Communication Skills for First Year B.Pharmacy Sem-I, As per PCI Syllabus Perspectives in Communication

1. Perspectives in Communication
• Prepared by:- Ms. Mali Sunayana M
• Asst.Professor
• Subject:- Communication Skills
• Sahyadri College of Pharmacy, Methwade, Sangola
UNIT-I
TOPIC-III

2. CONTENTS
 INTRODUCTION
 VISUAL PERCEPTION
 LANGUAGE
 OTHER FACTOR AFFECTING OUR PRESPECTIVE

3. INTRODUCTION
 We all see the world with our ownthinking which is known as our
individual perceptions.
 Our individual perceptions are in actual the filters through which
we see, understand theworld.
 It is our view through which we handle a situation or a
topic. All persons has differentopinion/thinking.
 Perspectives can be visual, due to different language duet
feelings or it depends upon the environment in which w work.

4. VISUAL PERCEPTION
It is the ability to see and to interpret the visual
information.
Without accurate visual perception one would have in
difficulty in learning to read, follow directions, copy from
white board, would have problem in good eye hand co-
ordination.
 It includes
1. Visual discrimination: Ability to notice differences
like shape, size, coloretc.
2. Form discrimination: Differences in objects when they
are in orientation.

5. 3. Foreground-Background differentiation: Focus on a
selected target and ignore out non-relevantimages.
4. Visual memory: Ability to remembers letters andwords
and recognize them quickly when seenagain.

6. LANGUAGE
Language notonly help in communication but it
shape ourperception.
Various emotion or feeling and experience can be
influ-enced by the pattern of the language a person
speaks.
The same words can have different meaning
depending how interpret them. For example-
A women without her man is nothing.
Now read this phrase by addingpunctuation.
A woman, without her man is nothing.

7. OTHER FACTORS AFFECTING
OUR PERSPECTIVE
 PAST EXPERIENCE
 PREJUDICE
 FEELINGS
 ENVIRONMENT

8. 1. Past experiences:
 Our past experiencegreatlyaffects ourwayof
thinking.
 Itacts as a filter through which weseea particular
situation.
 Our past experiencecan be positiveor negativeand
affects ourperception.
2. Prejudices:
 It is usually unfavorable feelings toward people or a
person because of their gender, values, age, religion,
occupation, language or any personalcharacteristics.
 It greatly limit the chances of communication being
successful or producing thedesired result.
 We should treat each person as a separate individual
and must respect hisideas.

9. 3. Feeling:
 Feelings is known as a stateof consciousness such as
that result from emotions, sentiment ordesires.
 A perso0n’s current mood affects the way hejudges
other.
 When we feel happy we communicate better but ifwe
feel ill, we will not communicateeffectively.
4. Environment:
 All of us communicate differently in different
environment. This skill will help us ineffective
communication.
 Wespeaks toourcolleaguesand friends in a different
way.
 It will make theperson more comfortable and to attain
level of formality which is important in a particular
situation.

10. REFERENCE:-
1. A Text book of Communication Skills by the author Sambhaji K.
Budhavale Technical Publications Page No.3.1-3.5
2. A Text Book of Communication Skills by the author Dr. Meenu
Pandey Nirali Prakashan Page No. 3.1-3.10
3. https://pgims.hktechnical.com
4. www.google.com
10

11. THANK YOU