1. Electronic buzzer

3. Introduction
Derived Demand
Joint Demand
Organizational Customers
Environmental Factors
Buyer’s Centre Role
Segmentation
Targeting

4. A buzzer is an audio signaling device, which may be
mechanical, electromechanical, or piezoelectric.
Typical uses of buzzers include alarm devices, timers
and confirmation of user input such as a mouse click
or keystroke.

7. Battery
Wire
Resistors
Buzzer

8. Switches
Smoke Detector
Automatic Door System

9. COMMERCIAL ENTERPRISES
Industrial distributors & dealers
OEM
Users
GOVERNMENT AGENCIES
INSTITUTIONS

11. Initiator: – inventory management department, house
keeping.
Influencer: technical staff or operations manager
Decider: department of operations
User: purchase department
Buyer :inventory managers
Gatekeeper-management of the organization.

12. Institutions
Government Agencies
Convenience Stores

13. Households
Quiz Association
Hospitals
Competition Organizers
Banks
Offices