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Marketing Communication Planning Process

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Balram Chaudhary

Marketing Communication Planning Process, IMC, Integrated Marketing Communication, Marketing, branding, Advertisement, brand audit, media planning, Situational Analysis, Customer analysis, Creating brand awareness, Marketing Mix, Creative strategy, Rational, Emotional, moral

Formation
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BALRAM CHAUDHARY BIKANER Marketing Communication Planning Process INTIGRATED MARKETING COMMUNICATION
MARKETING COMMUNICATION PLAN
SITUATIONAL ANALYSIS ,[object Object],[object Object],[object Object],[object Object]
MARKETING COMMUNICATION OBJECTIVE ,[object Object],[object Object],[object Object],[object Object],[object Object]
Budgeting ,[object Object],[object Object],[object Object],[object Object]
DEVELOPING A MARKETING COMMUNICATION PROGRAM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evaluation and control of marketing communication program ,[object Object],[object Object],[object Object],[object Object]
Communication audit consists of- ,[object Object],[object Object],[object Object]
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Marketing Communication Planning Process