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Communication - Human Factors

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Rajiv Bajaj
Rajiv Bajaj
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Communication – The Human Factors A Presentation by Rajiv Bajaj
Some Definitions… ,[object Object],[object Object],[object Object],[object Object]
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The Process Of Human Communication “ Meanings are in people, not in words.”
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1 6 2 5 7 8 3 4 Medium Medium Sensory world KELLY JUSTIN
1. Kelly sends a message to Justin through a carefully selected medium
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DETECTION BY THE SENSES From his sensory world, Justin picks up STIMULII (messages) through his senses. We must note however, that Justin’s senses cannot detect ALL that exists in the world around him
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Then there are distractions – noises that occur around Justin at that moment. They can weaken, or perhaps, even eliminate, the stimuli sent Justin’s cultural background has sensitised him to some stimuli more than others Another limiting factor is Justin’s will
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Attitudes, Beliefs, Values, Norms & Experiences – Their Impact on Communication
Perceptions ,[object Object],[object Object],[object Object]
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[object Object],A classic example: Two salesmen of a shoe company visit a remote village and make the following observations: Salesman A – “There is absolutely no scope. No one wears shoes here !” Salesman B – “No one wears shoes here. There is tremendous scope !” Although the event or information base is the same, the inferences are quite different !
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YOUR Decision !
Beliefs ,[object Object],[object Object],[object Object]
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Norms & Experiences ,[object Object],[object Object],[object Object],[object Object]
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Thank You ! Questions ?

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Communication - Human Factors

  • 1. Communication – The Human Factors A Presentation by Rajiv Bajaj
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  • 5. The Process Of Human Communication “ Meanings are in people, not in words.”
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  • 7. 1 6 2 5 7 8 3 4 Medium Medium Sensory world KELLY JUSTIN
  • 8. 1. Kelly sends a message to Justin through a carefully selected medium
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  • 16. DETECTION BY THE SENSES From his sensory world, Justin picks up STIMULII (messages) through his senses. We must note however, that Justin’s senses cannot detect ALL that exists in the world around him
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  • 18. Then there are distractions – noises that occur around Justin at that moment. They can weaken, or perhaps, even eliminate, the stimuli sent Justin’s cultural background has sensitised him to some stimuli more than others Another limiting factor is Justin’s will
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  • 32. Attitudes, Beliefs, Values, Norms & Experiences – Their Impact on Communication
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  • 46. Thank You ! Questions ?