Class One – How to Build and Optimize Your LinkedIn Account for New Business* (1 Hour) DATE: 01/19/10 11AM CST (Central Time) - YOU WILL ALSO HAVE ACCESS TO REPLAY There are techniques to make your LinkedIn Account become a magnet for business. This is no secret; however, once you learn how to manage your account successfully, you will be amazed at the results. We will show you how to not only optimize your profile for LinkedIn, but also “get found” outside of LinkedIn by Google and other search engines. You will want to create a basic LinkedIn account before you take this class even if it is not completely filled out. Building the ideal account will be covered in a succinct step-by-step process. We will also cover critical settings for your account which will help LinkedIn work for you. Then we will effectively show you the easiest way to add new contacts to your network and how to continue the process as a critical business building practice. You will never look at your professional network/contacts the same again as you learn to successfully connect more productively to build your business. This class is the launch pad that will set you up for everything from getting appointments to filling events. Participants will learn HOW TO: * Build an optimized account* * Maintain optimal account settings * Manage options to add new target contacts * Attract new clients looking for your business * Leverage your network to find your target customers * Change your settings for Google and others search * Measure if your new target network is building

1. Class One How to Build and Optimize Your LinkedIN Account for New Business

9. How it Works MAKE IT EASY!

11. LinkedIN – Your Reach

12. LinkedIN- Your Reach

16. Decide!

17. Profile Tune Up A Goal! THE GOAL! Generate Business!

19. Self Accountability

22. Profile Tune Up

23. Create Relevancy! Profile Tune Up

25. Profile Settings - Allows you to manage profile information, profile photo visibility, public profile information, status visibility and member feed visibility. 1. Email Notifications - Allows you to manage contact settings, how you want to receive messages, notifications and invitations. 2. Home Page Settings - Allows you to manage network updates and news on your home page. 3. RSS Settings - Allows you to enable or disable your private RSS feeds. 4. Groups - Allows you to control invitations from groups. 5. Personal Information - Allows you to manage your name, location, display name, account holder icon settings, email addresses, passwords and a link to close your account. 6. Privacy Settings - Allows you to manage settings for research surveys, connections list visibility, profile views, turn on/off ability to see another members profile picture, profile and status updates, service provider directory, partner advertising, and authorized applications. 7. My Network - Allows you to tell us how you want to use your LinkedIn network.

34. Improve Your Google Page Rank Contact Settings

35. Adding Connections

36. Adding Connections BATCH THEM! Don’t Get Punished! The NEW CRM!

37. Adding Connections

38. Adding Connections

39. Adding Connections

40. Adding Connections Be Polite – Take Time to Connect!

45. Removing Connections! Connections will not be notified that they have been removed from your connections list. They will be added to your list of Imported Contacts just in case you want to re-invite them at a later date. Only the member that breaks the connection can re-initiate that connection.

46. Recomendations

47. Let’s find someone to recommend