Tangibility in communities of practice

SESSION 107
SEP 23, 2014 8:00 AM – 9:00 AM
DESIGNING TANGIBILITY IN COMMUNITIES OF
PRACTICE: KEY TO SUCCESS
ARUN
PRAKASH
(arun.prakash@infoprolearning.com)
SONIA
WADHWA
(sonia.wadhwa@infoprolalearning.com)
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa.
All
Rights
Reserved.

Arun
Prakash
Arun
Prakash
is
a
recognized
thought
leader
in
the
fields
of
organizaEonal
development
and
learning
technologies.
He
has
leveraged
his
20+
years
of
experience
in
meaningful
integraEon
of
formal
and
informal
methods
of
learning
through
technology.
These
methods
have
been
the
cornerstone
of
award-‐
winning
collaboraEve
learning
products
and
management
systems.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
Sonia
Wadhwa
Sonia
Wadhwa
is
a
passionate
advocate
of
improving
L&D
performance
by
focusing
on
performance
support
and
collaboraEve
learning.
She
is
an
authority
in
sePng-‐
up
and
managing
high-‐performance
learning
delivery
operaEons
for
some
of
the
world’s
largest
enterprises.
With
over
20
years
of
experience
in
direcEng
global
L&D
teams,
Sonia
serves
as
a
board
member
for
several
learning
associaEons
and
consorEums.

CoP
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
What
are
Communi5es
of
Prac5ce?

CoP
COMMUNITIES OF PRACTICE (CoP)
›
Groups
of
individuals
who
have
similar
goals
and/or
challenges,
or
share
a
passion
for
a
topic
or
skill
area;
who
deepen
their
knowledge
and
experience
in
the
common
area
of
experEse
by
regularly
interacEng
with
each
other.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
What
it
is
NOT?

CoP
WHERE IS THE CONCEPT BEING APPLIED?
›
• OrganizaEons
• Government
• EducaEon
• AssociaEons
• The
Web/
The
Internet
…etc.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Parts
WHAT CONSTITUTES A CoP?
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
Community
PracEce
Domain
Roles
and
Goals

Domain
DOMAIN
• A
clear
definiEon
of
the
area
of
common
interest
to
all
potenEal
members
of
the
community
• This
definiEon
should
be
detailed
enough
to
cover
key
issues,
concerns,
and
challenges
experienced
by
members
**
Members
need
to
demonstrate
commitment
to
the
domain
and
shared
competence.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Community
COMMUNITY
• Members
of
a
CoP
may
be
from
significantly
different
backgrounds
and
may
not
have
the
same
work
environment.
• The
binding
factor
between
members
may
be
the
subject
of
interest
and
their
commitment
to
learning
and
evolving
in
the
same.
**The
relaAonships
among
members
and
the
sense
of
belonging
is
supreme
for
a
successful
community.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Practice
PRACTICE
• The
actual
body
of
knowledge,
informaEon,
methods,
tools,
documents,
case
studies,
quesEons
and
answers
• A
dynamic
body
of
knowledge
and
resources
that
build
itself
over
a
period
of
sustained
interacEon
**This
knowledge
is
not
merely
conceptual
insights
but
pracAcal
wisdom,
that
allows
for
the
creaAon
of
“shared
pracAce”.
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Roles &
Goals
ROLES AND GOALS
• Defined
and
Formal
Roles:
• Creator/
Sponsor
• Content
Coordinator/
Moderator
• Undefined
and
Informal
Roles:
• That
evolve
as
members
interact
and
parEcipate
• Goals:
Role-‐specific
goals
and
individual
goals
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

So,…
Benefits
of
a
CoP?
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Benefits
BENEFITS OF CoP
Knowledge
• Dynamic
body
of
shared
resources
• Access
to
experEse
• Transfer
of
tacit
knowledge
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
People
• Help
with
job
challenges
• Personal
development
• MoEvaEon
• Engagement
Business
• ProducEvity
• Competence
• Industry
Leadership
• Synergies
across
enEEes
Innova5on
• Industry
best
pracEces
• New
strategies
and
methods
• StandardizaEon
Long-‐Term
&
Short-‐Term
Value

So,…
Are
we
achieving
these
benefits
?
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved

Success
Factors
KEY SUCCESS FACTORS OF CoP
Tangible
Factors
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
• Governance
• Extent
of
CommunicaEon
• RecogniEon
of
ExperEse
• Leadership
• Member
Engagement
• InnovaEon
Intangible
Factors
• Trust
• IdenEty
• Quality
of
CommunicaEon
• Individual
AspiraEon
• CollecEve
ExperEse
• Direct
correlaEon
with
performance
outcomes

Success
Factors
Extent
of
CommunicaEon
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
• Number
of
community
exchanges/
acEvity
• Kind
of
acEvity/
exchange
• Frequency
and
Currency
of
acEvity/
exchange
• Sustenance
and
size
of
acEvity/
exchange
• Speed
and
Time
to
Response
Quality
of
CommunicaEon
• Indirectly
measure:
• Advancement
of
domain
through
new
knowledge
and
best
pracEces
• Community
being
the
preferred
locaEon/
portal
for
answers

Success
Factors
Individual
Growth
and
Leadership
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
• RecogniEon
of
Knowledge
• Emergence
of
New
Though
Leaders
• Improvement
of
Quality
of
AcEviEes
the
Community
• Sense
of
IdenEty
CollecEve
Growth
and
Leadership
• Pride
in
Community
• ContribuEon
to
the
OrganizaEon
• InnovaEon
• Community
becoming
insEtuEonalized
as
a
core
value-‐added
capability
of
the
sponsoring
organizaEon

Success
Factors
Governance
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
• Encouragement
through
PosiEve
Governance
(e.g.,
Management
Pick)
• Closing
down
of
irrelevant
and
dormant
topics
or
communiEes
• Flagging
and
moderaEon
of
content
for
appropriateness
and
context
• Help
people
organize
around
purposeful
acEons
that
deliver
tangible
results
Trust
• Over-‐governance
leading
to
erosion
of
trust
• Lower
engagement

CONCLUSION
• Iden5fy
Benefits
of
CoP:
Contents
©
2014
by
Arun
Prakash
and
Sonia
Wadhwa
–
All
Rights
Reserved
IdenEfy
purpose
and
charter
of
the
CoP,
and
all
perceived
benefits.
• Successful
Governance
Model:
Categorize
tangible
and
intangible
factors
for
measurement
• For
Tangible
Factors:
• Create
measurable
metrics
• Baseline
benchmark
performance
against
metrics
• Create
process
for
measuring,
reporEng
and
comparing
with
benchmarks
• For
Intangible
Factors:
• Categorize
them
into
tacit
capital
and
explicit
capital,
their
success
factors
and
metrics
• IdenEfy
indirect
benefits
and
develop
metrics
to
measure
them

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