Retail management

1. Retail Management
Retail Customer Behaviour

2. Retail Organisation
• Retail Organisation is designed to cater to the
needs of the end customers
• 11 Retail outlets for every 1000 people
• Retail Units in India is owned by
• Manufacturer
• Wholesaler
• Independent Retailer
• Consumer
• Cooperative Society
• Government
• Ownership Shared among Franchiser and Franchisee

3. Changing Structure of Ret
• Development of department stores
• Warehouse
• Hypermarkets
• Web based Retail Business Formats
• Super Markets – Ex: Spencer's
• Convenience Stores – Ex: HP Speed Mart
• Fast Food Chain Stores – Ex: Mc Donald's
• Emergence of new formats of retail structure from the
existing format Such as
Hyper marts – Large Super markets with an area of 3500-5000sq feet
Mini Super Markets – Having area of 1000-2000 sq ft
Convenience Stores – Having area of 750 -1000 sq ft