World Media Now helps nonprofits, global organizations and international groups leverage their resources to produce better, more professional media content by training indigenous workers through our unique copyrighted journalism curriculum! With a combined experience of 60 years in journalism, more than 20 years working with international writers, communicators and international development staff, and a web-based training system, World Media Now can turn your volunteers, program staff and ordinary citizens into journalists who produce compelling, accurate and usable media content - web stories, e-mails, photos, digital videos, blogs, social media updates...you name it. Our curriculum works with novice and professionals alike and has been used by eight-year-olds and 80-year-olds. Let us leverage technology to build you a media army! Contact World Media Now today! World Media Now: We put the journalism in citizen journalists!

1. Getting the
RIGHT Media
at the RIGHT
Time from the
RIGHT People.
World Media Now Training Institute
November 2011

2. “We have so many great
stories waiting to be told
but most of our field
comm specs just … don’t
have the capacity.”
COO third largest child sponsorship
organization in U.S.

3. “I just can’t get good stories
from overseas. It’s like
every kid has the same
hobbies. The stories are
so boring and mundane.”
Marketing Professional,
Child Plan International

4. “I don’t know what our
people are doing over
there but I can’t get
photos of South
Sudanese. Photos in
North Sudan won’t do!
People who support us
will know the difference.
I don’t know why I can’t
get the content I need.”
Development Officer – Medwish 2011

5.  Hire Brilliant Western Media Generators to travel and
get stories and photos
 Hire native communication specialists, train them and
hope they get it
 Ask for volunteer submissions
 Say no a lot to the marketing department

6.  Is Expensive
 Isn’t scalable
 Lost in Translation
 Overworked Field Staff
 Lots of unusable stuff
 Bloated Media Archive
 Frustrated Staff Editors
 Upset Marketers
Frustrated Donors

7. What if you could….
Receive one great story and photo every day for a year!
For only $109 per story*

8. You’re
probably
skeptical!
How in the
world is this
possible?

9. Introducing World Media Now
Training Institute
• Provides editorial training to
indigenous or native enthusiastic
participants. No experience
necessary – former program
recipients, university students,
volunteers, etc. all qualify.
• Two-week training curriculum
teaches the basics of journalism
and photography while
incorporating customized
marketing elements tailored to
your organization.
AND…..

10. Introducing World Media Now
Training Institute
•Six month training
extension provides editing,
mentoring and coaching for
trainees.
•Program produces more
than 365 usable stories and
photos edited by WMN staff
with your goals in mind.

11.  Developed by Leah Kohlenberg over 12 years
 Used in several countries including the United States,
Mongolia, Slovakia, Armenia and the Republic of
Georgia.
 Used as writing curriculum for several school districts
and helped to improve test scores for elementary
students (scores tripled).
 Can be used with English-speakers or non-English
speakers
 Can be used with people age 8 to 80

12.  Recommended Class Size – 15
 On-site training teaches the basics of interviewing,
writing and self-editing to participants.
 Provides on-site coaching with veteran editorial
educators
 Stories are produced immediately at least 30 will be
available at end of training
 Ongoing editing, mentoring, and collection of stories
for six months produces a story a day for a year

13.  How to put together multi-media packages –
photography/video/online stories
 More video instruction including editing, online
broadcasting
 Instruction in social media, networks, blogging, and
other forms of social media content creation
 Instruction in writing beyond news including feature
writing, opinion and first-person essay story writing.

14.  Teaches the basics skills of journalism including –
recognizing good story ideas, interviewing techniques,
organizing stories, writing hard and soft news ledes
 Teaches basic skills of photography/shooting video
including – the rule of threes, recognizing good photo
angles, understand composition, being aware of story
subject matter, lighting, photo editing/selection
 Provides on-going editing and virtual support to all
students

15.  Recommended Two 7-Day Training Trips*
 Two Instructors at cost of $950 a day per trip (travel
and accommodations additional to instructor cost;
host families acceptable)
 Ongoing editing, mentoring and training for six
months (24 weeks) at $1,200 a week.**
 Total cost is about $109 per story
*We recommend two training trips to ensure the quality of the stories produced but
it is not a requirement of the program.
**This includes payment to writers and editors

17. WMN co-founder Ovetta
Sampson is a nationally
award-winning journalist
with 18 years’ experience in
writing and editing who
has reported from the
Middle East, China,
Malaysia, Burma and
several countries in Africa
and is immersed in digital
and social media.

18. WMN Co-Founder Judy Isacoff’s
journalism career has spanned the US,
Hong Kong, and the Cayman Islands,
plus a year teaching English in Turkey.
She is also senior editor for the award-
winning Political Handbook of the
World with expertise in the countries of
Africa and the Middle East.
Judy in Gaziantep, Turkey

19. Leah Kohlenberg has 12
years’ training experience
in the former Soviet Union,
starting as a Knight Fellow
in Mongolia. She has 20
years’ experience writing,
reporting and editing for
daily US newspapers, as
well as Time magazine in
Hong Kong, the Asian Wall
Street Journal and Money
Magazine. Ms. Kohlenberg
created the training
curriculum for World
Media Now.

20. DON’T BE
SHY!
CALL US!
WE’RE
HERE FOR
YOU!
Contact Ovetta Sampson
at:
wmn@gmail.com
(312) 985-7531 or
(719) 440-2594