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Myers’ PSYCHOLOGY (7th Ed) ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Need for Psychological Science ,[object Object]
The Need for Psychological Science ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Need for Psychological Science ,[object Object],[object Object],[object Object],[object Object],[object Object],The Amazing Randi--Skeptic
The Need for Psychological Science ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Need for Psychological Science
The Need for Psychological Science ,[object Object],[object Object],[object Object],[object Object]
The Need for Psychological Science ,[object Object],[object Object],[object Object]
Description ,[object Object]
Description ,[object Object],[object Object],Is language uniquely human?
Description ,[object Object],[object Object],[object Object],[object Object],[object Object]
Description ,[object Object],[object Object],[object Object],[object Object]
Description
Description ,[object Object]
Description ,[object Object],[object Object]
Correlation ,[object Object],[object Object],Correlation coefficient Indicates direction of relationship (positive or negative) Indicates strength of relationship (0.00 to 1.00) r = +.37
Correlation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Correlation Scatterplots, showing patterns of correlations Perfect positive correlation (+1.00) No relationship (0.00) Perfect negative correlation (-1.00)
Correlation Height and Temperament of 20 Men 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 80 63 61 79 74 69 62 75 77 60 64 76 71 66 73 70 63 71 68 70 75 66 60 90 60 42 42 60 81 39 48 69 72 57 63 75 30 57 84 39 Subject Height in Inches Temperament Subject Height in Inches Temperament
Correlation ,[object Object],55 60 65 70 75 80 85 95 90 85 80 75 70 65 60 55 50 45 40 35 30 25 Temperament scores Height in inches
Correlation ,[object Object],(1) Low self-esteem Depression (2) Depression Low self-esteem Low self-esteem Depression (3) Distressing events or biological predisposition could cause could cause could cause or or and
Illusory Correlation ,[object Object],[object Object],Conceive Do not conceive Adopt Do not adopt disconfirming evidence confirming evidence disconfirming evidence confirming evidence
Two Random Sequences ,[object Object]
Experimentation ,[object Object],[object Object],[object Object]
Experimentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experimentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experimentation ,[object Object],[object Object],[object Object]
Experimentation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Experimentation
Research Strategies ,[object Object],Subliminal tape content Self-esteem Memory Memory Self-esteem Tape label
Statistical Reasoning Our Brand Brand Brand Brand X Y Z 100% 99 98 97 96 95 Percentage still functioning after 10 years Brand of truck
Statistical Reasoning Our Brand Brand Brand Brand X Y Z 100% 90 80 70 60 50 40 30 20 10 0 Percentage still functioning after 10 years Brand of truck
Statistical Reasoning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Statistical Reasoning ,[object Object],15 20 25 30 35 40 45 50 90 475 710 70 Mode Median Mean One Family Income per family in thousands of dollars
Statistical Reasoning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Frequently Asked Questions about Psychology ,[object Object]
Frequently Asked Questions about Psychology ,[object Object],[object Object]
Frequently Asked Questions about Psychology ,[object Object]
Frequently Asked Questions about Psychology ,[object Object],[object Object],[object Object]
Frequently Asked Questions about Psychology ,[object Object]
Frequently Asked Questions about Psychology ,[object Object]

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Myers7e enhanced 01

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  • 6. The Need for Psychological Science
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  • 8.
  • 9.
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  • 15.
  • 16.
  • 17.
  • 18. Correlation Scatterplots, showing patterns of correlations Perfect positive correlation (+1.00) No relationship (0.00) Perfect negative correlation (-1.00)
  • 19. Correlation Height and Temperament of 20 Men 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 80 63 61 79 74 69 62 75 77 60 64 76 71 66 73 70 63 71 68 70 75 66 60 90 60 42 42 60 81 39 48 69 72 57 63 75 30 57 84 39 Subject Height in Inches Temperament Subject Height in Inches Temperament
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 30.
  • 31. Statistical Reasoning Our Brand Brand Brand Brand X Y Z 100% 99 98 97 96 95 Percentage still functioning after 10 years Brand of truck
  • 32. Statistical Reasoning Our Brand Brand Brand Brand X Y Z 100% 90 80 70 60 50 40 30 20 10 0 Percentage still functioning after 10 years Brand of truck
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
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