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Types of
communicationSyed Saeed Ul Hassan
University of Haripur
Classification/Types of Communication
• Interpersonal communication
• Intrapersonal communication
• Group Communication
• Mass Communication
According to number of
persons who receive the
message
• Verbal Communication
• Non-Verbal Communication
• Meta- Communication
On the basis of the medium
employed
 University of Haripur
Classification/Types of Communication
• Formal communication
• Informal communication
On the basis of
organizational structure
• Downward communication
• Upward communication
• Horizontal communication
• Diagonal communication
On the basis of flow or
direction
 University of Haripur
Verbal/oral
communication
Oral Media: Where spoken words
are used .It includes face-to-
face conversations, speech,
radio, telephone etc.
Written Media :Where written
signs or symbols are used to
communicate . A written
message may be printed or hand
written.
 University of Haripur
Oral
Face to face
Telephonic conversation
Interviews
Meetings
Lectures
Conferences
Symposiums
Radio Talks, TV, Cinema shows
Announcements
 University of Haripur
Face to face
 Communication between two or
more people by direct contact.
 Advantages:
 Helps people to express ideas,
feelings much better.
 Helps to realize easily , the
person is sincere or not.
 Can get response Immediately,
without misunderstanding.
 Disadvantage:
 It is less reliable.
 Not suitable for lengthy message.
 It provides no record for future
reference.
 It has language problem.
 Influenced by self interest.
 It does not provide sufficient time
for thinking before conveying.
 University of Haripur
Written
communication
 Advantages:
 Information is in uniform manner.
 Permanent record of communication.
 Ideal way for lengthy messages.
 Complete, clear, precise and correct.
 Suited to convey large no of people.
 Means of exchange at distant places.
 Disadvantages:
 Expensive
 Time consuming and rigid, no scope for
alterations.
 Formal, lack personal touch.
 May be interpreted in different manner.
various forms:
Reports
Circulars
Magazines
Manuals
Memoranda
Newspapers
Pictures, diagrams, graphs..
Orders
Notice boards..
 University of Haripur
Non-Verbal
Nonverbal communication is
the sending or receiving of
wordless messages, such as
gesture, body language,
posture, tone of voice or facial
expressions are non verbal
communication.
Types of nonverbal;
Kinesics(body language)
Haptics (touch language)
Proxemics ( space)
Chronemics( time)
Silence
Paralanguage
Sign
Nonverbal communication
you cannot NOT communicate !
 University of Haripur
Kinesics
Kinesics is the
interpretation of
body language
such as facial
expressions and
gestures or, more
formally, non-
verbal behavior
related to
movement, either
of any part of the
body or the body
as a whole.
-Facial expression
-Postures
-Body Movements
-Gestures
-Eye contact
-Haptics
Proxemics
To communicate while
keeping a distance/ space.
The amount of distance we
need and the amount of space
we perceive as belonging to
us is influenced by no of
factors including social
norms, situational factors,
personality etc…
 University of Haripur
Signs
Silence
 Allowing silence in a conversation puts pressure on the
other person.
 Silence can indicate hostility.
 Silence can indicate disagreement.
 Silence can indicate respect.
 Silence can indicate contemplation.
 Silence can be the creation of a listening space.
 Silence can be an indication of empathy.
 University of Haripur
Paralanguage
Attributes of speaking which
include the pitch, the tone, the
volume, tempo, rhythm,
articulation, resonance, nasality
and even the accent of the
speaker collectively known as
paralanguage.
 University of Haripur
Chronemics
Chronemics is the study of the
use of time in nonverbal
communication. The way that
one perceives and values time,
structures time and reacts to
time frames communication.
Across cultures, time perception
plays a large role in the
nonverbal communication...
 University of Haripur
Interpersonal
communication
Communication
between two or
more people
called inter-
personal
communication
Intrapersonal
Communication
Intra-personal
communicatio
n is a process
in which
people
communicate
with
themselves
either
consciously or
unconsciously.
 University of Haripur
Group communication
Mass Communication
Communication
through electronic
gadgets (mass media0
like books, journals,
TV, newspapers etc
 University of Haripur
Meta communication
It is a secondary communication
(including indirect cues about
how a piece of information is
meant to be interpreted. It is
based on idea that the same
message accompanied by
different meta-communication
can mean something entirely
different, including its opposite
 University of Haripur
Informal
communication
Includes instances of free and
unrestrained communication
between people who share a
casual rapport with each other.
Casual Conversation
Grapevine
Personal Conversation
No rules
Friend or family
Consensus
 University of Haripur
Formal communication
Formal communication implies the
flow of the information along the
lines of authority formally
established by the enterprise.
Conferences
Meetings
Memos
Policy manuals
Corporate letters..etc
Vertical
communication
Communication
between a superior and
subordinate is known as
vertical
communication.
Vertical communication
maybe downward
vertical communication
or upward vertical
communication.
 University of Haripur
Downward
communication
Downward communication follows
the line of authority from the top
to the bottom of the organization
hierarchy. It is needed :
1. To get things done
2. prepare for changes
3. To discourage lack of
understanding and suspicion
4. To let the member have a
sense of belonging to the
organization.
Boss
Notices
Orders Memos
Letters
Bulletins
Upward
communication
Upward communication means
the flow of information from the
lower levels of the organization
to the higher levels of authority.
It is needed:
1. To create receptiveness of
communication
2. Active participation
3. To evaluate effectiveness of
communication
4. Morale/coordination/ideas.
Diagonal
Communication
Diagonal
communication is
transfer of information
between people who
are neither in the same
department nor on the
same level of
organization hierarchy
is called diagonal
communication.
Horizontal
communication
The transmission of
information and
understanding between
people at the same level
of organization hierarchy
is called the horizontal
communication i:e the
communication between
two departmental
managers. Also called
lateral or sideward
communication.
Phew! Thank you!

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Types of communication

  • 1. Types of communicationSyed Saeed Ul Hassan University of Haripur
  • 2. Classification/Types of Communication • Interpersonal communication • Intrapersonal communication • Group Communication • Mass Communication According to number of persons who receive the message • Verbal Communication • Non-Verbal Communication • Meta- Communication On the basis of the medium employed  University of Haripur
  • 3. Classification/Types of Communication • Formal communication • Informal communication On the basis of organizational structure • Downward communication • Upward communication • Horizontal communication • Diagonal communication On the basis of flow or direction  University of Haripur
  • 4. Verbal/oral communication Oral Media: Where spoken words are used .It includes face-to- face conversations, speech, radio, telephone etc. Written Media :Where written signs or symbols are used to communicate . A written message may be printed or hand written.  University of Haripur
  • 5. Oral Face to face Telephonic conversation Interviews Meetings Lectures Conferences Symposiums Radio Talks, TV, Cinema shows Announcements  University of Haripur
  • 6. Face to face  Communication between two or more people by direct contact.  Advantages:  Helps people to express ideas, feelings much better.  Helps to realize easily , the person is sincere or not.  Can get response Immediately, without misunderstanding.  Disadvantage:  It is less reliable.  Not suitable for lengthy message.  It provides no record for future reference.  It has language problem.  Influenced by self interest.  It does not provide sufficient time for thinking before conveying.  University of Haripur
  • 7. Written communication  Advantages:  Information is in uniform manner.  Permanent record of communication.  Ideal way for lengthy messages.  Complete, clear, precise and correct.  Suited to convey large no of people.  Means of exchange at distant places.  Disadvantages:  Expensive  Time consuming and rigid, no scope for alterations.  Formal, lack personal touch.  May be interpreted in different manner. various forms: Reports Circulars Magazines Manuals Memoranda Newspapers Pictures, diagrams, graphs.. Orders Notice boards..  University of Haripur
  • 8. Non-Verbal Nonverbal communication is the sending or receiving of wordless messages, such as gesture, body language, posture, tone of voice or facial expressions are non verbal communication. Types of nonverbal; Kinesics(body language) Haptics (touch language) Proxemics ( space) Chronemics( time) Silence Paralanguage Sign Nonverbal communication you cannot NOT communicate !  University of Haripur
  • 9. Kinesics Kinesics is the interpretation of body language such as facial expressions and gestures or, more formally, non- verbal behavior related to movement, either of any part of the body or the body as a whole. -Facial expression -Postures -Body Movements -Gestures -Eye contact -Haptics
  • 10. Proxemics To communicate while keeping a distance/ space. The amount of distance we need and the amount of space we perceive as belonging to us is influenced by no of factors including social norms, situational factors, personality etc…  University of Haripur
  • 11. Signs
  • 12. Silence  Allowing silence in a conversation puts pressure on the other person.  Silence can indicate hostility.  Silence can indicate disagreement.  Silence can indicate respect.  Silence can indicate contemplation.  Silence can be the creation of a listening space.  Silence can be an indication of empathy.  University of Haripur
  • 13. Paralanguage Attributes of speaking which include the pitch, the tone, the volume, tempo, rhythm, articulation, resonance, nasality and even the accent of the speaker collectively known as paralanguage.  University of Haripur
  • 14. Chronemics Chronemics is the study of the use of time in nonverbal communication. The way that one perceives and values time, structures time and reacts to time frames communication. Across cultures, time perception plays a large role in the nonverbal communication...  University of Haripur
  • 15. Interpersonal communication Communication between two or more people called inter- personal communication
  • 16. Intrapersonal Communication Intra-personal communicatio n is a process in which people communicate with themselves either consciously or unconsciously.  University of Haripur
  • 18. Mass Communication Communication through electronic gadgets (mass media0 like books, journals, TV, newspapers etc  University of Haripur
  • 19. Meta communication It is a secondary communication (including indirect cues about how a piece of information is meant to be interpreted. It is based on idea that the same message accompanied by different meta-communication can mean something entirely different, including its opposite  University of Haripur
  • 20. Informal communication Includes instances of free and unrestrained communication between people who share a casual rapport with each other. Casual Conversation Grapevine Personal Conversation No rules Friend or family Consensus  University of Haripur
  • 21. Formal communication Formal communication implies the flow of the information along the lines of authority formally established by the enterprise. Conferences Meetings Memos Policy manuals Corporate letters..etc
  • 22. Vertical communication Communication between a superior and subordinate is known as vertical communication. Vertical communication maybe downward vertical communication or upward vertical communication.  University of Haripur
  • 23. Downward communication Downward communication follows the line of authority from the top to the bottom of the organization hierarchy. It is needed : 1. To get things done 2. prepare for changes 3. To discourage lack of understanding and suspicion 4. To let the member have a sense of belonging to the organization. Boss Notices Orders Memos Letters Bulletins
  • 24. Upward communication Upward communication means the flow of information from the lower levels of the organization to the higher levels of authority. It is needed: 1. To create receptiveness of communication 2. Active participation 3. To evaluate effectiveness of communication 4. Morale/coordination/ideas.
  • 25. Diagonal Communication Diagonal communication is transfer of information between people who are neither in the same department nor on the same level of organization hierarchy is called diagonal communication.
  • 26. Horizontal communication The transmission of information and understanding between people at the same level of organization hierarchy is called the horizontal communication i:e the communication between two departmental managers. Also called lateral or sideward communication.
  • 27.