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Freemium as a sustainable economic
    model for OA publications in
   humanities and social sciences
     Pierre Mounier
     Center for open electronic publishing (Cléo)




                                          Centre national de la recherche scientifique (CNRS)
                                          École des hautes études en sciences sociales
                                          (EHESS)
                                          Université de Provence
                                          Université d’Avignon
Who are we ?
                  A short presentation




Pierre Mounier                           PKP scholarship publishing conference 2011
Pierre Mounier

                    A team supported by 4 major french
                            research institutions




PKP scholarship publishing conference 2011                   Who are we ?
Pierre Mounier

                                        What do we do ?




              Revues.org : an international platform with more than 300
             open access and books collections in humanities and social
                         sciences in HTML, PDF and Epub
PKP scholarship publishing conference 2011                                    Who are we ?
Pierre Mounier


                                         What do we do ?
      Calenda : a platform with 16000             Hypotheses.org : a platform with 240
       conference announcements                                 blogs




PKP scholarship publishing conference 2011                                     Who are we ?
Pierre Mounier

                            An ecosystem : OpenEdition




PKP scholarship publishing conference 2011                   Who are we ?
Our problem
                 And obviously not only ours




Pierre Mounier                         PKP scholarship publishing conference 2011
Green and Gold roads
                      And their economic models




• Green road : support from
  institutions, libraries, governements
• Gold road ? How to build a robust
  economic model for Open Access
  journals and books ?
 Pierre Mounier                             PKP scholarship publishing conference 2011
Gold road : 2 models
        100% grant/subsidies model                   Author-pay model




PKP scholarship publishing conference 2011                        Green and gold roads
Golden : 2 problems
          100% grant/subsidies model                                                      Author-pay model




Dependance on institutions, institution-centric model, weak economic
model (monoculture)
                                                                       A flawed model : access to publication biased by financial capacity,
                                                                       universities pay twice,


PKP scholarship publishing conference 2011                                                                           Green and gold roads
The problem behind
                     the problem
                     Where are the libraries ?




Pierre Mounier                             PKP scholarship publishing conference 2011
Pierre Mounier




                                             Some figures




               Emma Bester study : Usages of open access resources in
               Research libraries. Revues.org case study



PKP scholarship publishing conference 2011                     The problem behind the problem
Pierre Mounier


                                             Some figures




               Emma Bester study : Usages of open access resources in
               Research libraries. Revues.org case study

PKP scholarship publishing conference 2011                     The problem behind the problem
Pierre Mounier




                        Some statements from librarians
    “Because we have shrinking budgets and paid resources are more and more
    expensive, we must justify the money we spend, so we are driven to focus more
    and more on what we pay.”

    “Open access resources, right now are not very up-to-date in our tool (MetaLib).
    We concentrated our forces on paid resources because we have to justify the
    money (we spend)”

    “We have stats on that (OA), but we don’t use them. We have to deal with paid
    databases at first ! It’s a huge work for us to answer to enquiries. The logic is
    return on investment because theses resources are extremely expensive. We have
    to justify subscriptions to the university, the scientific committee and the
    government.”


               Emma Bester study : Usages of open access resources in
               Research libraries. A case study on Revues.org

PKP scholarship publishing conference 2011                           The problem behind the problem
A triple disaster

• For OA publishers : they can’t be fully
  supported by libraries
• For readers : they are left alone to find open
  access resources (desintermediation scenario)
• For libraries : they can’t participate fully the
  new open access ecosystem
A proposal :
                  OpenEdition freemium
                   How to develop a sound economic model for OA
                              journals and book publishers ?
                 How to integrate libraries giving them the possibility to
                                 « pay for free content » ?




Pierre Mounier                                          PKP scholarship publishing conference 2011
Pierre Mounier

                         Freemium : an economic model
                              coming from the web




                                                                  A proposal
PKP scholarship publishing conference 2011
                                                        OpenEdition freemium
Freemium


 Open Access to full text articles and
        books in HTML– free –
     Premium formats and services
   licensed to libraries - premium –
66% of income goes to publishers. 33%
 to the platform to help develop new
                services
OE freemium : 6 exclusive services for
              libraries
• Access to premium formats (PDF and Epub
  files)
• Training and assistance
• Data services
• Standard stats
• Documentation
• Governance
Premium formats
Copy & paste   No DRM
 Print, Save   No quota
Premium Services
OpenEdition freemium is a
pragmatic AND a political
 proposition to academic
      community…
… in order to build an alliance
 between scholars, publishers and
librairies to support open access &
     knowledge dissemination
Scholars and editors


78 journals so far
Scholars and editors

More than 20 university press for
             books
Scholars and editors

More than 30 research libraries
     testing or subscribing
Thank you !
pierre.mounier@revues.org

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Freemium as a sustainable economic model for open access publications in humanities ans social sciences

  • 1. Freemium as a sustainable economic model for OA publications in humanities and social sciences Pierre Mounier Center for open electronic publishing (Cléo) Centre national de la recherche scientifique (CNRS) École des hautes études en sciences sociales (EHESS) Université de Provence Université d’Avignon
  • 2. Who are we ? A short presentation Pierre Mounier PKP scholarship publishing conference 2011
  • 3. Pierre Mounier A team supported by 4 major french research institutions PKP scholarship publishing conference 2011 Who are we ?
  • 4. Pierre Mounier What do we do ? Revues.org : an international platform with more than 300 open access and books collections in humanities and social sciences in HTML, PDF and Epub PKP scholarship publishing conference 2011 Who are we ?
  • 5. Pierre Mounier What do we do ? Calenda : a platform with 16000 Hypotheses.org : a platform with 240 conference announcements blogs PKP scholarship publishing conference 2011 Who are we ?
  • 6. Pierre Mounier An ecosystem : OpenEdition PKP scholarship publishing conference 2011 Who are we ?
  • 7. Our problem And obviously not only ours Pierre Mounier PKP scholarship publishing conference 2011
  • 8. Green and Gold roads And their economic models • Green road : support from institutions, libraries, governements • Gold road ? How to build a robust economic model for Open Access journals and books ? Pierre Mounier PKP scholarship publishing conference 2011
  • 9. Gold road : 2 models 100% grant/subsidies model Author-pay model PKP scholarship publishing conference 2011 Green and gold roads
  • 10. Golden : 2 problems 100% grant/subsidies model Author-pay model Dependance on institutions, institution-centric model, weak economic model (monoculture) A flawed model : access to publication biased by financial capacity, universities pay twice, PKP scholarship publishing conference 2011 Green and gold roads
  • 11. The problem behind the problem Where are the libraries ? Pierre Mounier PKP scholarship publishing conference 2011
  • 12. Pierre Mounier Some figures Emma Bester study : Usages of open access resources in Research libraries. Revues.org case study PKP scholarship publishing conference 2011 The problem behind the problem
  • 13. Pierre Mounier Some figures Emma Bester study : Usages of open access resources in Research libraries. Revues.org case study PKP scholarship publishing conference 2011 The problem behind the problem
  • 14. Pierre Mounier Some statements from librarians “Because we have shrinking budgets and paid resources are more and more expensive, we must justify the money we spend, so we are driven to focus more and more on what we pay.” “Open access resources, right now are not very up-to-date in our tool (MetaLib). We concentrated our forces on paid resources because we have to justify the money (we spend)” “We have stats on that (OA), but we don’t use them. We have to deal with paid databases at first ! It’s a huge work for us to answer to enquiries. The logic is return on investment because theses resources are extremely expensive. We have to justify subscriptions to the university, the scientific committee and the government.” Emma Bester study : Usages of open access resources in Research libraries. A case study on Revues.org PKP scholarship publishing conference 2011 The problem behind the problem
  • 15. A triple disaster • For OA publishers : they can’t be fully supported by libraries • For readers : they are left alone to find open access resources (desintermediation scenario) • For libraries : they can’t participate fully the new open access ecosystem
  • 16. A proposal : OpenEdition freemium How to develop a sound economic model for OA journals and book publishers ? How to integrate libraries giving them the possibility to « pay for free content » ? Pierre Mounier PKP scholarship publishing conference 2011
  • 17. Pierre Mounier Freemium : an economic model coming from the web A proposal PKP scholarship publishing conference 2011 OpenEdition freemium
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  • 19. Freemium Open Access to full text articles and books in HTML– free – Premium formats and services licensed to libraries - premium – 66% of income goes to publishers. 33% to the platform to help develop new services
  • 20. OE freemium : 6 exclusive services for libraries • Access to premium formats (PDF and Epub files) • Training and assistance • Data services • Standard stats • Documentation • Governance
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  • 23. Copy & paste No DRM Print, Save No quota
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  • 36. OpenEdition freemium is a pragmatic AND a political proposition to academic community…
  • 37. … in order to build an alliance between scholars, publishers and librairies to support open access & knowledge dissemination
  • 38. Scholars and editors 78 journals so far
  • 39. Scholars and editors More than 20 university press for books
  • 40. Scholars and editors More than 30 research libraries testing or subscribing