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BACKGROUND
• RETAIL STORE EMBEDDED INTO A CLASS, BEGINNING SPRING 2014
• 4TH QUARTER ONLY, ONE CLASS
• CO-TAUGHT BY BRENT HENRY & COREY BRINKMEYER
•

WITH ADDITIONAL ASSISTANCE FROM DANA LAMPE, KATHY LARSON, BILL HOEFLE

•

ENABLING STUDENTS TO SHOW/MODEL WHAT THEY’VE LEARNED IN OUR CLASSES

• WILL SERVE AS THE BUSINESS DEPARTMENT’S CAPSTONE CLASS
ANTICIPATED PRODUCTS
• LICENSED-BRANDED APPAREL

• NIKE, UNDER ARMOUR, ADIDAS, COLUMBIA, NORTH FACE

• ACTIVITY-SPECIFIC TSHIRTS & APPAREL
• CAMELBAK WATER BOTTLES
• COFFEE TUMBLERS
• BLANKETS & STADIUM SEATS
• LETTERMAN JACKETS
• SCHOOL SUPPLIES
INITIAL CLASS
• DEVELOP THE BUSINESS PLAN

• DECIDE ON THE STORE’S NAME AND BRANDING
• DO MARKET RESEARCH WITH STUDENTS AND COMMUNITY
• DETERMINE PRODUCT MIX
• DEVELOP ONGOING RELATIONSHIPS WITH VENDORS
• MAKE DECISIONS ABOUT STRUCTURE, RULES, START-UP PURCHASES
SUMMER 2014
• BEGIN PURCHASING

• EQUIPMENT & FIXTURES
• PRODUCT TO BE SOLD

• IF PHYSICAL LOCATION IS AVAILABLE (SECTION OF UPPER COMMONS)
• BEGIN STORE LAYOUT, DECORATION

• BE READY TO SELL DURING REGISTRATION PERIOD
CLASSES STARTING NEXT FALL
• CLASS FORMAT CHANGED TO A SEMESTER

• STUDENTS DETERMINED BY PREVIOUS BUSINESS CLASSES TAKEN, APPLICATION PROCESS

• ASSUMING A PHYSICAL LOCATION IS AVAILABLE

• DETERMINE STAFFING NEEDS & RESPONSIBILITIES, HOURS OF OPERATION, DAYS OF OPERATION

• BEGIN BETA-TESTING ONLINE IN ADDITION TO THE BRICK & MORTAR STORE
STUDENT BENEFITS
• VALUABLE WORK EXPERIENCE, EARNING CREDIT

• NETWORKING
• CUSTOMER SERVICE
• MERCHANDISING & PROMOTIONS…STUDENTS WHO HAVE FOLLOWED THE MARKETING/ENTREPRENEURSHIP TRACK
• ACCOUNTING & FINANCIAL REPORTING…STUDENTS WHO HAVE FOLLOWED THE ACCOUNTING TRACK

• ENHANCE DECISION-MAKING SKILLS
• ENHANCE PROBLEM-SOLVING AND CRITICAL-THINKING SKILLS
LOCATIONS TO USE AS A GUIDE
• HIGH SCHOOLS

• CR WASHINGTON
• CR PRAIRIE

• LOCAL SMALL COLLEGES
• KIRKWOOD
• MT. MERCY
• CORNELL
• COE?

• OTHER

• DES MOINES DOWLING
FUNDING INITIAL EXPENSES
• YET TO BE DETERMINED

• OPTIONS WE POTENTIALLY PLAN ON EXPLORING
• HIGH SCHOOL BUSINESS DEPARTMENT
•

JEFF SET ASIDE SOME MONEY THIS YEAR FOR US

• FOUNDATION
• BOOSTER CLUB
• KICKSTARTER.COM
OBTAINING EQUIPMENT
• PURCHASE POS SYSTEM & ASSOCIATED ACCESSORIES
•

IPAD, CC SCANNER, REGISTER, RECEIPT PRINTER

• RECYCLE FIXTURES FROM LOCAL RETAILERS
•

JILL ACKERMAN, MARION CHAMBER OF COMMERCE

• VENDOR-SPECIFIC DISPLAYS & FIXTURES
• CUSTOM-BUILT DISPLAYS
•

INDUSTRIAL TECH DEPARTMENT

• OTHER OPTIONS
•

CRAIGSLIST, GOING OUT OF BUSINESS SALES, GARAGE SALES/AUCTIONS
FUTURE PLANS
• WITH HIGH SCHOOL CONSTRUCTION PLANS IN THE WORKS
• BUILD-TO-DESIRE SPACE

• WORK WITH CLUBS, TEAMS, ORGANIZATIONS
• CREATE T-SHIRT DESIGNS
• MARKET AND SELL SHIRTS
•

DEVELOP A PROFIT-SHARING AGREEMENT

• WITH SUCCESS, LONG-TERM

• USE PROFITS TO CREATE A SCHOLARSHIP FOR STUDENTS WHO GO TO COLLEGE & MAJOR IN BUSINESS
• PURCHASE A MOBILE RETAIL CART TO ENABLE SALES AT EVENTS
Linn-Mar School Store

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Linn-Mar School Store

  • 1.
  • 2. BACKGROUND • RETAIL STORE EMBEDDED INTO A CLASS, BEGINNING SPRING 2014 • 4TH QUARTER ONLY, ONE CLASS • CO-TAUGHT BY BRENT HENRY & COREY BRINKMEYER • WITH ADDITIONAL ASSISTANCE FROM DANA LAMPE, KATHY LARSON, BILL HOEFLE • ENABLING STUDENTS TO SHOW/MODEL WHAT THEY’VE LEARNED IN OUR CLASSES • WILL SERVE AS THE BUSINESS DEPARTMENT’S CAPSTONE CLASS
  • 3. ANTICIPATED PRODUCTS • LICENSED-BRANDED APPAREL • NIKE, UNDER ARMOUR, ADIDAS, COLUMBIA, NORTH FACE • ACTIVITY-SPECIFIC TSHIRTS & APPAREL • CAMELBAK WATER BOTTLES • COFFEE TUMBLERS • BLANKETS & STADIUM SEATS • LETTERMAN JACKETS • SCHOOL SUPPLIES
  • 4. INITIAL CLASS • DEVELOP THE BUSINESS PLAN • DECIDE ON THE STORE’S NAME AND BRANDING • DO MARKET RESEARCH WITH STUDENTS AND COMMUNITY • DETERMINE PRODUCT MIX • DEVELOP ONGOING RELATIONSHIPS WITH VENDORS • MAKE DECISIONS ABOUT STRUCTURE, RULES, START-UP PURCHASES
  • 5. SUMMER 2014 • BEGIN PURCHASING • EQUIPMENT & FIXTURES • PRODUCT TO BE SOLD • IF PHYSICAL LOCATION IS AVAILABLE (SECTION OF UPPER COMMONS) • BEGIN STORE LAYOUT, DECORATION • BE READY TO SELL DURING REGISTRATION PERIOD
  • 6. CLASSES STARTING NEXT FALL • CLASS FORMAT CHANGED TO A SEMESTER • STUDENTS DETERMINED BY PREVIOUS BUSINESS CLASSES TAKEN, APPLICATION PROCESS • ASSUMING A PHYSICAL LOCATION IS AVAILABLE • DETERMINE STAFFING NEEDS & RESPONSIBILITIES, HOURS OF OPERATION, DAYS OF OPERATION • BEGIN BETA-TESTING ONLINE IN ADDITION TO THE BRICK & MORTAR STORE
  • 7. STUDENT BENEFITS • VALUABLE WORK EXPERIENCE, EARNING CREDIT • NETWORKING • CUSTOMER SERVICE • MERCHANDISING & PROMOTIONS…STUDENTS WHO HAVE FOLLOWED THE MARKETING/ENTREPRENEURSHIP TRACK • ACCOUNTING & FINANCIAL REPORTING…STUDENTS WHO HAVE FOLLOWED THE ACCOUNTING TRACK • ENHANCE DECISION-MAKING SKILLS • ENHANCE PROBLEM-SOLVING AND CRITICAL-THINKING SKILLS
  • 8. LOCATIONS TO USE AS A GUIDE • HIGH SCHOOLS • CR WASHINGTON • CR PRAIRIE • LOCAL SMALL COLLEGES • KIRKWOOD • MT. MERCY • CORNELL • COE? • OTHER • DES MOINES DOWLING
  • 9.
  • 10. FUNDING INITIAL EXPENSES • YET TO BE DETERMINED • OPTIONS WE POTENTIALLY PLAN ON EXPLORING • HIGH SCHOOL BUSINESS DEPARTMENT • JEFF SET ASIDE SOME MONEY THIS YEAR FOR US • FOUNDATION • BOOSTER CLUB • KICKSTARTER.COM
  • 11. OBTAINING EQUIPMENT • PURCHASE POS SYSTEM & ASSOCIATED ACCESSORIES • IPAD, CC SCANNER, REGISTER, RECEIPT PRINTER • RECYCLE FIXTURES FROM LOCAL RETAILERS • JILL ACKERMAN, MARION CHAMBER OF COMMERCE • VENDOR-SPECIFIC DISPLAYS & FIXTURES • CUSTOM-BUILT DISPLAYS • INDUSTRIAL TECH DEPARTMENT • OTHER OPTIONS • CRAIGSLIST, GOING OUT OF BUSINESS SALES, GARAGE SALES/AUCTIONS
  • 12. FUTURE PLANS • WITH HIGH SCHOOL CONSTRUCTION PLANS IN THE WORKS • BUILD-TO-DESIRE SPACE • WORK WITH CLUBS, TEAMS, ORGANIZATIONS • CREATE T-SHIRT DESIGNS • MARKET AND SELL SHIRTS • DEVELOP A PROFIT-SHARING AGREEMENT • WITH SUCCESS, LONG-TERM • USE PROFITS TO CREATE A SCHOLARSHIP FOR STUDENTS WHO GO TO COLLEGE & MAJOR IN BUSINESS • PURCHASE A MOBILE RETAIL CART TO ENABLE SALES AT EVENTS