How to write an effective an memorable Elevator Pitch For more English tutorials, please visit: https://www.thelecturette.com

1. How to make
an elevator
pitch

2. How to make
an elevator
pitch
1. What is an elevator pitch?
2. Why are they important?
3. How to write an elevator pitch
4. Examples
5. Tips

3. 1
What is an
elevator
pitch?
• A short presentation (under 2 min.)
• About yourself, an idea, a product or service

4. 2
Why are
they
important?
An elevator pitch is:
• a good icebreaker to start a conversation.
• a quick and concise way to get information
across.
• a transition from a (phone) screen
impression of you to the in-person you.
• a useful tool during exciting opportunities.
• an opportunity to take the lead in a
conversation.

5. 3
How to
write an
elevator pitch
An elevator pitch has 4 parts:
• Introducing yourself
• Providing a summary of what you do
• Explaining what you want
• Finishing with a call to action

6. 3
How to
write an
elevator pitch
Who are you?
• Give your full name.
• Extend your hand for a handshake, or bow,
etc, (according to customs).
• Add a pleasantry like, ‘It’s nice to meet you!’

7. 3
How to
write an
elevator pitch
What do you do?
• Briefly describe your background.
• Give a brief overview of your education.
• Briefly explain your work experience.
• Mention your specialities.
• Mention your strengths.

8. 3
How to
write an
elevator pitch
Example: What do you do?
“Hi, my name is Yui. It’s so nice to meet you! I’m
a PR manager with a special focus on overseeing
successful initiative launches from beginning to
end. Along with my seven years of professional
experience, I recently graduated with my MBA
from Osaka University, with a focus on
consumer trust and retention…”

9. 3
How to
write an
elevator pitch
What do you want?
• This depends on the situation.
• Include the ‘ask’.
• Explain your ‘value’.

10. 3
How to
write an
elevator pitch
Example: What do you want?
“Hi, my name is Yui. It’s so nice to meet you! I’m
a PR manager, specializing in overseeing
successful initiative launches from beginning to
end. Along with my seven years of professional
experience, I recently received an MBA with a
focus on consumer trust and retention. I find the
work your PR team does to be innovating and
refreshing—I’d love the opportunity to put my
expertise to work for your company…”

11. 3
How to
write an
elevator pitch
Finishing with a call to action
End your pitch by:
• explaining what you want to happen next.
• thanking your audience for their time and get
their contact information.
• ending the conversation with action-oriented
goodbye.

12. 4
How to
write an
elevator pitch
Examples: Call to action
“Thank you for your time. I will send you a follow-
up email tonight. Have a great day.”
“Would you mind if I set up a quick call next week
for us to talk about any upcoming opportunities on
your team?”

13. 5
Elevator
pitch
tips
After you have developed your pitch:
• read it out loud to yourself to detect
mistakes, and opportunities for saying
things more concisely.
• ask a friend to help you practice out loud
and to give feedback. This will help you to
polish your pitch.
• don’t rush through your pitch.

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