The document discusses color scheme options for a clothing line, including separate schemes for adult and children's products. For adults, the proposed scheme uses blue, black and purple tones. For children, brighter pastel colors and more illustrations are suggested to make the products more child-friendly and appealing. Sample logos, fonts, and designs are presented for inspiration.

3. Below are a selection on colours that I could use across all of
my products.
To the right is a more pastel version of this colour scheme. I
though I could use these colours for the kids clothing. Doing
this would enable me to use the same design as the adult
clothes, though would separate them, making them easily
distinguishable. I think that pastels are also colours that we
would associate with young children.

4. Use similar image for poster
Wouldn’t use this image, but this drawing style
for poster
Could use similar image to
create coral pattern for
merch
Above are a number of images of litter
that I could use as inspiration for posters
and merch
Below are a number of images of
waves that I could use as inspiration
for my logo
The shapes of
these 2 images
of surfboards
could help me
create my
images of
surfboards for
my logo, or
anything else
Here are some
images of
seaweed that I
could use to
inspire me for
some of my
products. I could
use the bottom
image to give me
some ideas for
the shapes I
want to use, and
the top shows
me the drawing
style I might use.
Could use a similar
image to this for
some of my
merchandise

5. I prefer this style for my crab
drawing. I think it looks less silly
than the previous one I looked
at. I think it would be more
appealing to both children and
adults. It would be a good image
to use for my beach clean up
posters.
I also like this style. I could use
this for my drawings. I might use
a more vibrant colours for my
drawings as I want to appeal to
children as well as adults.
I like this quite 3D look that they have
created with this image. I could adopt this
style for my own drawings.
Here are some more examples of wave images. I much
prefer these to the look of the examples I gave in the
previous slide. I prefer the shapes, and the drawing style
of these. I think that these look more artistic and
interesting. They would be good for my logo, or for some
of my posters.
Perhaps some better images of litter to
use

6. Could use this font for some of my posters. Looks hand drawn and might
appeal to kids. Still readable.
Could use this font for my logo. Big and bold so would be
readable in a variety of sizes.
Could consider this other hand written
looking one for some of my posters. Looks
more childlike.
Here is another font I could consider for my logo. Slightly
more italic and curved so it reflects the organisation a
bit more.
I could use this font if I decided to make some products more aimed towards adults
rather than children. Very simple, would be good on all sorts of products.
Here is another font that I could use for products made for an older
audience. Interesting font, might be better for posters as it could be
slightly unreadable in a smaller size.

7. This poster was a submission for a
competition by SAS. Like the
colours and the style. Might make
mine more modern however.
This poster could inspire my posters
for a more adult audience. Like the
bold simple style and the all blue
colour scheme.
Like the colour scheme, the
shapes and the font for this.
Could reconsider the colour
scheme for my adult audience.
Shapes could be used to
inspire my logo. They are
simple and would be visible is
a range of sizes.
Could darken some of these colours to the left so that
they look less infantile. Colour scheme on the right is
better.
Here is an example of a
colour scheme I might use
for an adult wetsuit

8. I think I will use these colours for the majority of my
products (excluding the kids exclusive stuff). The blue
relates to the organisations cause. The black is simple, it
darkens up the look of the rest of the colours and goes
with everything. The purple adds an interesting new
element to the colour scheme, it stands out without being
to bright and immature.

9. For the kids
products I would
use a lot more
colour, and do
more drawings.
Could create an
animal character?
Here is a kids t-shirt from SAS. Its very brightly
coloured, and features an animal illustration on the
front. This could inspire some on my own products.
asdfghjkl
This poster isn’t specifically aimed at children,
though it will be aimed at a variety of ages to appeal
to everyone. They have used bold text and bright
colours which I could use for my kids posters.
Use lines paper for the background of some of my kids
posters. It has connotations of school.
Here are 2 colour combinations I could use for some
kids clothing

10. Here is an idea for the main kids colour scheme. I have
kept 3 shades of blue so that you see that they are
connected, however I have made this colour scheme
brighter and lighter than the adult colour scheme to make
it more childlike.