Retail M-Shopping Wallets sur lafrenchmobileday.com (drive to store)

1. Drive To Store
Comprendre)les)enjeux…)

2. Les Slides de l’Expert
Si#vous#u(lisez#les#informa(ons#de#ce3e#présenta(on,#merci#de#citer#le#nom#de#l’entreprise#et#@lafrenchmobile#

3. Lafrenchmobile.com#)1er)communauté)de)l’industrie)mobile)créé)en)2010)
regroupant)390)Entreprises.))
Objec@fs)
B)Faire)connaître)la)communauté)aux)Annonceurs)et)Marques))
B)Trouver)son)prestataire)pour)la)créa@on)de)services)mobiles))
B)Déposer)son)Appel)à)projet)sur)la)market)Brief)du)site)Web))
B )Faire)connaître)aux)Médias)tradi@onnels)les)390)acteurs)de)la)communauté)
B )Réunir)cePe)communauté)tous)les)2)mois)sur)des)thèmes)par@culiers))

5. AIRTAG&
RETAIL&M*SHOPPING&WALLETS&
Christophe&Pecquerie&COO&*&AIRTAG&

6. AIRTAG&MOBILE&SHOPPING&VIDEO&
Watch&on&AIRTAG’s&YouTube&Page&

7. AIRTAG*&MOBILE&SHOPPING&
AIRTAG& provides& merchants& && brands& with& mobile& shopping& wallet& soluLons&
that&improve&the&customer&journey:!
!
&
AIRTAG&M*SHOPPING&SOLUTIONS:&
&
AIRSHOP:! A! merchant! focused! white! label!
customizable! solu6on! for! loyalty,! couponing,!
fast!ordering!and!mobile!payment.!
!
AIRPASS:!A!white!label!customizable!wallet!for!
online!and!offline!payments;!targeted!towards!
merchants,! Mobile! Network! Operator’s! and!
the!banking!sector.!!

8. M*SHOPPING&WALLET&
WHAT&IS&A&MOBILE&SHOPPING&WALLET?&&
VIRTUAL&LOYALTY&
CARDS&
SOCIAL&MEDIA&&
SHARING&&&LOYALTY&
&
FAST&ORDERING&
COUPONING&&&
OFFERS&
GEOLOCATION&&&
STORE&LOCATOR&&
LOCATION&
BASED&OFFERS&
PAYMENT&ONLINE&&
&&OFFLINE&

9. M*SHOPPING&WALLET&
CASE&STUDY’S&&

10. KFC&FAST&TRACK&
A&QSR&MOBILE&SHOPPING&WALLET&
CUSTOMER&JOURNEY&
Account:& Download& the& app& and& quickly& create& an&
account&
&
Order&&&pay:&Add&products&to&the&bucket&and&pay&by&&
credit&card&or&PayPal&
&
Pick*up:&Head&to&KFC&whenever&you&are&ready&and&&
do&a&mobile&check*in&
&
IncenLves:& Fast& Track& users& get& to& skip& the& line&
because&orders&are&prepared&in&priority&
!
!
MULTI&CHANNEL&&
online,&web&and&
mobile&app&
GEOLOCATION&
find&and&map&the&
closest&store&
CUSTOMER&ACCOUNT&
favorite&stores,&history&
and&payment&details&
MANAGEMENT&
synch&product&
availability&in&real*Lme&

11. KFC&FAST&TRACK&
MOBILE&SHOPPING&WALLET&RESULTS&
RESULTS&
Accessibility:&KFC&is&accessible&across&devices&all&of&
the&Lme&
&
RelaLonships:&Builds&a&strong&customer&database&for&
ongoing&communicaLon&
&
Ongoing&customers:&users&become&re*users&
&
Service:&Reduces&in*store&waiLng&by&60*70%&
&
Roi:&New&revenue&streams&for&KFC&
!
!
Half&
of&orders&placed&&
by&Smartphone&
1/3&
using&the&service&
are&aged&18*29&
Quick&
ordering&&
and&pick*up&
8&stores&
live&with&&
the&soluLon&
&

12. DIA&discount&
A&CLICK&AND&COLLECT&MOBILE&WALLET&
CUSTOMER&JOURNEY&
Order& && pay:& Quickly& compile& a& grocery& order& and&
pay&online&by&credit&card&&
&
Timing:& The& customer& chooses& their& preferred& pick*
up&Lme&
&
ConfirmaLon:&A&confirmaLon&number&is&received&by&
email&and&text&message&
&
Pick*up:& The& customer& picks& up& their& groceries& at&
DIA&using&a&refrigerated&locker!
1&store&
9,&rue&Brezin&–&&
75014&PARIS&&
1300&&
available&products&&
including&visuals&
30&minutes&
for&order&pick*up&
MulL*channel&
e&and&m&&
commerce&soluLon&

13. DIA&discount&
REFRIGERATED&PICK*UP&LOCKERS&FOR&A&SEAMLESS&CUSTOMER&JOURNEY&

14. QUESTIONS?&&
&&
Follow&us&@airtag&to&join&the&#mobileshopping&conversaLon!&&