1. SOCIAL MEDIA
@Webbiegirl
Integrated Media | Web Services | Online Marketing | Training
Mia Lee

2. SOCIAL MEDIA
Are You Getting It?

3. What Businesses Fear
• We won’t know what to talk about
• Customers will talk bad about us
• We don’t have time for social media

4. Old Navy Gobble Palooza

5. Local Deals

6. Facebook Customization
Custom FBML
Custom Landing Tab
Custom Facebook URL

7. From Mad to Glad

8. Use
Facebook to
invite
feedback

9. A New Birthday Cake Thanks to Twitter

10. The Power of the ReTweet

11. A New Tenant Thanks to Twitter

12. Integration / Tools
• Link Tweets to Facebook
• Link Facebook Updates to Twitter
• Use Social Media Apps and Tools from your Phone
• Use all-in-one tools link PING.fm
• Use team sharing tools like CoTweet or HootSuite
These are options, but not always appropriate.

13. How to know when you’re Getting It
• You’re okay with talking to a competitor
• You don’t feel pressure to SELL
• You understand that excellent customer
service is the underlying key
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