KELLER MGMT 550 Week 7 Business Proposal The Stone Goose Company (2 Papers) NEW Check this A+ tutorial guideline at http://www.assignmentcloud.com/mgmt-550-keller/mgmt-550-week-7-business-proposal-the-stone-goose-company-new For more classes visit http://www.assignmentcloud.com This Tutorial contains 2 Papers Write a Business Proposal for Management—A Social Media Policy for Stone Goose Company. Full assignment instructions are located in the Course Project tab under Course Home. For the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principal change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media. You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image. Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims. Week 7’s Business Proposal should present the key items that need to be included in the social media policy and why.20

1. KELLER MGMT 550 Week 7 Business Proposal The Stone Goose
Company (2 Papers) NEW
Check this A+ tutorial guideline at
http://www.assignmentcloud.com/mgmt-550-
keller/mgmt-550-week-7-business-proposal-the-stone-
goose-company-new
For more classes visit
http://www.assignmentcloud.com
This Tutorial contains 2 Papers
Write a Business Proposal for Management—A Social Media
Policy for Stone Goose Company. Full assignment instructions
are located in the Course Project tab under Course Home.
For the purpose of this assignment, you are the chief
information officer for the Stone Goose Company. This is your
big chance to be the principal change agent in the Stone Goose
Company and to propose a new social media policy to executive
management. Currently, your company does not use social
media for communication or marketing. You have noticed that
the employees, however, are quite fond of social media.
You may use your creative imagination to determine the type of
business in which Stone Goose Company is involved.
Brainstorm and propose ideas that will help the business
improve operational efficiencies, save money, increase revenue
or market share, improve guest satisfaction, increase social
responsibility, and enhance brand image.
Expect resistance and garner enough evidence to persuade
your audience to implement your ideas. You will need to
include external research to support your claims. Week 7’s

2. Business Proposal should present the key items that need to be
included in the social media policy and why.20