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1971 - 79 
From Vito Acconci’s Open Book, 1974
Smithson, Spiral Jetty, 1969-70
Site-Specific Art – Earthworks 
• 1500’ long, 15’ wide spiral made of 
black basalt and earth extending 
counterclockwise into reddish hued 
Great Salt Lake, Utah 
• To introduce entropy into Minimalism 
in the “expanded field” (reclaimed by 
lake, periodically reemerges) 
• Anti-monument 
• Reflects artists connection with 
nature (likened to cosmos) 
• Cyclical nature of time & history 
(return to primordial beginnings) 
• Reflects Earthwork artists interest in 
American Southwest as canvas 
• Difficult to access (pilgrimage) 
• Now owned by Dia Art Foundation; 
efforts to protect it from nearby 
exploratory drilling (oil), which would 
alter nature of work 
Smithson, Spiral Jetty, 1969-70 
Hikmet Loe, Spiral Jetty, 2002 
http://www.youtube.com/watch?v=vCfm95GyZt4&feature=related
Site-Specific Art – Earthworks 
Nancy Holt, Sun Tunnels, 1973-76 
James Turrell, Roden Crater, ca. 1970-present 
Arizona 
Andy Goldsworthy
From Self-Critique to Institutional Critique 
Frank Stella, More or Less, 1964 
Daniel Buren, Peinture-Sculpture, 1971 
Guggenheim Museum, NYC
Institutional Critique (1971) 
Haacke, Shapolsky et al Manhattan Real Estate Holdings, a Real-Time Social System, as of May 1, 1971
Institutional Critique (1971) 
• Series of works meant for inclusion in 
Haacke’s retrospective at Guggenheim 
Museum, NYC 
• 146 views of buildings in Harlem & Lower 
East Side supported by text describing 
financial transactions 
• Investigates real estate holdings of major 
figures (e.g. Harry Shapolsky) 
• Information freely obtained from public 
library, though Haacke made these 
relationships more transparent 
(uncovered financiers behind names of 
holding companies) 
• Exhibition cancelled when curator & artist 
refused to remove it from show (at 
request of director, Thomas Messer) 
• Curator (Fry) never worked again in US 
and Haacke didn’t have exhibit in US 
until 1983 
• Utilizes photo-conceptual (image/text) 
strategy to reveal “social system” 
• “Juxtaposes social spaces as defined by 
architectural structures” (slum vs 
museum) – Rosalyn Deutsche 
Haacke, Shapolsky et al Manhattan Real Estate Holdings, 
a Real-Time Social System, as of May 1, 1971
“The Supreme Neutrality of Art”? 
Picasso, Glass and Bottle of Suze 
1912 
Mark Rothko, Untitled (Violet, Black, Orange 
Yellow on White and Red), 1949 
George Grosz, The Pillars of Society 
1926
Contemporary Institutional Critique 
Mark Lombardi, from Global Networks, (a “narrative 
structure”), ca. 2000 
Andrea Fraser, Museum Highlights, 1989
Performance/Body Art – “Flesh as Material” (Schneemann) 
Pollock 
Gutai 
Kaprow 
Oldenburg 
Happenings 
Minimalism Performance/ 
Body Art 
Hans Namuth, Photograph of 
Jackson Pollock painting, 1950 
Fluxus 
• Minimalist “objecthood” and presence (“being in 
the world”) fully realized in the use of the body as 
a tool in performance/body art
Three Models of Body Art: Action, Task & Ritual 
Carolee Scheneemann, Eye Body 
1963 
Vito Acconci, Trademarks, 1970 
http://www.ubu.com/film/acconci_book.html 
Christ Burden, Shoot, 1971
Recurrent Themes in Body Art 
 Narcissism and aggression 
against the self (sadism and 
masochism) 
 Bodily endurance 
 Transgression (violation of 
social norms, taboos) 
 Ascetism—self-denial and 
active self-restraint 
 Transformation (physical 
spiritual?) 
 Voyeurism and 
exhibitionism (the 
artist/spectator relationship) 
 Art as ritual theater 
Detail from Burden’s Trans-fixed
Performance/Body Art – “Flesh as Material” 
• Burden became famous in 1971 for 
his MFA thesis show (Univ. 
California at Irvine) in which he 
crawled inside a school locker for 
five days, a five-gallon jug a water 
above him, an empty one below 
• Performed Shoot later that year 
(friend grazed his bicep with bullet) 
• Here crucified on the hood of a 
Volkswagon beetle, the garage door 
opened, then rolled out with the 
engine running for two minutes (to 
signify screams), and pushed back 
in and door closed 
• Trans-fixed a Duchampian play on 
words (car’s transmission, in a state 
of being transfixed, etc) 
• Minimalist interest in body as object 
http://www.ubu.com/film/burden_selected.html Burden, Trans-fixed, 1974
Popular Body/Performance Art 
David Blaine hanging upside down for 60 hrs 
NYC, 2008
Feminist Art – “Flesh as Material” 
• Emerging 70s Feminist art focused on the 
female body as the locus of gender 
identity 
• Schneeman first American artist to extend 
performative artmaking into realm of body 
art in early 1960s 
• Showed kinetic potential of the body as 
brush (using paint, grease, plastic, garden 
snakes) 
• Work became identified with 60s sexual 
liberation movement and considered 
proto-feminist 
"I wanted my actual body to be combined with the 
work as an integral material-- a further dimension of 
the construction... I am both image maker and image. 
The body may remain erotic, sexual, desired, desiring, 
but it is as well votive: marked, written over in a text of 
stroke and gesture discovered by my creative female 
will." -Schneeman on Eye Body 
http://www.anyclip.com/movies/the-big-lebowski/maude-lebowski/ 
Schneeman, Up to and Including Her Limits 
1976 
Parodied in 
The Big Lebowski
Feminist Art – “The Personal is 
Political” 
• Encouraged by 60s civil rights 
movements 
• The Feminine Mystique by Betty 
Friedan, 1963; Roe v. Wade, 1973 
• Significant female art historians 
Griselda Pollock & Linda Nochlin 
• Nochlin’s Why Have their Been No 
Great Women Artists? (1971) 
provided systematic account of 
exclusion of women from art 
• Female artist collectives like AIR 
(Artist-in-Residence) in New York, 
Womanhouse in LA, and Soho 20 in 
NY, a gallery dedicated to work by 
women, all instrumental 
• To politicize perceived “neutral” art 
forms (e.g. the female nude, abstract 
painting) to reveal male bias of 
modernist canon 
• Inclusive of marginalized art forms 
(quilting, embroidery) 
Sylvia Sleigh 
Soho 20 Gallery 
1974 
Alice Neel, 
Linda Nochlin 
and Daisy, 1973
Feminist Art – Second-Wave 
Feminism 
Ana Mendieta, Untitled, from Silueta 
series, ca. 1975
Ana Mendieta, Untitled, from Silueta 
series, ca. 1975-76 
Feminist Art – Second-Wave 
Feminism 
• From Sileuta series, called “earth-body 
works” 
• Documentary photographs 
• Performed during travels from Iowa to 
Mexico (received MFA at University of 
Iowa) 
• Leaves imprint of body in earth 
(actual body is absent) 
• Addressing issues of displacement 
(Cuba her homeland—”cast out of the 
womb”) and the relationship between 
the female body and the earth 
The obsessive act of reasserting 
my ties with the earth is an 
objectification of my existence. 
-Mendieta
Martha Rosler, “First Lady” from Bringing the War Home: House 
Beautiful, 1967-72
Martha Rosler, “Cleaning the Drapes” from Bringing the War 
Home: House Beautiful, 1967-72
Martha Rosler, 
“Balloons” from 
Bringing the 
War Home: 
House 
Beautiful, 1967- 
72
Postmodernism 101 
• In 1977, Douglas Crimp invited by Helene 
Winer, director of Artists Space, to develop 
a show of young artists work—these 
included Sherman Levine, Longo, Kruger, 
Lawler, etc. 
• Many of them were women-- photography 
still provided an avenue for female artists to 
explore apart from the male-dominated 
medium of painting 
• Interest in multimedia (film, photo, 
magazine imagery) 
• Image and archive as readymade 
• Instead of creating “original” objects, made 
“pictures” (title of exhibition and future 
gallery, Metro Pictures) 
• Appropriated mass produced imagery in an 
effort to question modernist notions of 
authenticity, authorship, and the original 
• Interest is in “structures of signification” not 
origin 
Levine, Untitled (After Edward Weston I) 
1980
Feminist Art – The Gaze & Third-Wave Feminism 
• In 1975, Laura Mulvey 
published “Visual Pleasure and 
Narrative Cinema” 
• Articulated main concerns for 
the third-wave feminism: 
construction of femininity in 
pop culture & psychoanalysis 
• Visual pleasure in mass culture 
is designed to satisfy the 
heterosexual male “gaze” 
directed toward his desired 
object 
• “Woman as image” and “man 
as bearer of the look” 
• Demands a destruction of 
masculinist pleasure for a “new 
language of desire”
Cindy 
Sherman, 
Untitled Film 
Still #39 
1979
Postmodernism 101 
• Series of photos made between 1977- 
80 in which Sherman used her own 
self in various guises to personify 
cinematic archetypes (b-movie, film 
noir characters, etc) 
• Examines the construction of 
femininity in popular culture (vs. 
viewing gender as essential) 
• Subject still object of the gaze, but 
now the subject (and artist) controls it 
• Appropriation 
Cindy 
Sherman, 
Untitled Film 
Still #7 & 
#15 
1978 
Cindy 
Sherman, 
Untitled #230 
1990
Postmodernism 101 - Appropriation 
Levine, Untitled (After Edward Weston I) 
1980 Edward Weston, Neil, 1925 
Torso of a Youth, Hellenistic 
or Roman Copy, 2nd-1st 
century BCE
Postmodernism 101 
• Depends on modernism for its meaning, existence 
• Paradoxical—both a rejection of and re-visitation of modernism 
• Does not privilege any style or medium 
• Understands time and history as cyclical vs. linear 
• Challenge to authorship 
• Myth of the origin 
• Appropriation of everything – mass media, art history 
• The readymade 
• Photo as simulacrum—copy without an original 
• Serial object or image 
• Self-referential and self-critical –analyzes the conditions in which the 
material structure came to be and why. It critiques art making and its 
history. It critiques imagery itself.

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Lecture, 1970-79

  • 1. 1971 - 79 From Vito Acconci’s Open Book, 1974
  • 3. Site-Specific Art – Earthworks • 1500’ long, 15’ wide spiral made of black basalt and earth extending counterclockwise into reddish hued Great Salt Lake, Utah • To introduce entropy into Minimalism in the “expanded field” (reclaimed by lake, periodically reemerges) • Anti-monument • Reflects artists connection with nature (likened to cosmos) • Cyclical nature of time & history (return to primordial beginnings) • Reflects Earthwork artists interest in American Southwest as canvas • Difficult to access (pilgrimage) • Now owned by Dia Art Foundation; efforts to protect it from nearby exploratory drilling (oil), which would alter nature of work Smithson, Spiral Jetty, 1969-70 Hikmet Loe, Spiral Jetty, 2002 http://www.youtube.com/watch?v=vCfm95GyZt4&feature=related
  • 4. Site-Specific Art – Earthworks Nancy Holt, Sun Tunnels, 1973-76 James Turrell, Roden Crater, ca. 1970-present Arizona Andy Goldsworthy
  • 5. From Self-Critique to Institutional Critique Frank Stella, More or Less, 1964 Daniel Buren, Peinture-Sculpture, 1971 Guggenheim Museum, NYC
  • 6. Institutional Critique (1971) Haacke, Shapolsky et al Manhattan Real Estate Holdings, a Real-Time Social System, as of May 1, 1971
  • 7. Institutional Critique (1971) • Series of works meant for inclusion in Haacke’s retrospective at Guggenheim Museum, NYC • 146 views of buildings in Harlem & Lower East Side supported by text describing financial transactions • Investigates real estate holdings of major figures (e.g. Harry Shapolsky) • Information freely obtained from public library, though Haacke made these relationships more transparent (uncovered financiers behind names of holding companies) • Exhibition cancelled when curator & artist refused to remove it from show (at request of director, Thomas Messer) • Curator (Fry) never worked again in US and Haacke didn’t have exhibit in US until 1983 • Utilizes photo-conceptual (image/text) strategy to reveal “social system” • “Juxtaposes social spaces as defined by architectural structures” (slum vs museum) – Rosalyn Deutsche Haacke, Shapolsky et al Manhattan Real Estate Holdings, a Real-Time Social System, as of May 1, 1971
  • 8. “The Supreme Neutrality of Art”? Picasso, Glass and Bottle of Suze 1912 Mark Rothko, Untitled (Violet, Black, Orange Yellow on White and Red), 1949 George Grosz, The Pillars of Society 1926
  • 9. Contemporary Institutional Critique Mark Lombardi, from Global Networks, (a “narrative structure”), ca. 2000 Andrea Fraser, Museum Highlights, 1989
  • 10. Performance/Body Art – “Flesh as Material” (Schneemann) Pollock Gutai Kaprow Oldenburg Happenings Minimalism Performance/ Body Art Hans Namuth, Photograph of Jackson Pollock painting, 1950 Fluxus • Minimalist “objecthood” and presence (“being in the world”) fully realized in the use of the body as a tool in performance/body art
  • 11. Three Models of Body Art: Action, Task & Ritual Carolee Scheneemann, Eye Body 1963 Vito Acconci, Trademarks, 1970 http://www.ubu.com/film/acconci_book.html Christ Burden, Shoot, 1971
  • 12. Recurrent Themes in Body Art  Narcissism and aggression against the self (sadism and masochism)  Bodily endurance  Transgression (violation of social norms, taboos)  Ascetism—self-denial and active self-restraint  Transformation (physical spiritual?)  Voyeurism and exhibitionism (the artist/spectator relationship)  Art as ritual theater Detail from Burden’s Trans-fixed
  • 13. Performance/Body Art – “Flesh as Material” • Burden became famous in 1971 for his MFA thesis show (Univ. California at Irvine) in which he crawled inside a school locker for five days, a five-gallon jug a water above him, an empty one below • Performed Shoot later that year (friend grazed his bicep with bullet) • Here crucified on the hood of a Volkswagon beetle, the garage door opened, then rolled out with the engine running for two minutes (to signify screams), and pushed back in and door closed • Trans-fixed a Duchampian play on words (car’s transmission, in a state of being transfixed, etc) • Minimalist interest in body as object http://www.ubu.com/film/burden_selected.html Burden, Trans-fixed, 1974
  • 14. Popular Body/Performance Art David Blaine hanging upside down for 60 hrs NYC, 2008
  • 15. Feminist Art – “Flesh as Material” • Emerging 70s Feminist art focused on the female body as the locus of gender identity • Schneeman first American artist to extend performative artmaking into realm of body art in early 1960s • Showed kinetic potential of the body as brush (using paint, grease, plastic, garden snakes) • Work became identified with 60s sexual liberation movement and considered proto-feminist "I wanted my actual body to be combined with the work as an integral material-- a further dimension of the construction... I am both image maker and image. The body may remain erotic, sexual, desired, desiring, but it is as well votive: marked, written over in a text of stroke and gesture discovered by my creative female will." -Schneeman on Eye Body http://www.anyclip.com/movies/the-big-lebowski/maude-lebowski/ Schneeman, Up to and Including Her Limits 1976 Parodied in The Big Lebowski
  • 16. Feminist Art – “The Personal is Political” • Encouraged by 60s civil rights movements • The Feminine Mystique by Betty Friedan, 1963; Roe v. Wade, 1973 • Significant female art historians Griselda Pollock & Linda Nochlin • Nochlin’s Why Have their Been No Great Women Artists? (1971) provided systematic account of exclusion of women from art • Female artist collectives like AIR (Artist-in-Residence) in New York, Womanhouse in LA, and Soho 20 in NY, a gallery dedicated to work by women, all instrumental • To politicize perceived “neutral” art forms (e.g. the female nude, abstract painting) to reveal male bias of modernist canon • Inclusive of marginalized art forms (quilting, embroidery) Sylvia Sleigh Soho 20 Gallery 1974 Alice Neel, Linda Nochlin and Daisy, 1973
  • 17. Feminist Art – Second-Wave Feminism Ana Mendieta, Untitled, from Silueta series, ca. 1975
  • 18. Ana Mendieta, Untitled, from Silueta series, ca. 1975-76 Feminist Art – Second-Wave Feminism • From Sileuta series, called “earth-body works” • Documentary photographs • Performed during travels from Iowa to Mexico (received MFA at University of Iowa) • Leaves imprint of body in earth (actual body is absent) • Addressing issues of displacement (Cuba her homeland—”cast out of the womb”) and the relationship between the female body and the earth The obsessive act of reasserting my ties with the earth is an objectification of my existence. -Mendieta
  • 19. Martha Rosler, “First Lady” from Bringing the War Home: House Beautiful, 1967-72
  • 20. Martha Rosler, “Cleaning the Drapes” from Bringing the War Home: House Beautiful, 1967-72
  • 21. Martha Rosler, “Balloons” from Bringing the War Home: House Beautiful, 1967- 72
  • 22. Postmodernism 101 • In 1977, Douglas Crimp invited by Helene Winer, director of Artists Space, to develop a show of young artists work—these included Sherman Levine, Longo, Kruger, Lawler, etc. • Many of them were women-- photography still provided an avenue for female artists to explore apart from the male-dominated medium of painting • Interest in multimedia (film, photo, magazine imagery) • Image and archive as readymade • Instead of creating “original” objects, made “pictures” (title of exhibition and future gallery, Metro Pictures) • Appropriated mass produced imagery in an effort to question modernist notions of authenticity, authorship, and the original • Interest is in “structures of signification” not origin Levine, Untitled (After Edward Weston I) 1980
  • 23. Feminist Art – The Gaze & Third-Wave Feminism • In 1975, Laura Mulvey published “Visual Pleasure and Narrative Cinema” • Articulated main concerns for the third-wave feminism: construction of femininity in pop culture & psychoanalysis • Visual pleasure in mass culture is designed to satisfy the heterosexual male “gaze” directed toward his desired object • “Woman as image” and “man as bearer of the look” • Demands a destruction of masculinist pleasure for a “new language of desire”
  • 24. Cindy Sherman, Untitled Film Still #39 1979
  • 25. Postmodernism 101 • Series of photos made between 1977- 80 in which Sherman used her own self in various guises to personify cinematic archetypes (b-movie, film noir characters, etc) • Examines the construction of femininity in popular culture (vs. viewing gender as essential) • Subject still object of the gaze, but now the subject (and artist) controls it • Appropriation Cindy Sherman, Untitled Film Still #7 & #15 1978 Cindy Sherman, Untitled #230 1990
  • 26. Postmodernism 101 - Appropriation Levine, Untitled (After Edward Weston I) 1980 Edward Weston, Neil, 1925 Torso of a Youth, Hellenistic or Roman Copy, 2nd-1st century BCE
  • 27. Postmodernism 101 • Depends on modernism for its meaning, existence • Paradoxical—both a rejection of and re-visitation of modernism • Does not privilege any style or medium • Understands time and history as cyclical vs. linear • Challenge to authorship • Myth of the origin • Appropriation of everything – mass media, art history • The readymade • Photo as simulacrum—copy without an original • Serial object or image • Self-referential and self-critical –analyzes the conditions in which the material structure came to be and why. It critiques art making and its history. It critiques imagery itself.

Notes de l'éditeur

  1. We’ve discussed at length the modernist desire to critique itself by stripping down the painting or sculpture to its basic forms, shapes, even to the extent that the painting almost no longer exists as a painting (a picture of a thing), but rather as an image-object in the way it reiterates its own form within the work itself (see Frank Stella’s work above). This kind of critical self-examination can also be dealt with in terms of context, but not in terms of site-specificity like in earthworks, rather in terms of the relationship between art and the institutions (museums/galleries) that collect and exhibit it. Some artists became interested in this phenomenon and its various socio-political implications, such as Daniel Buren who used modernist visual form (a black and white striped curtain) to bisect the museum’s interior space, much to the dismay of other exhibiting artists. The installation was subsequently removed.
  2. Haacke’s work has a number of implications for the art world. It seems to want to collapse distinctions between class, to bring an audience, or that audience’s proxy, into a space where that audience (the poor) haven’t historically been represented, and to use an aesthetic strategy which traditionally hasn’t found favor with museum supporters (photoconceptualism).
  3. Your book states that Haacke’s work lacks “any accusation or polemical tone”. Is this true? The director didn’t think so. His reasoning for asking for their removal was that he believed they violated the “supreme neutrality of the work of art and therefore no longer merits protection of the museum” (Messer). This brings up a number of questions: What is meant by “neutrality”? Is art neutral? Should it be? Should museums only support work which takes a “neutral” or apolitical stance? What Haacke seems to want to expose is the hidden ideologies and practices behind the aestheticization of art and its seemingly “neutral” function. He has long believed that the wealthy use these spaces to control public perception.
  4. Lombardi’s self-named “narrative structures” are somewhat indebted to Haacke. However, he culled his info from newspaper articles. Before his death in 2000, his diagrams resulted from his interest in various S&L and energy scandals, the Iran-Contra affair, and even financial connections between George W. Bush and the bin Laden family.