1. THE FONT of the KERRANG!
Magazine cover matches its
theme, it is capitalised and
sharp, instead of having soft
edges. The font of the
masthead reflects this and
hints at what sort of music
KERRANG! Covers, so that
those interested can buy it.
THE TEXT on the cover lines
tell you which bands are
featured in the magazine,
which will appeal to the target
audience. To add to this effect
the bands names are displayed
in their own logos, which
would help fans pick them out
at a quick glance. The text also
quickly informs you of contents
and helps you decide whether
or not to buy it.
The COLOUR in this issue is
quite bright, which would
catch the target audiences
eyes. The colours also
represent other things that
the target audience may be
attracted too. For example,
the colours red and yellow
are associated with
Reading and Leeds
festivals.
The main IMAGE links to
the main cover story and is
of Oli Sykes and the rest of
the band - Bring Me The
Horizon. This would draw in
the target audience as they
would most likely be into
bands like bring me the
horizon. His positioning at
the front of his band show
him as important. His
posture shows confidence
and is almost audience
addressing, showing that
he cares about his fans and
has made a change for the
better for them.
The LIGHTING is high key,
which helps the magazine look
bright and stand out so that
people will buy it. The
composition is jumbled, giving
it a messy punk look, while still
showing Bring Me The Horizon,
who themselves are
overlapping the masthead.
I believe the target audience are teenage + ,rock, punk metal and possibly alternative
fans.
2. The target audience are likely to be metal fans, specifically metal-core fans.
In this magazine the
COLOURS used are typically
black and yellow with a
tan/dusty colour. This makes
the black stand out and
makes the magazine seem
more mature and specific, to
gain the attention of the
target audience.
The IMAGE used shows Oli
Sykes gazing up at the sky.
This could show he is
contemplating the main
cover line – saints or sinners?
There are arrows photo
shopped to his body, which
show that many people may
dislike him. He is also without
the rest of the band which
could mean that he is more
recognised than them, and
the main cover line may be
specific to him. This would
grab the attention of Metal-
core fans as BMTH are widely
recognised by those who like
Metal-core. This means that
the magazine is most likely to
attract its target audience
The FONTS on this cover are
more varied – depending on the
cover lines. The fonts that
explain the bands included are
one font, the features and
competitions are in another,
both of which fit the metal
theme. The main cover line also
has its own font in a large size,
making the words “Bring Me
The Horizon” stand out to the
target audience. The masthead
is at the top, overlaid by the
image – typical of magazines. It
also makes the main cover line
stand out – but you can still
recognise which magazine it is.
The TEXT itself identifies the
bands, competitions, features,
in the magazine. The text in the
main cover line leaves you
wanting more – why are BMTH
metal heretics? Why are they
being accused of this? This
draws the reader in.
The COMPOSITION of the
magazine is aesthetically
pleasing as it is symmetrical.
The lighting is high key, making
Oli Sykes look almost god like.
3.
I think the target audience would be varied as it covers many different types of music.
The IMAGE on this cover, is
of Gerard way from My
Chemical Romance. Many
people like this band, so this
would attract a large target
audience centred around
their fan base. The image
could also hint at what the
cover line could contain. The
main cover line itself is
about My Chemical
Romance, drawing the
attention of the same
audience. Other TEXT on the
front tells you that it
includes free posters and
line ups of the NME awards
tour, something that many
people may want or want to
know..
The text FONT is consistent
and simple, perhaps helping
the reader identify the
magazine - the font for the
cover lines is similar to the
font used for the masthead
in the top left corner making
it more recognisable as NME
magazine.
The COLOURs used on this
cover are quite soft – blue
and white. This makes the
main image stand out
because Gerards hair
contrasts with the
background and is blues
complementary colour –
orange/red. This could help
convey the music genre,
which is quite dark – so it is
almost like light and dark +
good and evil. His black jacket
has a similar effect as it
contrasts with the white
writing. This would catch the
attention of somebody
walking past.
The COMPOSITION is simple
and neat, the photos and text
are almost listed. The image is
central and text around the
outside, highlighting the main
cover story and drawing
attention to it, captivating the
target audience. The
LIGHTING is very high key and
makes the whole magazine
look brighter, complementing
the background.