SlideShare une entreprise Scribd logo
1  sur  15
Générations & TIC :
Caractérisation des Générations
Générations X, Y, Z et Alpha
Séminaire C2i
Mercredi 27 septembre 2017
TECHNOLOGY TIMELINE 1995 TO 2014-XX
1997: Google.com is registered as a domain
1998: Portable MP3 players enter the market
2000: USB flash drives become available, Nokia 3310 launched
2001: Wikipedia is launched
2003: MySpace is launched
2005: YouTube is launched
2006: Facebook opens to the public
2006: Twitter is launched
2007: Dropbox founded
2007: First iPhone released
2009: Whatsapp founded
2010: iPad is launched
2010: Instagram launched
2012: Facebook has 1 billion active users
2014: Google Glass launched
http://mccrindle.com.au/the-mccrindle-blog/what-comes-after-generation-z-
introducing-generation-alpha
Mc Crindle’s
Sociologue australien
La Génération Alpha désigne tous les enfants nés après 2010.
Elle se caractérise par le monde virtuel qui primera sur le monde physique.
Ces enfants ne pensent pas à ces technologies comme des outils … Ils les
intègrent singulièrement dans leur vie.
X
60-80
Y
80-2000
Z
2000-2010
ALPHA
Quelques caractéristiques de la génération Z :
• Ils sont hyper-connectés
• Ils partagent naturellement l’information et veulent
produire ensemble
• Ils seront mobiles et polyvalents (multi-activités)
• Ils attendent de leurs supérieurs un
accompagnement et un sens, et non plus d’avoir
affaire à des donneurs d'ordres
http://www.haeuw.com/2016/03/les-sept-paradoxes-de-la-formation-face-a-la-
generation-z.html
https://www.journalducm.com/2017/05/10/generations-x-y-z-16414/
Chaque génération s’imagine lui-
même pour être plus intelligent que
celui qui est devant lui et plus sage
que celui qui vient après elle.
George Orwell
https://www.brainyquote.com/fr/citation/george-orwell_189106
Generations x-y-z-aplha (1)
Generations x-y-z-aplha (1)
Generations x-y-z-aplha (1)
Generations x-y-z-aplha (1)

Contenu connexe

Dernier

Boléro. pptx Film français réalisé par une femme.
Boléro.  pptx   Film   français   réalisé  par une  femme.Boléro.  pptx   Film   français   réalisé  par une  femme.
Boléro. pptx Film français réalisé par une femme.Txaruka
 
Sidonie au Japon . pptx Un film français
Sidonie    au   Japon  .  pptx  Un film françaisSidonie    au   Japon  .  pptx  Un film français
Sidonie au Japon . pptx Un film françaisTxaruka
 
gestion des conflits dans les entreprises
gestion des  conflits dans les entreprisesgestion des  conflits dans les entreprises
gestion des conflits dans les entreprisesMajdaKtiri2
 
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptx
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptxSUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptx
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptxssuserbd075f
 
Cours ofppt du Trade-Marketing-Présentation.pdf
Cours ofppt du Trade-Marketing-Présentation.pdfCours ofppt du Trade-Marketing-Présentation.pdf
Cours ofppt du Trade-Marketing-Présentation.pdfachrafbrahimi1
 
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdf
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdfCOURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdf
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdfabatanebureau
 
Bolero. pptx . Film de A nnne Fontaine
Bolero. pptx . Film   de  A nnne FontaineBolero. pptx . Film   de  A nnne Fontaine
Bolero. pptx . Film de A nnne FontaineTxaruka
 
La nouvelle femme . pptx Film français
La   nouvelle   femme  . pptx  Film françaisLa   nouvelle   femme  . pptx  Film français
La nouvelle femme . pptx Film françaisTxaruka
 
Computer Parts in French - Les parties de l'ordinateur.pptx
Computer Parts in French - Les parties de l'ordinateur.pptxComputer Parts in French - Les parties de l'ordinateur.pptx
Computer Parts in French - Les parties de l'ordinateur.pptxRayane619450
 

Dernier (10)

Boléro. pptx Film français réalisé par une femme.
Boléro.  pptx   Film   français   réalisé  par une  femme.Boléro.  pptx   Film   français   réalisé  par une  femme.
Boléro. pptx Film français réalisé par une femme.
 
Sidonie au Japon . pptx Un film français
Sidonie    au   Japon  .  pptx  Un film françaisSidonie    au   Japon  .  pptx  Un film français
Sidonie au Japon . pptx Un film français
 
gestion des conflits dans les entreprises
gestion des  conflits dans les entreprisesgestion des  conflits dans les entreprises
gestion des conflits dans les entreprises
 
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptx
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptxSUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptx
SUPPORT DE SUR COURS_GOUVERNANCE_SI_M2.pptx
 
Cours ofppt du Trade-Marketing-Présentation.pdf
Cours ofppt du Trade-Marketing-Présentation.pdfCours ofppt du Trade-Marketing-Présentation.pdf
Cours ofppt du Trade-Marketing-Présentation.pdf
 
Evaluación Alumnos de Ecole Victor Hugo
Evaluación Alumnos de Ecole  Victor HugoEvaluación Alumnos de Ecole  Victor Hugo
Evaluación Alumnos de Ecole Victor Hugo
 
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdf
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdfCOURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdf
COURS SVT 3 EME ANNEE COLLEGE 2EME SEM.pdf
 
Bolero. pptx . Film de A nnne Fontaine
Bolero. pptx . Film   de  A nnne FontaineBolero. pptx . Film   de  A nnne Fontaine
Bolero. pptx . Film de A nnne Fontaine
 
La nouvelle femme . pptx Film français
La   nouvelle   femme  . pptx  Film françaisLa   nouvelle   femme  . pptx  Film français
La nouvelle femme . pptx Film français
 
Computer Parts in French - Les parties de l'ordinateur.pptx
Computer Parts in French - Les parties de l'ordinateur.pptxComputer Parts in French - Les parties de l'ordinateur.pptx
Computer Parts in French - Les parties de l'ordinateur.pptx
 

En vedette

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 

En vedette (20)

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 

Generations x-y-z-aplha (1)

  • 1. Générations & TIC : Caractérisation des Générations Générations X, Y, Z et Alpha Séminaire C2i Mercredi 27 septembre 2017
  • 2.
  • 3.
  • 4. TECHNOLOGY TIMELINE 1995 TO 2014-XX 1997: Google.com is registered as a domain 1998: Portable MP3 players enter the market 2000: USB flash drives become available, Nokia 3310 launched 2001: Wikipedia is launched 2003: MySpace is launched 2005: YouTube is launched 2006: Facebook opens to the public 2006: Twitter is launched 2007: Dropbox founded 2007: First iPhone released 2009: Whatsapp founded 2010: iPad is launched 2010: Instagram launched 2012: Facebook has 1 billion active users 2014: Google Glass launched http://mccrindle.com.au/the-mccrindle-blog/what-comes-after-generation-z- introducing-generation-alpha
  • 5.
  • 6. Mc Crindle’s Sociologue australien La Génération Alpha désigne tous les enfants nés après 2010. Elle se caractérise par le monde virtuel qui primera sur le monde physique. Ces enfants ne pensent pas à ces technologies comme des outils … Ils les intègrent singulièrement dans leur vie. X 60-80 Y 80-2000 Z 2000-2010 ALPHA
  • 7. Quelques caractéristiques de la génération Z : • Ils sont hyper-connectés • Ils partagent naturellement l’information et veulent produire ensemble • Ils seront mobiles et polyvalents (multi-activités) • Ils attendent de leurs supérieurs un accompagnement et un sens, et non plus d’avoir affaire à des donneurs d'ordres http://www.haeuw.com/2016/03/les-sept-paradoxes-de-la-formation-face-a-la- generation-z.html
  • 8.
  • 9.
  • 11. Chaque génération s’imagine lui- même pour être plus intelligent que celui qui est devant lui et plus sage que celui qui vient après elle. George Orwell https://www.brainyquote.com/fr/citation/george-orwell_189106