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For the complete report, get in touch with us at : info@netscribes.com As India looks towards incorporating digitization framework in the broadcasting sector, conversion of analogue to digital spells evolution of a new trend in the Indian market. Though there has been some penetration of digital broadcasting media in India in the likes of DTH and digital cable, yet it was predominantly nominal. However, this is going to undergo some kind of a volte-face as the Indian sector is bracing itself for a conversion to digital from analogue transmission. Transition of the mass market from analog to digital forms a major challenge to the players as the Government mandates to digitize the entire cable network by the end of 2014. Newer modes of content delivery such as IPTV and mobile TV look at increasing their foothold as the sector holds itself up for rapid growth in this domain. The report begins with an introduction section which throws some light on the segmentation of the digital broadcasting sector defining the key media vehicle that uses this technology in India. It is followed by global digital broadcasting sector along with its market size and growth. A brief take on the Indian digital sector follows next along with its market size and growth. The value chain analysis tells about the chief components that constitute the chain of transmission from the broadcaster to the end consumer. It then proceeds to a brief description of the revenue model that is prevalent in the sector. Though the primary modes of garnering revenue include revenues from subscription, lease rentals of logistical supports like set top boxes different media like IPTV or even digital radio might be having customized channels beyond the regular. This section gets concluded with a Porter’s Five Forces analysis for the market. The report then narrows down to illustrate the different segments of media that requires digital broadcasting technology for its transmission. The report speaks about five distinct components that use digital content and are namely Digital Cable TV, DTH, IPTV, Mobile TV and Digital Radio. Each of the individual segments is dealt individually detailing its description as well as market size and growth. Individual segments are provided with the system framework of their transmission from the content provider to that of the end consumer. This section ends with a brief take on the broadcasting spectrum that is used in the sector. A brief description of the drivers that helps the sector to prosper include emerging middle class and rising disposable income, increase in television and radio penetration, complete digitization of TV services and increase in sale of LCD and LED TVs. Though entertainment has become a quintessential input in our daily diet and TV penetration has increased manifold, products like digital TV or subscriptions like DTH have witnessed a separate class of consumers.
Market Research Report : Digital Broadcasting market in India 2012
Market Research Report : Digital Broadcasting market in India 2012
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For the complete report, get in touch with us at : info@netscribes.com As India looks towards incorporating digitization framework in the broadcasting sector, conversion of analogue to digital spells evolution of a new trend in the Indian market. Though there has been some penetration of digital broadcasting media in India in the likes of DTH and digital cable, yet it was predominantly nominal. However, this is going to undergo some kind of a volte-face as the Indian sector is bracing itself for a conversion to digital from analogue transmission. Transition of the mass market from analog to digital forms a major challenge to the players as the Government mandates to digitize the entire cable network by the end of 2014. Newer modes of content delivery such as IPTV and mobile TV look at increasing their foothold as the sector holds itself up for rapid growth in this domain. The report begins with an introduction section which throws some light on the segmentation of the digital broadcasting sector defining the key media vehicle that uses this technology in India. It is followed by global digital broadcasting sector along with its market size and growth. A brief take on the Indian digital sector follows next along with its market size and growth. The value chain analysis tells about the chief components that constitute the chain of transmission from the broadcaster to the end consumer. It then proceeds to a brief description of the revenue model that is prevalent in the sector. Though the primary modes of garnering revenue include revenues from subscription, lease rentals of logistical supports like set top boxes different media like IPTV or even digital radio might be having customized channels beyond the regular. This section gets concluded with a Porter’s Five Forces analysis for the market. The report then narrows down to illustrate the different segments of media that requires digital broadcasting technology for its transmission. The report speaks about five distinct components that use digital content and are namely Digital Cable TV, DTH, IPTV, Mobile TV and Digital Radio. Each of the individual segments is dealt individually detailing its description as well as market size and growth. Individual segments are provided with the system framework of their transmission from the content provider to that of the end consumer. This section ends with a brief take on the broadcasting spectrum that is used in the sector. A brief description of the drivers that helps the sector to prosper include emerging middle class and rising disposable income, increase in television and radio penetration, complete digitization of TV services and increase in sale of LCD and LED TVs. Though entertainment has become a quintessential input in our daily diet and TV penetration has increased manifold, products like digital TV or subscriptions like DTH have witnessed a separate class of consumers.
Market Research Report : Digital Broadcasting market in India 2012
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2014 Digital Trend # 2 If Content Is King, then Contextual Content Is King Kong. Content has always been a key driver of brand marketing and corporate communications. What will change in 2014 is that content will begin to exist in a more meaningful planning ecosystem - one that is fueled by data-driven insights to provide context to communications and brand stories. Rich content will be at the heart of digital communications with three core pillars: Creativity, Context and Care. In 2014 branded content will be more creative, more contextual, and more targeted. We will see the continued rise of visual storytelling. Micro-videos will gain momentum and infographics will become the norm for brands to share ideas and concepts, internally and externally. As news outlets use more visual content, the brand newsroom will require new skillsets. - Zaheer Nooruddin / Waggener Edstrom Studio D Asia Pacific
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Jetez un coup d’œil à cet infographique pour plus d’information sur la sécurité ferroviaire au Canada. Ayant été créé pour la Semaine de la sensibilisation à la sécurité ferroviaire 2014, celui-ci inclut des statistiques révélatrices sur les incidents aux passages à niveau et liés à l’intrusion sur le domaine ferroviaire à travers le Canada. Pour en savoir plus, visitez : www.OperationGareautrain.ca
Infographique de sécurité ferroviaire au Canada Opération Gareautrain
Infographique de sécurité ferroviaire au Canada Opération Gareautrain
Operation Lifesaver
Check out this infographic for information about rail safety in Canada. Produced for Public-Rail Safety Week 2014, it includes eye opening stats on trespassing and highway/railway crossing incidents in Canada. For more information visit: www.operationlifesaver.ca
Operation Lifesaver Canada Rail Safety Infographic
Operation Lifesaver Canada Rail Safety Infographic
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Operation Lifesaver Canada Off The Rails Contest winning print content 2012
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2014 Digital Trend # 2 If Content Is King, then Contextual Content Is King Kong. Content has always been a key driver of brand marketing and corporate communications. What will change in 2014 is that content will begin to exist in a more meaningful planning ecosystem - one that is fueled by data-driven insights to provide context to communications and brand stories. Rich content will be at the heart of digital communications with three core pillars: Creativity, Context and Care. In 2014 branded content will be more creative, more contextual, and more targeted. We will see the continued rise of visual storytelling. Micro-videos will gain momentum and infographics will become the norm for brands to share ideas and concepts, internally and externally. As news outlets use more visual content, the brand newsroom will require new skillsets. - Zaheer Nooruddin / Waggener Edstrom Studio D Asia Pacific
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Jetez un coup d’œil à cet infographique pour plus d’information sur la sécurité ferroviaire au Canada. Ayant été créé pour la Semaine de la sensibilisation à la sécurité ferroviaire 2014, celui-ci inclut des statistiques révélatrices sur les incidents aux passages à niveau et liés à l’intrusion sur le domaine ferroviaire à travers le Canada. Pour en savoir plus, visitez : www.OperationGareautrain.ca
Infographique de sécurité ferroviaire au Canada Opération Gareautrain
Infographique de sécurité ferroviaire au Canada Opération Gareautrain
Operation Lifesaver
Check out this infographic for information about rail safety in Canada. Produced for Public-Rail Safety Week 2014, it includes eye opening stats on trespassing and highway/railway crossing incidents in Canada. For more information visit: www.operationlifesaver.ca
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Operation Lifesaver Canada Off The Rails Contest winning print content 2012
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