  bmw-2014
Mercedesvs vs bmw-2014Santosh Kumar
 
Russian Standard Vodka Campaign Proposal
Russian Standard Vodka Campaign Proposal Russian Standard Vodka Campaign Proposal
Russian Standard Vodka Campaign Proposal Jaddan Bruhn
 
ITB Asia - City Branding
ITB Asia - City BrandingITB Asia - City Branding
ITB Asia - City BrandingEdo van Dijk
 
Digital Strategies for Luxury Brands
Digital Strategies for Luxury BrandsDigital Strategies for Luxury Brands
Digital Strategies for Luxury BrandsMarci Ikeler
 
BMW digital marketing
BMW digital marketingBMW digital marketing
BMW digital marketingK-ta Ysd
 
Creativity in advertising
Creativity in advertisingCreativity in advertising
Creativity in advertisingAshutosh Shukla
 
Brand Archetype | An Introduction + Overview
Brand Archetype | An Introduction + OverviewBrand Archetype | An Introduction + Overview
Brand Archetype | An Introduction + OverviewJohn W. Manley
 
Marketing of Luxury Cars: CSU MKT 501
Marketing of Luxury Cars: CSU MKT 501Marketing of Luxury Cars: CSU MKT 501
Marketing of Luxury Cars: CSU MKT 501Rupak Raj Rimal
 
Kapferer's Brand Identity Prism for LIC and Fair & Lovley
Kapferer's Brand Identity Prism for LIC and Fair & LovleyKapferer's Brand Identity Prism for LIC and Fair & Lovley
Kapferer's Brand Identity Prism for LIC and Fair & LovleyDr. Tapish Panwar
 

Tendances (20)

Mercedesvs vs bmw-2014
Mercedesvs vs  bmw-2014Mercedesvs vs  bmw-2014
Mercedesvs vs bmw-2014
 
Russian Standard Vodka Campaign Proposal
Russian Standard Vodka Campaign Proposal Russian Standard Vodka Campaign Proposal
Russian Standard Vodka Campaign Proposal
 
Redbull
RedbullRedbull
Redbull
 
Global Brands
Global BrandsGlobal Brands
Global Brands
 
Sensory Marketing
Sensory MarketingSensory Marketing
Sensory Marketing
 
ITB Asia - City Branding
ITB Asia - City BrandingITB Asia - City Branding
ITB Asia - City Branding
 
Brands ppt
Brands pptBrands ppt
Brands ppt
 
Audi Brand Strategy Evaluation
Audi Brand Strategy EvaluationAudi Brand Strategy Evaluation
Audi Brand Strategy Evaluation
 
Digital Strategies for Luxury Brands
Digital Strategies for Luxury BrandsDigital Strategies for Luxury Brands
Digital Strategies for Luxury Brands
 
BMW digital marketing
BMW digital marketingBMW digital marketing
BMW digital marketing
 
Creativity in advertising
Creativity in advertisingCreativity in advertising
Creativity in advertising
 
Brand identity
Brand identityBrand identity
Brand identity
 
Archetypes
ArchetypesArchetypes
Archetypes
 
Heineken Positioning
Heineken PositioningHeineken Positioning
Heineken Positioning
 
Types of brands
Types of brandsTypes of brands
Types of brands
 
Brand Archetype | An Introduction + Overview
Brand Archetype | An Introduction + OverviewBrand Archetype | An Introduction + Overview
Brand Archetype | An Introduction + Overview
 
Marketing of Luxury Cars: CSU MKT 501
Marketing of Luxury Cars: CSU MKT 501Marketing of Luxury Cars: CSU MKT 501
Marketing of Luxury Cars: CSU MKT 501
 
Branding presentation 15 mins
Branding presentation 15 minsBranding presentation 15 mins
Branding presentation 15 mins
 
Kapferer's Brand Identity Prism for LIC and Fair & Lovley
Kapferer's Brand Identity Prism for LIC and Fair & LovleyKapferer's Brand Identity Prism for LIC and Fair & Lovley
Kapferer's Brand Identity Prism for LIC and Fair & Lovley
 
BAV 101
BAV 101BAV 101
BAV 101
 

Dernier

TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfSocial Samosa
 
Welcome to DataMetricks Consulting (1).pptx
Welcome to DataMetricks Consulting (1).pptxWelcome to DataMetricks Consulting (1).pptx
Welcome to DataMetricks Consulting (1).pptxdatametricks
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxDave McCallum
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756dollysharma2066
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfPiyush Kumar
 
Enhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San FranciscoEnhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San Franciscosanfranciscoprfirms
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxelizabethella096
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendayMaharshBenday
 
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night ServiceVIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Servicemeghakumariji156
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music businessbrjohnson6
 
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfPauleneNicoleLapira
 
Analysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixAnalysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixDHARMENDER PRATAP
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies UncoveredSearch Engine Journal
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
Press Release Distribution Evolving with Digital Trends.pdf
Press Release Distribution Evolving with Digital Trends.pdfPress Release Distribution Evolving with Digital Trends.pdf
Press Release Distribution Evolving with Digital Trends.pdfPR Wires
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalBanyanbrain
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesMathuraa
 

Dernier (20)

TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 
Welcome to DataMetricks Consulting (1).pptx
Welcome to DataMetricks Consulting (1).pptxWelcome to DataMetricks Consulting (1).pptx
Welcome to DataMetricks Consulting (1).pptx
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptx
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
 
Enhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San FranciscoEnhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San Francisco
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptx
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night ServiceVIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
 
Analysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixAnalysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fix
 
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
Press Release Distribution Evolving with Digital Trends.pdf
Press Release Distribution Evolving with Digital Trends.pdfPress Release Distribution Evolving with Digital Trends.pdf
Press Release Distribution Evolving with Digital Trends.pdf
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain Digital
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
 

The 4 V's of Branding