3. A: Jump, B: Shoot
What more could you need
Very Demotivational.com
4. Sources for Ideas
• Dream
• Other media
• Other games
• Combine ideas
• Generate ideas
dlg.tlu.ee - idea generation machine
5. Sources for Ideas
• Innovative design
• Redefine genre
• Portfolio on new platform
• Try to be the very best in your genre
• Refine the tried and true
• Nostalgia but new
• Tried and true on new platform
• Clear understanding of target audience
• Building up your user base
• Original attitude
6. Game Idea Description
• 2-3 sentences – 1 paragraph
• Goal of the game
• What player can do (main activity)?
• Why this game is special?
8. Game Idea Mission Details
• Provide idea for new game
• ALL players have a chance to present the idea
• ALL players pitch the idea 3 min
• Best ideas will be voted and teams formed
• 2 XP for presentation + 2 XP to the winner
Notes de l'éditeur
Idea -> Outcome
See connection
Ask from end users?
Dream – fulfill your dream, Be a God
Other media – books, Movies, TV
Other games – what to to better
Designers want to design new
Publishers want to sell … copy
Combine ideas – Yellow pages – Math man – serious games
Generate ideas – brainstorming, …
Ten Finnish Game Industry Success stories - Jussi
1) Innovative design
- e.g. crayon physics ( + marketing also blog to describe the developments)
- e.g. Minecraft (sweden) + edv
2) Redefine genre - new game. (why your game is better then others? How is it different?)
- e.g. Remedy: Max Payne - shooter game with story, slow motion bullet hitting (bullet time) - cinematic stile of game,
- e.g. Alan Wake
- listen feedback but don't believe it. e.g. game is to easy (it does not feel powerful enough)
3) Portfolio on new platform
- e.g. Sumea (focused on color mobile phones on 2000)
- focus on new platforms before they get popular.
- where nobody else is making games e.g. smart TV, Google Classes, Oculus rift, Smart watch
- they presented them bigger then they were (they got attention from clients) ???
4) Try to be the very best in your genre
- e.g. Bugbear - only racing games (to me - focus on business simulations)
5) Refine the tried and true
- e.g. Rovio - Angry Birds (they made 51 games before success)
- they changed company strategy and focused on successful game (did not started new game).
6) Nostalgia but new
- good for advertising, snow ball effect
e.g. Mountain Sheep - dungeon master (1987), Legend of Grimrock
e.g. Kukouri - Cannon Fodder (90), Tiny Troopers
e.g. Almost Human - Hat trick (80), Ice Rage
7) Tried and true on new platform
- Supercell (7 million for start)
- FarmVille on tablet - Hay day
- Mafia war online game (2000) for tablets – Clash of Clans
- Gun Shine (core game to Facebook - bad)
- Free to play (game is free, but you pay for small things inside the word)
8) Clare understanding of target audience
- Best game to specific audience
- e.g. Colossal Order
- Cities in Motion - Transport Tycoon
9) Building up your user base
- advertise to your contacts
- reach to the players of your previous games
e.g. Fingersoft
e.g. hill climb racing
10) Original attitude
stair dismount - create as much as pain as possible
zen bound - wrap the item with rope