In this Team and Work Group Coaching Community of Practice as Karen Cappello, MCC, shares 5 keys to making the impact you want in Team Coaching. Learning objectives for this session include: Replicate a simple group coaching process used by thousands Identify strategies to boost your confidence as a group coach Learn tactics to handle difficult group members Discover reasons why group coaching clients disengage and how to get them back on track Explore strategies you can use as a coach to generate new clients. This webinar took place on Tuesday, June 06 at 11:00 EDT (New York). To view the recording visit: https://youtu.be/9irJPHKoEpU. Additionally, to learn more about the ICF Team and Work Group Coaching Community of Practice, visit it’s LinkedIn group at https://www.linkedin.com/groups/5008300

1. 5 Keys to Making a Bigger Impact
Through Group Coaching
by Karen Cappello, MCC
ICF – Malaysia
October 26, 2016
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5 Keys to Making a Bigger
Impact With Group Coaching
ICF - Team Coaching CoP
June 6, 2017

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3. Unimaginable
Transformation
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•Coach training in San
Diego
•Transformation
•How did they do it?
•Skeptical
•Created a course
•Our coaches took our
course
•True believers!

4. 5 Keys to More Impact and
Income with Group Coaching
#1 - Structure Your Group
Coaching Sessions for Maximum
Results
#2 - Increase Your Confidence
#3 – Handle “Difficult” Group
Members with Ease
#4 – Insure Group Member
Retention
#5 – Enroll with Ease
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5. Top 3 Take-aways
1. Greater Clarity around what’s
holding you back from running
and/or filling your groups and what
to do about it
2. Strategic Plan to build your group
coaching offering
3. Confidence to get started right away
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6. Benefits of Group
Coaching
For new coaches
• Win-win: more
affordable for clients,
more revenue for coach
• Creates synergy and
massive accountability
for participants
• Gateway to 1:1 coaching
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7. Benefits of Group Coaching
For executive coaches
• Makes coaching available to mid level
managers
• Allows communication around best
practices between departments
• Follow-up to training:
▪ Study showed that 88% increase in
productivity occurred with 8 weeks
of coaching after training,
compared to 22% increase with
training alone.
-Olivero, G., Bane, K.D., and
Kopelman, R.E. (Winter, 1997)
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8. Your Energy =
Foundation of
Everything!
• Energy
• There’s the Doing –
WHAT you are doing
• And the Being – WHO
you are being while
you are doing it
• Remember that who you
are being is the most
important part.
• Only 7% of
communication is
verbal
• Study by Albert
Mehrabian, 1972
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9. Key #1 - Structure Your
Group Coaching Sessions
for Maximum Results
Steps for each session
1. Connection
2. Group Agreements
3. Content
4. Coaching
5. Ideas for Action
6. Inspiration
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10. Key #1 – Structure Your
Group Coaching Sessions
for Maximum Results
Timing for each session (60
minutes)
1. Connection (2 minutes)
2. Group Agreements (2
minute reminder)
3. Content (2 minutes –
yes, this is right!)
4. Coaching (45 minutes)
5. Ideas for Action (5
minutes)
6. Inspiration (4 minutes)
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11. Key #1 -
Structure
Your Group
Coaching
Sessions for
Maximum
Results
Group Agreements: Super
Powers of Group Coaching
▪Etiquette - Logistics
▪Communication
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12. OUTLIER in Group Coaching
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13. Key #2 – Increase Your
Confidence
Have a specific structure and use it
each time
1. Have an outline for each meeting
2. Prepare the structure of your
group to get maximum results
3. Have an energy management
system in place for yourself and
your participants
4. Create a compelling marketing
process that you can use over and
over
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14. Key #2 – Increase Your
Confidence
Design your marketing to reflect
the actual group experience
• Align your marketing language
with the actual group experience
and testimonials of participants
• Ask your favorite clients to share
3 qualities about you and use this
wording in your marketing
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15. Key #3 – Handle
“Difficult” Group
Members with Ease
•The person who
▪dominates the
group
▪doesn’t talk at all
▪complains
▪criticizes
•What to say when it
happens
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16. Key #4 – Insure Group
Member Retention
•Organize the group for
maximize retention
▪Create interest
•Incentives
•Contests
•Be a coach – reach out
•Measure results
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17. Key #5 – Enroll with
Ease
• Layering
▪ Those who don’t know you will
need more.
▪ Those who know you will need
less.
• Layers
▪ Registration page
▪ Preview event
▪ Referrals
▪ Networking
▪ Enrollment conversations
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18. For Organizations
Process when working
with sponsors
▪Consultation
▪Proposal
▪Metrics required
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19. Review: 5 Keys to More Impact with Group
Coaching
#1 - Structure Your
Group Coaching
Sessions for Maximum
Results
#2 - Increase Your
Confidence
#3 – Handle “Difficult”
Group Members with
Ease
#4 – Insure Group
Member Retention
#5 – Enroll with Ease
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20. Q&A
info@karencappello.com
www.groupcoachingmodel.com
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