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BY NIAMH McMANUS
WHY IS GENRE IMPORTANT?
What is genre?
Genre is a style or category of art, music, or literature. A few
examples of genres are;
-Action and adventure. James Bond/ Die Hard/ Fast and Furious/ Taken
-Comedy. Drop dead Fred/ Step brothers/ Happy Gilmour/ Scary movie
-Horror. Scream/ insidious/ the exorcist/ 28 days later/ Halloween
-Science Fiction. Star wars/ star trek/ The terminator/ Jurassic world.
-Romance. P.S I love you/ The notebook/Bridget jones diary/ titanic
-Fantasy. Ella enchanted/ Harry potter/ Twilight/
-Historical. 12 years a slave/ unbroken/ boy in the striped Pyjamas/
-Thriller. Derailed/ side effects/ Black Swan/ Panic room/ se7en
-Rom-Com Just go with it/ the other women/ pretty woman/ knocked up
Why is genre important to
producers?
Why is genre so important to film producers? Good question. The answer
is pretty simple, producers need to make sure that they engage their
target audience. To do this the producers need to know exactly what kind
of film they aim to produce in order to use actors, filming techniques,
props etc. to make sure they attract the audience they want to.
By having a genre a producer has a sort of filming/editing style to follow.
Most producers want to keep key elements from the genre in the film, but
also give the genre their own twist. Its gives them a template to work off
of.
When promoting the film, the genre also plays a key role. When creating
the advert the producer will want to ensure that the audience will be able
to tell want genre the film is. People often want to go see films because
they love films of that genre. Take me as example, every time I see a
horror film advertised – it doesn’t matter about the storyline – I know I
want to go watch the film because I love horrors.
Why is genre important to the
audience?
For the audience genre is important to inform them of what the film will be
like. The audience will be attracted to films based on genres and most
iconic features from that genre
Can you tell just by looking at these film posters what genre they’re from?
romance horror Comedy
Genre.
Genre is the repetitions of certain conventions and themes within artwork
or literature.
Overtime genres evolve and different elements and conventions are
brought together from different ‘genres’ so create hybrid genres, thus the
‘Rom com’ the mix between romance and comedy.
Genre conventions include:
-Mise-en-scene
-setting
-visual style
-Themes
-Ideology
-Character stereotypes
-Narratives
-Iconography
-Cinematography
-Special Effects
-sound
Romance conventions.
TYPICAL ROMANCE GENRE
CONVENTIONS
SETTING:
set in a well know city – London, NYC etc.
realistic environment.
‘Boy meets girl’
Scenario
Often starts with a
voice over
explaining
character or back
stories if neededCHARACTERS
Two protagonists-
one male, one
female (destined to
fall in love)
Script and storyline
often include sexual
themes.
In terms of visual
style, they are often
light coloured (white,
blues)
usually breezy and
bright.
Upbeat sound tracks
featuring the latest
pop songs and old
love song classics
Usually feature
some sort of
challenge that gets
introduced mid way
through which needs
to be over come
Examples of how these conventions
create genre.
500 days of summer is a romance film which
features many of the conventions previously
mentioned.
500 days of summer is set in New York City. The
clip above shows most of the conventions
mentioned. The clip and the movie poster to the
left display the visual style of bright, light colours.
Like the conventions suggest the movie starts
with a voice over and has two protagonists – 1
male and 1 female – Summer and Tom. It
includes popular songs such as the one featured

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Why genre is important?

  • 1. BY NIAMH McMANUS WHY IS GENRE IMPORTANT?
  • 2. What is genre? Genre is a style or category of art, music, or literature. A few examples of genres are; -Action and adventure. James Bond/ Die Hard/ Fast and Furious/ Taken -Comedy. Drop dead Fred/ Step brothers/ Happy Gilmour/ Scary movie -Horror. Scream/ insidious/ the exorcist/ 28 days later/ Halloween -Science Fiction. Star wars/ star trek/ The terminator/ Jurassic world. -Romance. P.S I love you/ The notebook/Bridget jones diary/ titanic -Fantasy. Ella enchanted/ Harry potter/ Twilight/ -Historical. 12 years a slave/ unbroken/ boy in the striped Pyjamas/ -Thriller. Derailed/ side effects/ Black Swan/ Panic room/ se7en -Rom-Com Just go with it/ the other women/ pretty woman/ knocked up
  • 3. Why is genre important to producers? Why is genre so important to film producers? Good question. The answer is pretty simple, producers need to make sure that they engage their target audience. To do this the producers need to know exactly what kind of film they aim to produce in order to use actors, filming techniques, props etc. to make sure they attract the audience they want to. By having a genre a producer has a sort of filming/editing style to follow. Most producers want to keep key elements from the genre in the film, but also give the genre their own twist. Its gives them a template to work off of. When promoting the film, the genre also plays a key role. When creating the advert the producer will want to ensure that the audience will be able to tell want genre the film is. People often want to go see films because they love films of that genre. Take me as example, every time I see a horror film advertised – it doesn’t matter about the storyline – I know I want to go watch the film because I love horrors.
  • 4. Why is genre important to the audience? For the audience genre is important to inform them of what the film will be like. The audience will be attracted to films based on genres and most iconic features from that genre Can you tell just by looking at these film posters what genre they’re from? romance horror Comedy
  • 5. Genre. Genre is the repetitions of certain conventions and themes within artwork or literature. Overtime genres evolve and different elements and conventions are brought together from different ‘genres’ so create hybrid genres, thus the ‘Rom com’ the mix between romance and comedy. Genre conventions include: -Mise-en-scene -setting -visual style -Themes -Ideology -Character stereotypes -Narratives -Iconography -Cinematography -Special Effects -sound
  • 6. Romance conventions. TYPICAL ROMANCE GENRE CONVENTIONS SETTING: set in a well know city – London, NYC etc. realistic environment. ‘Boy meets girl’ Scenario Often starts with a voice over explaining character or back stories if neededCHARACTERS Two protagonists- one male, one female (destined to fall in love) Script and storyline often include sexual themes. In terms of visual style, they are often light coloured (white, blues) usually breezy and bright. Upbeat sound tracks featuring the latest pop songs and old love song classics Usually feature some sort of challenge that gets introduced mid way through which needs to be over come
  • 7. Examples of how these conventions create genre. 500 days of summer is a romance film which features many of the conventions previously mentioned. 500 days of summer is set in New York City. The clip above shows most of the conventions mentioned. The clip and the movie poster to the left display the visual style of bright, light colours. Like the conventions suggest the movie starts with a voice over and has two protagonists – 1 male and 1 female – Summer and Tom. It includes popular songs such as the one featured