Xavier MONTY, Global Social Media Director chez l’éditeur de solution de gestion SAGE a présenté sa stratégie mondiale sur les réseaux Sociaux.

1. Social Communities @Sage
Xavier Monty
Global Social MediaDirector
@xaviermonty
1/19/16 1

2. What are our Social Communities?
Facebook is #1
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3. How do we address social
communities as a Brand?
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4. Understanding the buyers
75% of B2B buyers check on social before contacting a
Brand
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5. 1/19/16 5

6. Organic content Versus Boosted content
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Coming from Social Bakers Analytics

7. How do we address social
communities with colleagues?
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8. At Sage we are building an Army of
14000 Social Sellers.
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9. Social is for everyone: Start with the Execs
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Stephen Kelly voted most social CEO from UK FTSE 100 Companies

10. Social for Everyone
Sociable Day
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Sage Social Friday
#SageSocialFriday

11. Social Selling & Social Advocacy
Social Selling Days
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Sociabble Platform

12. Social Media Monitoring
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13. Social Media Monitoring
Developping a Metrics Culture
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14. Global Demand Centers
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15. Sage Global Demand Centers
• Strategy
• Lead for global programs and campaigns
• Social Selling Enablement
• Content
• Social Monitoring
Local Execution
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16. Questions?
Xavier.monty@sage.com