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Claims to Environmental-friendliness
After reading “
The ‘six sins of greenwashing’: A study of environmental
claims in North American markets
, discuss the tension between business’s interests in maximizing
profits and the public’s interest in receiving complete, truthful,
and non-misleading information about products that they
purchase. From a business perspective, what are the dangers of
“greenwashing”? If you were a marketing executive, would you
have a policy against “greenwashing”? Why or why not?
Environmental Statutes
Visit Business Law and Regulations. Environmental
Regulations
http://www.sba.gov/content/environmental-regulations
and
www.epa.gov/lawsregs/
Identify one environmental law that is relevant to your past,
current, or future employer. Apply that law to a business
situation created by that employer. How does (or did) that
employer maintain compliance with that statute? Do you
believe that environmental regulations help or hinder business?
Why or why not

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